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All Journal IQTISHODUNA Jurnal Ekonomi Modernisasi TEKNOLOGI INFORMASI JURNAL RELASI STIE MANDALA JEMBER CAPITAL: JURNAL EKONOMI DAN MANAJEMEN Jurnal Ilmiah Bisnis dan Ekonomi Asia Conference on Innovation and Application of Science and Technology (CIASTECH) Jurnal Karinov Jurnal Pengabdian Masyarakat Asia International Journal Of Science, Technology & Management (IJSTM) Proceeding of The International Conference on Economics and Business MDP Student Conference e-Jurnal Apresiasi Ekonomi Relasi : Jurnal Ekonomi
Agus Purnomo Sidi
Institut Teknologi Dan Bisnis Asia Malang
Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Mechanical Engineering Social Sciences Transportation Other

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KONVERSI SISTEM ABSENSI KARYAWAN PADA SEKOLAH TINGGI MANAJEMEN INFORMATIKA (STMIK) ASIA Sidi, Agus Purnomo
JURNAL TEKNOLOGI INFORMASI: Teori, Konsep, dan Implementasi JURNAL TEKNOLOGI INFORMASI: Teori, Konsep dan Implementasi VOL 7 NO 2 Tahun 2016
Publisher : JURNAL TEKNOLOGI INFORMASI: Teori, Konsep, dan Implementasi

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Abstract

The uses of technology in daily organization operational becomes ordinary thing. The optimum technology uses are the use technology that  align with the need of the users in order gaining efficiency and inclining productivity. STMIK  Asia has used finger print absensce media for recording its employees attendence.Yet, the attendence machine that has been used for a long period, can not accomodate the Human Resource Department’s  need in order to observe its employee presence during working-hours.The emergence information regarding the employee presence during working hours, is supported by manual written absence book.However, this manual written book, can not provide a real-time information the presence of the employee. Furthermore, in the end of the period, recapitulation absence book become a burden, take a lot of time for inputting data to the computer. Thus, STMIK Asia adopting other technology in order to fulfill the need of Human Resource Department. The new adapted technology is not a more modern or sophisticated  machine, however the new technology accomodates employees attendence system that align with STMIK Asia needs. Keywords: attendence, finger print, convertion, HR Information System
Mediasi Intellectual Capital atas Pengaruh Digital Marketing Terhadap Kinerja Pemasaran Sidi, Agus Purnomo; Yogatama, Ahmad Nizar
IQTISHODUNA IQTISHODUNA (VOL.15, No.2, 2019)
Publisher : Fakultas Ekonomi, UIN Maliki Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (575.308 KB) | DOI: 10.18860/iq.v15i2.7592

Abstract

Today's world has been facing a new era that emphasizes every creative industry to overcome information technology, especially for selling and marketing needs, namely the digital era. In this era of disruptive technology, company size cannot be guaranteed, so that the creative industries processing waste and used goods can take this opportunity to penetrate domestic and international markets. The success of innovative products penetrating the global market will provide enormous benefits for the industries that show one of marketing performance, especially if it is balanced by high intellectual capital. The purpose of this study is to determine the direct and indirect effects of digital marketing on the marketing performance of creative industries processing waste and used goods through intellectual capital. The population of this research is the entire creative industries entrepreneurs processing waste and used products in Malang town whose numbers are unknown. The research sample of 150 respondents was selected through accidental-purposive-sampling technique. Quantitative primary data were collected through questionnaire surveys and analysed using path analysis. The results showed that digital marketing has direct and indirect effects on marketing performance through intellectual capital as an intervening variable which these effects are positive and significant
The Influence of Leadership Style and Discipline on Employee Performance at PT. Notojoyo Nusantara Malang Pamungkas, Faisal Dinar; Agus Purnomo Sidi
International Journal of Science, Technology & Management Vol. 3 No. 1 (2022): January 2022
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v3i1.423

Abstract

This study aims to determine how the influence of leadership style and discipline on employee performance at PT. Notojoyo Nusantara in a case study of the construction of the Greenstone City Malang housing area. This study used a research instrument, namely a questionnaire to obtain primary data. The population in this study were all employees of Greenstone City with the determination of the sample using the saturated sample technique with the stratified random sampling method. Respondents in this study were 44 employees. Analysis of the data in this study using multiple linear regression analysis where it is known that leadership style and discipline have no significant positive effect on the performance of Greenstone City employees.
PENGARUH KUALITAS PRODUK, HARGA DAN INFLUENCER MARKETING TERHADAP KEPUTUSAN PEMBELIAN SCARLETT BODY WHITENING Cindy Septia Pratiwi; Agus Purnomo Sidi
RELASI : JURNAL EKONOMI Vol 18 No 1 (2022)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v18i1.531

