Jurasik (Jurnal Riset Sistem Informasi dan Teknik Informatika)
Vol 6, No 1 (2021): Edisi Februari

Analisis Kombinasi itemset pada Bisnis Online dengan Teknik Asosiasi Data mining

Muhammad Noor Hasan Siregar (Universitas Graha Nusantara, Padangsidimpuan, Sumatera Utara - Indonesia)

Article Info

Publish Date
28 Feb 2021

Abstract

Online business is one of the industries that thrives on social media. With business competition starting to grow a lot these days, businesses are setting up online businesses to boost sales. One suggestion is to reduce the price on combination of items that are commonly purchased at the same time. Using the transaction data obtained through purchase, an association rule may be used to discover the rules for combinations of items. The association process uses an a priori algorithm to access sales transaction data. The positive results of this study can be used to produce the strategies in the development of online businesses.

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Journal Info
Jurasik (Jurnal Riset Sistem Informasi dan Teknik Informatika)
Website

Abbrev

jurasik

Publisher

Sekolah Tinggi Ilmu Komputer Tunas Bangsa

Subject

Computer Science & IT Decision Sciences, Operations Research & Management

Description

JURASIK adalah jurnal yang diterbitkan oleh LPPM STIKOM Tunas Bangsa Pematangsiantar yang bertujuan untuk mewadahi penelitian di bidang Sistem Informasi dan Teknik Informatika. JURASIK (Jurnal Riset Sistem Informasi dan Teknik Informatika) adalah jurnal ilmiah dalam ilmu komputer dan informasi yang ...