Salimiya : Jurnal Studi Ilmu Keagamaan Islam
Vol 1 No 1 (2020): Salimiya

Peranan Etika Islam Dalam Bidang Bisnis Dan Marketing

Nur Fadilah (Institut Agama Islam Faqih Asyari (IAIFA) Kediri)



Article Info

Publish Date
27 Mar 2020

Abstract

Ethics are all general norms or "rules" that must be considered in doing business which are the source of noble values ​​and good deeds. In Indonesia, it highly upholds moral and ethical values ​​in every behavior of daily life. Of course this makes the marketing (marketing) also must obey whatever has been arranged to be in line with the socio-cultural values ​​of the community. If it is related to business, then the norm aspect is about what is appropriate or inappropriate for someone when running a business in order to get profit. Business has several systems that consist of input inventory, processes to activities that produce output. The series of activities include production, distribution, capital, and marketing. All of these things must be carried out in accordance with the applicable syari’ah rules, so that in running its business, a Muslim is not only oriented in the business of the world, but oriented horizontally and vertically. So, Islamic ethics in the fields of business and marketing is very necessary, especially Islamic ethics for Muslim entrepreneurs

Copyrights © 2020






Journal Info

Abbrev

salimiya

Publisher

Subject

Religion Economics, Econometrics & Finance Education Social Sciences Other

Description

Salimiya: Jurnal Ilmu Keagamaan Islam is a four annually published journal in March, Juni, September, and December. It covers various issues on the Islamic studies within such number of fields as Islamic education, Islamic thought, Islamic law, political Islam, and Islamic economics from social and ...