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Jurnal Informatika
Published by Universitas Bina Sarana Informatika
ISSN : 23556579     EISSN : 25282247     DOI : https://doi.org/10.31294/ji.v4i2
Core Subject : Science,
Computer Science & IT
Jurnal Informatika respects all researchers Technology and Information field as a part spirit of disseminating science resulting and community service that provides download journal articles for free, both nationally and internationally. The editorial welcomes innovative manuscripts from Technology and Information field. The scopes of this journal are: Expert System Decision Support System Data Mining Artificial Intelligence System Machine Learning Genetic Algorithms Business Intelligence and Knowledge Management Big Data the manuscripts have primary citations and have never been published online or in print. Every manuscript will be checked the plagiarism using Turnitin software. If the manuscript indicated major plagiarism, the manuscript is rejected.
Arjuna Subject : Ilmu Komputer (semua kategori) - Ilmu Komputer (Lain-Lain)
Articles 260 Documents
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LOGIKA FUZZY TAHANI SISTEM PENUNJANG KEPUTUSAN PENENTUAN LULUSAN TERBAIK Arief Rusman
Jurnal Informatika Vol 3, No 1 (2016): Jurnal INFORMATIKA
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (602.755 KB) | DOI: 10.31294/ji.v3i1.265

Abstract

Abstract - Graduates on a college campus is an important asset because it can be pride for the campus .The best graduates based on several of assessment criteria IPK rate, the value of final paper, the value of absentee , and the value of Supreme Subject .Using fuzzy tahani , data from these criteria can be processed to help get the results that can recommended as a candidate best graduates .The purpose of this research is apply fuzzy logic with the tahani to select students to be crowned the best graduate .With the final result expected is to have a decisions support system can be used to determine the best graduates.Keyword : Fuzzy Tahani, Decision Support System, Best GraduatesAbstraksi - Lulusan di kampus merupakan aset yang penting karena dapat menjadi kebanggaan untuk kampus. Lulusan terbaik dilihat berdasarkan beberapa kriteria seperti IPK , nilai TA , nilai absensi , dan nilai mata kuliah unggulan. Dengan fuzzy tahani, data dari kriteria tersebut dapat diolah untuk membantu mendapatkan hasil yang dapat direkomendasikan sebagai calon lulusan terbaik. Tujuan penelitian ini adalah menerapkan logika fuzzy tahani untuk memilih mahasiswa yang akan menjadi lulusan terbaik. Hasil akhir yang diharapkan adalah sebuah sistem pendukung keputusan yang dapat digunakan untuk menentukan lulusan terbaik.Kata kunci : Fuzzy Tahani, Lulusan Terbaik, Sistem Penunjang Keputusan
Optimasi Fitur Menggunakan Backward Elimination Dan Algoritma SVM Untuk Klasifikasi Kanker Payudara Farizul Ma’arif; Toni Arifin
Jurnal Informatika Vol 4, No 1 (2017): Jurnal INFORMATIKA
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (749.879 KB) | DOI: 10.31294/ji.v4i1.1548

