Jurnal Pengabdian Kepada Masyarakat (J-ABDIMAS)
Vol 3 No 1 (2016): Jurnal Pengabdian Kepada Masyarakat 2016

PENYULUHAN DAN BIMBINGAN TENTANG KEARSIPAN DAN KORESPONDENSI BAGI PARA GURU PENDIDIKAN USIA DINI (PAUD) DUSUN KLANDUNGAN DESA LANDUNGSARI KECAMATAN DAU KABUPATEN MALANG

Diana Eka Poernamawati (Politeknik Negeri Malang)
Achmad Zaini (Politeknik Negeri Malang)

Article Info

Publish Date
08 Jan 2017

Abstract

The research objective to know the role of innovation in mediating market orientation to increase competitive advantages of Small Busines Enterprises (SMEs). Directly, the influence of  market orientation to competitive advantages is significant, but indirectly through innovation,  the influence of  market orientation to competitive advantages is not significant. This result show that is in the condition of SMEs are not export directly to the foreign consumer and they depend to the middlemen they can not easily to make some decision in  innovation. All of the product they made had to appropriated to the middlemen needs and wants without their own innovation efford. The location of research in Malang Raya and the repondend are SME’s with the export goal.

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Journal Info
Jurnal Pengabdian Kepada Masyarakat (J-ABDIMAS)
Website

Abbrev

abdimas

Publisher

Politeknik Negeri Malang

Subject

Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media

Description

J-ABDIMAS - Jurnal Pengabdian Kepada Masyarakat terbit pertama kali bulan Desember 2014, dan diterbitkan dua kali dalam setahun yaitu pada bulan Juni dan DesemberRedaktur mengundang para penulis untuk menyumbangkan artikel hasil Pengabdian Kepada Masyarakat  dalam bidang IpTek, Bisnis maupun ...