ISLLAC : Journal of Intensive Studies on Language, Literature, Art, and Culture
Vol 4, No 1 (2020)

SCRUTINIZING PICTURES, ESSENTIALIZING ECOLOGICAL CARE: ANALYSIS OF ECOLOGICAL LINGUISTIC LANDSCAPE ON ENVIRONMENTAL EDUCATION POSTERS IN SCHOOLS

Eti Setiawati (Faculty of Cultural Studies, Universitas Brawijaya)
Sony Sukmawan (Faculty of Cultural Studies, Universitas Brawijaya)
Dany Ardian (Faculty of Cultural Studies, Universitas Brawijaya)
Fredy Nugroho Setiawan (Faculty of Cultural Studies, Universitas Brawijaya)
Elisabeth Worobroto Purwaningrum (Faculty of Cultural Studies, Universitas Brawijaya)



Article Info

Publish Date
20 Feb 2020

Abstract

Ecologically oriented poster texts contain ecological information and messages. These texts can be categorized as ecocritical text. Environmental (care) posters, in particular, can be found in schools. This is due to regulatory reasons, school reputation, and school initiative. Environmental posters are potential media for character education which concerns with environmental care. In order to find the socio-ecological meaning of the poster texts in internal public spaces (schools) and use them as a stepping stone to strengthen the nation’s character, an integrated linguistic landscape and ecocriticism approach is used. The results show ecocritical posters in schools visually depict ideal places and harmonious conditions. In terms of ideas, the ecocritical posters have presented natural environment (non-human) as an existence that determines the survival of humans; therefore, humans and non-humans interests are legitimate respectively. Furthermore, the existing condition of the environment is communicated through a symbolic vision of damage and destruction.

Copyrights © 2020






Journal Info

Abbrev

jisllac

Publisher

Subject

Arts Humanities

Description

ISLLAC Journal is an international journal that publishes the best works of intensive research and conceptual studies on language, literature, art, and culture. The first publication of the journal in 2017, in conjunction with international seminars of language, literature, art, and culture. The ...