Abstract

AbstrakOrganisasi Kesehatan Dunia (WHO) tahun 2004, menyatakan bahwa 5 besar kanker di dunia adalah kanker paru-paru, kanker payudara, kanker usus besar, kanker lambung, dan kanker hati. WHO mengestimasikan bahwa 84 juta orang meninggal akibat kanker dalam rentang waktu 2005-2015. Survei yang dilakukan WHO menyatakan 8 sampai 9% wanita mengalami kanker payudara. Hal itu membuat kanker payudara sebagai jenis kanker yang paling banyak ditemui pada wanita setelah kanker leher rahim. Pada penelitian ini dilakukan klasifikasi tingkat keganasan breast cancer dengan menggunakan metode optimasi fitur Backward Elimination dan Support Vector Machine (SVM), yang bertujuan untuk memudahkan ahli dalam mengidentifikasi kanker payudara. Berdasarkan hasil dan pembahasan yang telah dilakukan, dapat disimpulkan bahwa metode Support Vector Machine (SVM) adalah Algoritma yang baik diantara algoritma yang penulis telah uji untuk pengklasifikasian Kanker Payudara menggunakan Dataset WBC (Wisconsin Breast Cancer). Dimana nilai klasifikasi performansi Akurasi dan AUC nya adalah yang tertinggi, sedangkan untuk penggabungan algoritma seleksi fitur Backward Elimination dan Support Vector Machine (SVM) mendapatkan peningkatan Akurasi sebesar 14% sehingga nilai tingkat akurasi akhirnya sebesar 97.14% dan nilai AUC mencapai 0.995. Keywords: Kanker Payudara, Backward Elimination, Support Vector Machine, Klasifikasi. AbstractThe World Health Organization (WHO) in 2004, States that the 5 large world cancer is lung cancer, breast cancer, colon cancer, stomach cancer, and liver cancer. The who estimates that 84 million people died of cancer in 2005-2015 time frame. A survey conducted the WHO declares the 8 to 9% of women experiencing breast cancer. It makes breast cancer as the most common type of cancer found in women after cervical cancer. This research was conducted on the classification of the degree of malignancy of breast cancer by using Backward Elimination feature optimization method and Support Vector Machine (SVM), which aims for make it easier the expert in identifying breast cancer. Based on the results and discussion has been done, it can be concluded that the method of Support Vector Machine (SVM) is a good algorithm between the algorithms that the author has been testing for breast cancer classification using Dataset WBC (Wisconsin Breast Cancer). Where the value of classification Accuracy performance and his AUC is the highest, while for the merge feature selection algorithm Backward Elimination and Support Vector Machine (SVM) get an increased Accuracy of 14% accuracy level value so that the end of 102.72% and AUC values reach 0995. Keyword: Breast Cancer, Backward Elimination, Support Vector Machine, Classification.
ANALISIS DAN DESAIN SISTEM INFORMASI SIMPAN PINJAM PADA KOPERASI SEJAHTERA BERSAMA BANDUNG Pratiwi Pratiwi; Asti Herliana
Jurnal Informatika Vol 2, No 1 (2015): Jurnal INFORMATIKA
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (948.101 KB) | DOI: 10.31294/ji.v2i1.71

Abstract

Abstract – Sejahtera Bersama Credit Unions is one of the co-operative in Bandung, which is engaged in the savings and loan. Organization should be a place for the growth of community's economic still has some drawbacks so that performance is not optimal. Kind of Information systems in here is still not effective because it is used combination with a manual process for the loan process, it takes a long time for any transactions, but along with the rapid development of technology, then it should be the cooperative problem given a touch of technology as a solution for example as built system information to enable any existing operational. Design method loan information system created using ancillary equipment such as methodology of waterfall, HIPO diagram and three kind of UML diagrams which is usecase diagram, activity diagram and class digram, and then design of database relationships using Microsoft Access 2007 and programming language using Microsoft Visual Basic 6.0. Loan information system is expected to improve the performance of the cooperative itself, because the system is designed with the aim to shorten the time of the transaction so that the cooperative operations can run more effectively Keywords : information systems, Credit Unions, Technology Abstrak – Koperasi Sejahtera Bersama Bandung merupakan salah satu koperasi di Kota Bandung yang bergerak di bidang simpan pinjam. Organisasi yang seharusnya menjadi wadah untuk pertumbuhan ekonomi masyarakat ini masih memiliki beberapa kekurangan sehingga kinerjanya belum optimal. Sistem informasi yang berjalan disini masih belum efektif karena masih di kombinasikan dengan proses manual untuk proses pinjamannya, hal tersebut memakan waktu lama untuk setiap transakasinya, namun seiring dengan pesatnya perkembangan teknologi, maka sudah seharusnya masalah perkoperasian tersebut diberi sentuhan teknologi sebagai solusi contohnya seperti dibangun sistem informasi untuk memudahkan setiap operasional yang ada. Metode perancangan sistem informasi simpan pinjam yang dibuat menggunakan metodologi waterfall, diagram HIPO, serta tiga diagram UML yang terdiri dari usecase diagram, activity diagram, dan class digram, kemudian perancangan relasi database menggunakan Microsoft Access 2007 dan bahasa pemrograman Microsoft Visual Basic 6.0. Sistem informasi simpan pinjam ini diharapkan dapat meningkatkan kinerja koperasi itu sendiri, karena sistem ini dirancang dengan tujuan mempersingkat waktu transaksi agar operasional koperasi bisa berjalan lebih efektif. Kata kunci : Sistem informasi, Koperasi Simpan Pinjam, Teknologi.
MEMBANGUN MONITORING SERVER MENGGUNAKAN OPEN SOURCE DENGAN MEMANFAATKAN SMS GATEWAY PADA INSTANSI PENDIDIKAN Hidayatulloh, Syarif; Suhendi, Hendi; Sedayu, Muhamad Agung
Jurnal Informatika Vol 1, No 1 (2014): Jurnal INFORMATIKA
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (853.782 KB) | DOI: 10.31294/ji.v1i1.173