Abstract

This research aimed to figure out the influence between product quality, price and marketing influencer with the purchasing decision of Scarlett Body Whitening in East Java. The research instrument employed questionnaire to collect data from Scarlett Body Whitening consumers in East Java. Since there was no valid data for number of the consumers, the research used Roscoe method to take the sample. Data analyzed using multiple linear regression test. Product quality and price have a positive and significant effect on purchasing decisions. Meanwhile, the marketing influencer had no significant effect on purchase decision for Scarlett Body Whitening. Need further research to ensure that marketing influencer had an effect on purchase decision. Keywords: Product quality, price, marketing influencer, buying decision
PENGARUH KUALITAS PRODUK, KUALITAS PELAYANAN DAN DIGITAL MARKETING TERHADAP LOYALITAS PELANGGAN Agus Purnomo Sidi
Jurnal Ilmiah Bisnis dan Ekonomi Asia Vol 12 No 1 (2018): Jurnal Ilmiah Bisnis Dan Ekonomi Asia
Publisher : LP2M Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (225.803 KB) | DOI: 10.32812/jibeka.v12i1.3

Abstract

This research is a kind of field research, case study on Kedai Hj.S Jl.Kesumba Malang Town customers that aims to know how the influence of product quality, service quality and digital marketing to customer loyalty. The data were taken directly from the respondents through a questionnaire survey with Likert scale by random sampling to as many as 80 respondents. The results of data analysis using SPSS 23 software shows that both product quality, service quality and digital marketing have a significant effect on customer loyalty. Thus, to increase customer loyalty, it is suggested that Hj.S management to improve the product quality, or at least maintain the product quality, speed up the service processing and increase the social media usage.
Pengaruh Orientasi Pasar, Inovasi Dan Kreativitas Produk Terhadap Kinerja Industri Kreatif Untuk Mencapai Keunggulan Bersaing Widiya Dewi Anjaningrum; Agus Purnomo Sidi
Jurnal Ilmiah Bisnis dan Ekonomi Asia Vol 12 No 2 (2018)
Publisher : LP2M Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (320.941 KB) | DOI: 10.32812/jibeka.v12i2.22

Abstract

This study aims to determine the effect of market orientation and product creativity on the product innovation, the effect of market orientation, innovation, and product creativity on competitive advantage, and the effect of competitive advantage on industrial performance. This research is a field research on creative-preneur in Malang town, especially those who are members of Malang Creative Fusion (MCF). The number of samples taken was 133 people that selected using an accidental purposive sampling technique. The results showed that market orientation and product creativity have a positive and significant effect on product innovation. On the other hand, market orientation, innovation and product creativity also have a positive and significant effect on competitive advantage. In addition, competitive advantage is also has a positive and significant effect on industrial performance. The implications of the research are to achieve high industrial performance, creative industry should improve the competitive advantage by improving the market orientation, innovation and product creativity. While to improve market orientation, innovation and product creativity, creative industries should know what the customers want, how the strategy of the competitor is and improve cross-functional functions. Besides it, creative industries should invent new products that are original, unique, and have a high attractiveness or at least develop existing products, make a differentiation of the products and sell them at competitive prices.
PENINGKATAN KINERJA PEMASARAN INDUSTRI KREATIF MELALUI DIGITAL MARKETING DAN INTELLECTUAL CAPITAL (Studi pada Industri Kreatif Berbasis Olahan Sampah dan Barang Bekas di Kota Malang) Agus Purnomo Sidi; Ahmad Nizar Yogatama
Conference on Innovation and Application of Science and Technology (CIASTECH) CIASTECH 2019 "Inovasi Cerdas dan Teknologi Hijau untuk Industri 4.0"
Publisher : Universitas Widyagama Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (197.518 KB)

