Jurnal Teknologi dan Terapan Bisnis
Vol. 3 No. 1 (2020): Vol. 3 No. 1 (2020) Jurnal Teknologi dan Terapan Bisnis

SISTEM INFORMASI PEMASARAN OLAHAN HASIL TAMBANG PADA PT. AMIR HAJAR KILSI REMBANG MENGGUNAKAN ALGORITMA WIGHTED DIRECTED ACYCLIC GRAPH : MARKETING INFORMATION SYSTEMS MINE RESULTS IN PT. AMIR HAJAR KILSI REMBANG USING WIGHTED DIRECTED ACYCLIC GRAPH ALGORITHM

Angga Debby Frayudha (Unknown)
Moh Sugihariyadi (Unknown)
M. Jati Kusuma Praja (Unknown)



Article Info

Publish Date
24 Mar 2020

Abstract

Limestone Processed Marketing Information System at PT Amir Hajar Kilsi in Rembang. This research aims to describe the marketing information system of limestone processed by PT Amir Hajar Kilsi, which is one of the companies that mine and process limestone located in Rembang regency, Central Java. The reason for this research is because the need for limestone increases every year. While the selection of the method of wighted directed acyclic graph is because the calculation of representation of the root concep-based metadata. Next we examine the marketing strategies that companies use with sources from books and journals related to marketing strategies. In writing this report the writer uses the method of interview, observation, and documentation. Furthermore, data analysis uses techniques according to Miles and Huberman which include data collection, reduction of rough data from the field, presentation of data obtained from various types and networks. After reviewing with relevant sources, the marketing strategies used by PT Amir Hajar Kilsi include subcontractors, direct sellers, and internet marketing. The internet marketing strategy has not been optimized in the promotion of the company, so the development of this information system is considered suitable to optimize sales promotion.

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Journal Info

Abbrev

jttb

Publisher

Subject

Computer Science & IT

Description

The Journal of Technology and Applied Business (JTTB) is published by Unit Penelitian dan Pengabdian Masyarakat (UPPM), Akademi Komunitas Semen Indonesia (AKSI) Gresik published twice a year on every March and October. The submission process is open throughout the year. All submitted texts will be ...