Abstract

ABSTRAK Penanggulangan permasalahan jaringan yang ada saat ini tidak efektif karena penanggulangan baru akan dilakukan apabila ada laporan dari user bahwa telah terjadi gangguan pada layanan yang digunakannya. Karena pada umumnya seorang admin akan merasa servernya baik-baik saja apabila tidak ada keluhan dari user yang menggunakan layanan servernya. Server SMS gateway dirancang dan direalisasikan agar dapat mengirimkan notifikasi langsung kepada admin tanpa melibatkan user sehingga admin dapat melakukan penanggulangan sebelum user menyampaikan pengaduannya. Nagios digunakan sebagai monitoring server dengan memberikan output notifikasi status pada server. Pengecekan server dilakukan setiap 10 detik. Notifikasi diberikan apabila tidak terjadi perubahan state pada server dalam rentang waktu 180 detik. Gammu sebagai SMS gateway digunakan untuk mengirim notifikasi tersebut kepada admin. Informasi yang diberikan dari nagios kepada gammu diolah menjadi format text untuk dikirimkan melalui layanan SMS sebanyak 160 karakter. Informasi tersebut berisikan IP address dari server yang mengalami gangguan. Notifikasi dikirimkan pada rentang hari dan waktu yang telah ditentukan pada konfigurasi file sistem nagios agar tidak mengganggu kegiatan seorang admin diluar jam kerja . Kata Kunci : Sms, Nagios, Monitoring, Gammu, Notifikasi ABSTRACT Today’s countermeasure of problem network is not effective because it works only when the user reports the problem on the service used. generally an admin think that the server is alright if there is no complain from the user. gateway SMS server is designed and realized in order to send admin a notification directly without involving the user, so that the admin is able to anticipate before he gets complain from the user. Nagois is used to monitoring the server by giving an output notification status on the server. Checking the server is in every ten seconds. A notification will appear when there are no state changes on the server in a span of 180 seconds. As SMS gateway, gammu is used to deliver a notification to admin. The information provided from Nagios on Gammu is processed become a text format to be sent by using SMS service amount of 160 characters. The information contain IP address from the troubled server. Notification will be sent in a span of a day specified into nagois configuration file system, means not disturbing out of office hours admin activities. Keyword : Sms, Nagios, Monitoring, Gammu, Notification
IMPLEMENTASI PROBLEM BASED LEARNING UNTUK MENINGKATKAN KEMAMPUAN MAHASISWA DALAM MERANCANG BASIS DATA Didih Aditiyawarman
Jurnal Informatika Vol 3, No 2 (2016): Jurnal INFORMATIKA
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (995.335 KB) | DOI: 10.31294/ji.v3i2.835