Abstract

Saat ini di kota Malang semakin banyak bermunculan industri kreatif sub-sektor kriya berbasis olahan sampah dan barang bekas. Namun, dalam perkembangannya, banyak kendala yang dihadapi oleh industri-industri kecil ini, seperti pemanfaatan digital marketing yang kurang optimal. Sebagaimana yang telah diketahui oleh masyarakat luas, inovasi digital dapat membangun konektivitas sehingga pelaku-pelaku bisnis banyak yang terhubung dengan pasar baru maupun akses modal yang berdampak pada kinerja industri. Tujuan dari penelitian adalah untuk menganalisis pengaruh digital marketing terhadap kinerja pemasaran melalui intellectual capital, baik secara langsung maupun tidak langsung. Studi ini dilakukan terhadap para pengusaha industri kreatif pengolah limbah dan barang bekas dengan pendekatan kuantitatif. Sebanyak 100 sampel pelaku industri dipilih melalui teknik accidental sampling. Data dikumpulkan melalui survei kuisioner kemudian dianalisis menggunakan path analysis. Hasil penelitian menyatakan bahwa pengaruh langsung digital marketing terhadap kinerja pemasaran lebih tinggi dibandingkan pengaruh tidak langsungnya melalui intellectual capital. Walau demikian, intellectual capital mampu memediasi pengaruh digital marketing terhadap kinerja pemasaran. Jadi, digital marketing yang digunakan oleh para pengusaha industri dapat meningkatan pengetahuan yang bisa diubah menjadi profit, sedemikian hingga volume penjualan, pertumbuhan pelanggan, dan pertumbuhan pendapatan juga semakin tinggi.
KREATIFITAS DAN INOVASI PRODUK INDUSTRI KREATIF Widiya Dewi Anjaningrum; Agus Purnomo Sidi
Conference on Innovation and Application of Science and Technology (CIASTECH) CIASTECH 2018 "Inovasi IPTEKS untuk mendukung Pembangunan Berkelanjutan"
Publisher : Universitas Widyagama Malang

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Abstract

Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh kreativitas produk terhadap inovasi produk dan bagaimana fungsi mediasi keunggulan bersaing atas pengaruh kreativitas dan inovasi produk terhadap kinerja industri. Penelitian ini merupakan field-research studi kasus terhadap 119 creative-preneurs yang ada di kota Malang yang dipilih secara accidental-purposive sampling. Hasil penelitian menunjukkan bahwa kreativitas produk berpengaruh positif terhadap inovasi produk, keunggulan bersaing tidak memediasi pengaruh kreativitas terhadap kinerja industri tetapi memediasi pengaruh inovasi produk terhadap kinerja industri. Sehingga, untuk meingkatkan kinerja industri kreatif, produk-produk kreatif yang dihasilkan oleh industri kreatif harus memiliki keunggulan bersaing. Keunggulan bersaing ini dapat berupa harga yang kompetitif, produk yang memiliki manfaat tinggi, memiliki differensiasi dan tidak mudah tergantikan. Untuk mencapai keunggulan bersaing tersebut, industri kreatif seharusnya melakukan inovasi produk dengan cara menemukan produk baru yang unik dan memiliki daya tarik tinggi, atau minimal mengembangkan produk yang sudah ada atau melakukan duplikasi dan sintesis produk.
Empowering Digital Business Bagi Pegiat Usaha Online Kota Malang Rifki Hanif; Agus Purnomo Sidi; Ahmad Nizar Yogatama; Muhammad Bukhori; Widiya Dewi Anjaningrum
Jurnal Pengabdian Masyarakat Vol 1 No 1 (2020): Jurnal Pengabdian Masyarakat
Publisher : LP2M Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jpm.v1i1.210

Abstract

To start a business in the digital age, every business person must be able to understand how to market in the digital era as it is today. An effective way that can be done is through inbound marketing. This community service activity is intended to train online businesses activists in Malang, especially entrepreneurs who have a business start-up in order to manage online marketing effectively and consistently. Digital Business Empowering Training Activities for Online Business Activists in Malang is done in the form of a tutorial delivered directly by the speaker. where based on the results of this dedication, online business activists in Malang are very interested and eager to participate in similar activities for the development of business knowledge.
Pelatihan Business Model Canvas Bagi Siswa SMA Diponegoro Tumpang Dalam Membangun Bisnis di Masa Pandemi Puji Subekti; Ahmad Nizar Yogatama; Widiya Dewi Anjaningrum; Agus Purnomo Sidi
Jurnal Pengabdian Masyarakat Vol 2 No 2 (2021): Jurnal Pengabdian Masyarakat
Publisher : LP2M Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jpm.v2i2.395

Abstract

Business Model Canvas merupakan suatu sistem yang disusun untuk mempersiapkan bisnis secara cepat dan tepat. Terdapat sembilan unsur yang dapat dikembangkan untuk mengidentifikasi calon bisnis siswa diantaranya yaitu key partners, key activity, value prop
Co-Authors Adya Hermawati Anjaningrum, Widiya Dewi Cindy Septia Pratiwi Devita Harretu Fransiska Sisilia Mukti Hanif, Rifki Mohammad Bukhori Pamungkas, Faisal Dinar Puji Subekti Rahayu Puji Suci Yogatama, Ahmad Nizar