Jurnal Analisa Akuntansi dan Perpajakan
Vol. 7 No. 2 (2023): Jurnal Analisa Akuntansi dan Perpajakan

PENGARUH PENERAPAN GREEN ACCOUNTING DAN CORPORATE SOCIAL RESPONSIBILITY TERHADAP PROFITABILITAS PERUSAHAAN DENGAN CITRA PERUSAHAAN SEBAGAI VARIABEL MODERATING

Mohamad Soedarman Soedarman (STIE MALANGKUCECWARA)
Abigail Fenina (STIE Malangkucecwara Malang)
Lailatus Sa’adah (STIE Malangkucecwara Malang)



Article Info

Publish Date
05 Oct 2023

Abstract

This study aims to analyze the influence between green accounting and Corporate Social Responsibility variables on company profitability and the effect between green accounting and Corporate Social Responsibility which is moderated by corporate image on company profitability. The results of this study are expected to be able to contribute to company management in applying these two concepts as an effort to maximize profitability and corporate image. This research method uses a quantitative causality approach. The sampling technique used purposive sampling and obtained a sample of 16 food and beverage companies. Data processing uses SmartPLS 4. The results of this study show that green accounting has a negative and not significant effect on profitability, Corporate Social Responsibility has a negative and significant effect on company profitability, green accounting has a negative and significant effect on company profitability through corporate image, and Corporate Social Responsibility has a positive effect and not significant to company profitability through corporate image.

Copyrights © 2023






Journal Info

Abbrev

akuntansi

Publisher

Subject

Economics, Econometrics & Finance Social Sciences Other

Description

Jurnal Analisa Akuntansi dan Perpajakan diterbitkan dan dikelola oleh Program Studi Akuntansi Universitas Dr Soetomo Surabaya bekerjasama dengan Asosiasi Konsultan Pajak Publik Indonesia (AKP2I) Pengurus Daerah (PengDa) Jawa Timur. Jurnal Analisa Akuntansi dan Perpajakan mengajak para akademisi ...