Abstract

AbstractDatabase design is one step in making data processing applications both desktop and web-based applications. There are several techniques that can be used to design a database, one of them with Entity Relationship Diagram techniques. It’s one of the techniques taught in the course of Database Design. In fact, many students who have difficulty in designing a database with this technique. The use of appropriate learning techniques to optimize learning of database actively, attractive and effective is needed. The method used in the learning process is problem-based learning methode. So, the authors conducted a study to examine how the use of Problem Based Learning as an effective method of learning the technique of designing a database with Entity Relationship Diagram. It’s descriptive research, and used the Pre-experimental design with one group pretest-posttest design. This study used a class as an experimental class. This research method describes the influence of problem-based learning model in the ability to design database with Entity Relationship Diagram in Information Management students at AMIK BSI Karawang. The research sample is taken from class 12.2D.15 and 20 students were taken as sample for testing and research. The hypothesis with ’t’ test showed that designing a database with Entity Relationship Diagram technique using problem based learning show better results than without using it. This shows that the implentation of problem-based learning in learning database design with Entity Relationship Diagram technique has a significant effect on the ability of students in designing database.  Keywords: Problem Based Learning, database, Entity Relationship Diagram
Penggunaan Metode Estimasi Use Case Points (UCP) Dalam Proyek Software Domain Bisnis Prayitno, Edhi
Jurnal Informatika Vol 4, No 2 (2017): Jurnal INFORMATIKA
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (492.244 KB) | DOI: 10.31294/ji.v4i2.2310

Abstract

AbstrakSoftware memegang peranan penting pada sebuah bisnis untuk mempercepat dan mengatur proses bisnis secara lebih baik. Proyek pengembangan software seperti halnya proyek-proyek pada umumnya membutuhkan estimasi yang tepat agar dapat berjalan dengan baik dan lancar. Metode use case points digunakan untuk mengestimasi software berbasis obyek dengan tingkat akurasi cukup baik. Nilai Effort Rate (ER) yang digunakan dalam metode estimasi UCP memiliki nilai yang bervariasi mulai dari 4 sampai 35 man-hours, sehingga akan membuat sulit pengembang pemula untuk menentukan nilai ER yang tepat. Thomas Tan dalam disertasinya berjudul ‘Domain-Based Effort Distribution Model For Software Cost Estimation’ menunjukkan bahwa setiap aplikasi memiliki distribusi effort yang berbeda-beda sesuai dengan karakteristiknya yang berjumlah 21 domain. Dari hasil penelitian yang dilakukan terhadap proyek sistem penjualan barang, didapat nilai aktual effort dan cost mendekati nilai estimasi yang dilakukan. Nilai estimasi effort 381,3 jam dan aktual effort 407.5 jam, sedangkan estimasi cost IDR 39.804.236 dan aktual cost IDR 47.675.417  sehingga didapat nilai deviasi effort 6,4% dan deviasi cost 16,5%. Kata kunci: Estimasi usaha dan biaya software, use case point (UCP), domain aplikasi. AbstractSoftware plays an important role in a business to accelerate and manage business processes better. Software development projects as well as projects generally require the right estimates to work well and smoothly. Use case points method is used to estimate object-based software with good accuracy. The value of the Effort Rate (ER) used in the UCP estimation method has values range from 4 to 35 man-hours, so it will make it difficult for novice developers to determine the exact ER value. Thomas Tan in his dissertation entitled 'Domain-Based Effort Distribution Model For Software Cost Estimation' shows that each application has a different distribution effort according to its 21 domain characteristics. From the results of research conducted on the project sales system goods, obtained the actual value of effort and cost close to the estimated value made. The estimated value of effort is 381.3 hours and 407.5 hours actual effort, while the estimated cost is IDR 39,804,236 and the actual cost is IDR 47,675,417 to get the value of deviation effort 6,4% and deviation cost 16,5%. Keywords: Estimate effort and cost software, use case points (UCP), application domain.
INVENTORY CONTROL USING STATISTICS FORECASTING ON MANUFACTURE COMPANY Prasetio, Rizki Tri
Jurnal Informatika Vol 1, No 2 (2014): Jurnal INFORMATIKA
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (356.25 KB) | DOI: 10.31294/ji.v1i2.45

Abstract

Abstract - