Jurnal Ilmu Komunikasi
Vol 14, No 2 (2017)

Jaringan Sosial dan Konvergensi Media: Penonton Interaktif Sinetron 7 Manusia Harimau

Wulandari, Margareta (Unknown)
Kurnia, Novi (Unknown)

Article Info

Publish Date
06 Dec 2017

Abstract

In the convergence era, television audience has become interactive audience. Study about television audience become important, especially in favorite program, such as sinetron (Indonesian soap opera). Netnography method is used to examine the social network dynamics of 7 Manusia Harimau audience. After conducting online participatory observation in two fandom groups and in-depth interviews with seven informants, the results show that media convergence has broaden the way audience consume sinetron and enhanced the audiences’ interactivity. Online media support the audience to develop individual and communal network, collective identity and intelligence, collective actions and participatory culture.

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Journal Info
Jurnal Ilmu Komunikasi
Website

Abbrev

jik

Publisher

Universitas Atma Jaya Yogyakarta

Subject

Languange, Linguistic, Communication & Media

Description

urnal ILMU KOMUNIKASI has been published since 2004 by Program Studi (Prodi) Ilmu Komunikasi, Fakultas Ilmu Sosial dan Ilmu Politik (FISIP), Universitas Atma Jaya Yogyakarta. The publisher only accepts an original work, which has not been published elsewhere. The article should be submitted through ...