VCD (Journal of Visual Communication Design)
Vol. 7 No. 2 (2022): Journal of Visual Communication Design VCD

THE DESIGN OF THE VISUAL ASSET OF JOURNALING BOOK EXPLORE MYSELF FOR MENTAL HEALTH IN GENERATION Z

ANGELICA FAYOLA AYU PARAMITA (Unknown)
Paulina Tjandrawibawa (Unknown)



Article Info

Publish Date
17 Dec 2022

Abstract

This research chose designing the visual asset of Explore Myself journaling book for mental health which aims to invite and help the Z generation to take care and learn about mental health. From this journaling book, they are expected to know themselves and become a safe place to express their feelings. The research methods that are used are primary data through interviews with expert users and extreme users and also surveys with target audience. And secondary data from literature studies from books and journals. The results of the research proved that the visual asset of a journaling book can be designed with a fun and calm design to attract the Z generation and need to do more promotion on social media to build brand awareness. Keywords: Journaling Book, Z Generation, Mental Health, Visual Asset

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Journal Info

Abbrev

VCD

Publisher

Subject

Arts Social Sciences

Description

VCD aims as a forum for academics, educators, and practitioners from around the world to communicate research papers, conceptual papers, and best practices about the dynamics of the creative industry Coverage of VCD includes, but is not limited to issues surrounding: Graphic design Visual ...