Jurnal Manajemen Bisnis
Vol 14 No 2 (2017)

Technology Acceptance Model and E-Satisfaction in Mobile Banking

Putu Ayu Sinthia Adnyasuari (Universitas Pendidikan Nasional)
Gede Sri Darma (Universitas Pendidikan Nasional)



Article Info

Publish Date
30 Sep 2017

Abstract

ABSTRACTThis study aims to know how Bank BPD Bali customer’s accepted BPD Bali Mobile Application used Technology Acceptance Model’s theory. The study was conducted quantitatively and using a questionnaire as a tool in data collections. For statistical analysis and hypothesis testing using Structural Equation Modeling (SEM) and processing with AMOS version 22. Respondens in this study were customers of PT. Bank Pembangunan Daerah Bali Renon and Denpasar, taken a sample of 150 people by accidental sampling method.The results showed that construct of Technology Acceptance Model’s theory have positive effect. Perceived Ease of Use and Perceived of Usefulness have positive effect and significant on Attitude Toward Using dan E-Satisfaction. Attitude Toward Using have positive effect and significant on Actual System Usage.The management of PT. Bank Pembangunan Daerah Baliin order to improve the ability of employees in particular frontliner in providing explanations about mobile banking how to use, the existing of features and it’s benefit to customers, and adding mobile banking features to make customers feel easy, convenient, and secure in making transactions.

Copyrights © 2017






Journal Info

Abbrev

magister-manajemen

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Jurnal Manajemen Bisnis dengan pissn 1829-8486 adalah publikasi ilmiah yang diterbitkan oleh Program Studi Magister Manajemen Pascasarjana Universitas Pendidikan Nasional. Jurnal ini diterbitkan dengan maksud utama mendiseminasi artikel ilmiah baik berupa hasil penelitian maupun telaah literatur ...