Jurnal Manajemen Bisnis
Vol 1, No 1: March 2010

Analisis Pengaruh Praktek Total Quality Management (TQM), Terhadap Kinerja Bisnis dan Kepuasan Konsumen (Pada Sentra Industri Gerabah Kasongan Kabupaten Bantul, Yogyakarta)

Wahyuningsih, Tri (Unknown)
Liestyana, Yuli (Unknown)
Dewi, Lenny Fitriana (Unknown)

Article Info

Publish Date
13 Mar 2010


Total Quality Management (TQM) was a whole apporch and a part of high level strategy. The system worked horizontally across fuctions and department, involved all employees form hight to low lavel management, included supply chain and customers. The reasearch analyzed the effect of TQM pravtices on business performance and customer satisfaction in industry of Kasongan, Bantul. Simple regression analysis used to test the effect of TQM practies on business performance and customer satisfaction partially. The result showed that TQM practies had positive significant effect on business performance, TQM practies had positive significanly effect on customer satisfaction had positive significantly effect on business performance. So, three hypothesis of the study were supported

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Journal Info





Economics, Econometrics & Finance


Jurnal Manajemen Bisnis is a bilingual English peer-reviewed journal published twice a year (in March and September) by Universitas Muhammadiyah Yogyakarta in Collaboration with the Association of Management Department of Muhammadiyah Universities (APSMA PTM). Since its first issued in March 2010, ...