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All Journal Lingua Cultura ELLITE: Journal of English Language, Literature, and Teaching
Mustika, Nurika
Universitas Muhammadiyah Jember
Arts Humanities Education Languange, Linguistic, Communication & Media

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Writing Ability Improvement Through Student Teams Achievement Divisions at Pirayanawin Klonghin Wittaya School Mustika, Nurika
ELLITE Vol 1, No 1 (2016): ELLITE
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (131.125 KB) | DOI: 10.32528/ellite.v1i1.162

Abstract

The aims of this research is to find out how Student Teams-Achievement Divisions (STAD) can improve students’ descriptive writing ability of the third grade students at Pirayanawin Klonghin Wittaya School, Thailand in the 2014/2015 academic year. The design of this research is classroom action research (CAR). The subject of the research is the third grade of Pirayanawin Klonghin Wittaya School in the 2014/2015 academic year that consists of 33 students. The observation used writing test as primary data and observation checklist. STAD improved the students descriptive writing ability in two cycles from the percentage of students scored ≥ 63,was 56.6% in cycle 1 to 80% in cycle 2 and from M= 62.2 in cycle 1 to M= 72 in cycle 2. Based on the research result, it can be concluded that STAD (Student Achievement Divisions) is able to improve students’ descriptive writing ability by having heterogeneous teams in terms of ability and gender that make them easy in generating their ideas and able to have peer tutoring.Keywords: writing ability, STAD (students teams achievement divisions)
The Use of Commercial Advertisement to Teach University Students in English for Specific Purpose Context Utami, Fajar Dwi; Tyas, Mei Ardaning; Mustika, Nurika
Lingua Cultura Vol 13, No 2 (2019): Lingua Cultura
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/lc.v13i2.5297

Abstract

This research aimed to propose multimodal-based English teaching through video for university students majoring in marketing management through project-based learning. Teaching English for university students are belonging to the field of English for Specific Purposes (ESP). It needs special treatments due to the fact that ESP students have different needs for English use for their future jobs, since the industrial revolution 4.0 typically affected the economic area. For presenting the research, the qualitative research design was employed. This research used interpretive analysis in the context of discourse analysis. The commercial advertisement video was analyzed in terms of Systemic Functional Linguistics (SFL) and semiotic features of multimodal discourse analysis. The analysis results of the video show that semiotic features are more powerful than linguistics aspects in promoting goods well. The video is expectedly used to teach language for promotion to the university students, particularly in marketing management majors. The teaching-learning process would be guided by the use of project-based learning method so that the outcomes would be in the form of the promotional video which employs both linguistics and semiotic features. 
Co-Authors Tyas, Mei Ardaning Utami, Fajar Dwi