EMBISS: Jurnal Ekonomi, Manajemen, Bisnis, Sosial
Vol. 2 No. 1 (2021): November 2021

Pengaruh Kualitas Pelayanan Dan Harga Terhadap Kepuasan Pelanggan Counter Farah Cell

Siti Diana Faradisa (Sekolah Tinggi Ilmu Ekonomi Mahardhika)
Amin Sadiqin (Sekolah Tinggi Ilmu Ekonomi Mahardhika)

Article Info

Publish Date
20 Nov 2021

Abstract

A company is required to be able to maintain a good name in the eyes of its customers. Whether in terms of service or price. Good and friendly service will increase the number of buyers, making it easier for the company to achieve its goal of getting maximum profit. Not only that, but price also has a significant influence on customer satisfaction. Low prices can attract customers to buy what the company sells. This journal will discuss the effect of service quality and price on customer satisfaction using a descriptive type of research, using a qualitative approach. The results showed that there was a positive and significant influence between product quality and price on customer satisfaction.

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Journal Info
EMBISS: Jurnal Ekonomi, Manajemen, Bisnis, Sosial
Website

Abbrev

embiss

Publisher

CV ODIS

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Description

Jurnal Ekonomi, Manajemen, Bisnis, dan Sosial with e-ISSN Number 2747-0938 (Online) is a journal publishes by CV ODIS, published original scholarly papers across the whole spectrum of economics, management, business administration, and social science. The journal attempts to assist in the ...