BUANA SAINS
Vol 8, No 1 (2008)

VARIABEL YANG MEMPENGARUHI PEMILIHAN SALURAN DISTRIBUSI SALAK KRESIKAN KECAMATAN GONDANGWETAN KABUPATEN PASURUAN

Eri Yusnita Arvianti (PS Agribisnis, Fak. Pertanian, Universitas Tribhuwana Tunggadewi)
Said Masduki (PS Agribisnis, Fak. Pertanian, Universitas Tribhuwana Tunggadewi)



Article Info

Publish Date
04 Apr 2008

Abstract

The aims of this research were to describe the market balancing variable influence, goods balancing, producer balancing, and distributor balancing toward the distributor channel choosing for zalacca in Pasuruan. Respondents were taken from the population using random simple sampling technique toward the zalacca farmer. The results showed that market balancing variable, goods balancing, producer balancing, and distributor balancing simultaneously influenced decision of distribution channel choosing of zalacca by farmers at the study area. The distributor balancing variable was the dominant factors influencing the decision of distribution channel choosing

Copyrights © 2008






Journal Info

Abbrev

buanasains

Publisher

Subject

Biochemistry, Genetics & Molecular Biology Chemistry Mathematics Physics

Description

BUANA SAINS p-ISSN : 1412-1638 | e-ISSN: 2527-5720 is a double-blind peer-reviewed, open-access journal, published by UNITRI PRESS. It publishes original and applied research in all areas of natural science. The Editorial goal is to provide a forum exchange and an interface between researchers and ...