Prosiding National Conference for Community Service Project
Vol 1 No 1 (2019): The First National Conference of Community Service Project 2019 (Accepted Papers)

Penggunaan Teknologi dalam Rangka Mengembangkan Usaha Kuliner di Tiban Centre

Carin, Latycia (Unknown)
Selvina, Selvina (Unknown)
Pratama, Nico (Unknown)
Melissa, Vina (Unknown)
Hendri, Hendri (Unknown)
Christoffer, Christoffer (Unknown)

Article Info

Publish Date
21 Oct 2019

Abstract

The Objective of this activities are : (a) to train students to mingle with the society; (b) to show the importance of giving service to our society; (c) to introduce digital marketing to micro, small & medium enterprises (MSME) in order to increase market competitiveness. The research is conducted in Tiban Centre by interviewing 4 random foods & beverages business owners. The result shows that 3 out of 4 business owners are interested in digital marketing but due to low technology literacy, they don?t know how to conduct it. The digital marketing we are using is called Go-Food, which is one of the largest single-market food delivery app in Indonesia. By using this e-commerce feature, we believe that their business will grow faster and bigger in no time.

Copyrights © 2019




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Full PDF
430.379 KB
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Prosiding National Conference for Community Service Project
Website

Abbrev

nacospro

Publisher

Universitas Internasional Batam

Subject

Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education

Description

Prosiding National Conference for Community Service Project (NaCosPro) merupakan wadah bagi para akademisi maupun masyarakat umum dalam mendesiminasikan artikel ilmiah hasil-hasil kegiatan pengabdian kepada masyarakat di berbagai bidang pengabdian, terutama kegiatan pengabdian masyarakat yang ...