BUDGETING : Journal of Business, Management and Accounting
Vol 1 No 1 (2019): BUDGETING : Journal of Business, Management and Accounting

Analisis E-Service dan Kepercayaan Konsumen terhadap Kepuasan Konsumen Pengguna Website

Tegar Maulidi Putra (Universitas Muhammadiyah Sukabumi)
Asep M. Ramdan (Universitas Muhammadiyah Sukabumi)
Faizal Mulia (Universitas Muhammadiyah Sukabumi)



Article Info

Publish Date
09 Sep 2019

Abstract

The purpose of this study is to determine the effect of e-service quality and consumer confidence on customer satisfaction. The use of the method in this study is to use a type of sampling included in the sample random sampling and by distributing questionnaires as many as 96 to consumers. The analysis technique used is multiple linear analysis techniques, and for hypothesis testing is a statistical test partial (t test) and simultaneous testing (f test). T test results show that e-service quality (X1) has a significant effect on customer satisfaction, consumer confidence (X2) has a significant effect on customer satisfaction. Based on the F test the probability value sig 0,000 <0.10 which means that together e-service quality (X1) and consumer confidence (X2) significantly influence consumer satisfaction (Y). Conclusion, together e-service quality and consumer trust significantly influence consumer satisfaction Keywords: E-Service Quality, Consumer Trust, Consumer Satisfaction.

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Journal Info

Abbrev

BUDGETING

Publisher

Subject

Humanities Social Sciences

Description

BUDGETING : Journal of Business, Management and Accounting is published by IPM2KPE as an information and communication media for practitioners, researchers and academics who are interested in the field and development o, Business, Management and Accounting .The journal is published annually 2 times ...