<![CDATA[Humans need blood for their living and there is no substitute for blood. Based on the statistic conducted by Australian Red Cross, 1 in 3 people will need blood donation once in their lifetime. However, only 1.5% of Indonesian people who donate their blood. In order to support this unbalanced blood donation‘s supply and demand. An application named Game4Life was developed and tested. This paper aims to implement Gamification on iOS devices to encourage users donating their blood and helps to end this shortage. This paper focused on developing features that would help blood donors to schedule their donation as well as reward and achievement system to motivate future donors and keep them engaged. The deliverable prototype of this paper is implementable and expandable in real life with corporation of Palang Merah Indonesia and Company Sponsor. Based on the User Acceptance Test result and Palang Merah Indonesia's response, Game4Life has been successfully satisfying its scope and requirements.]]>
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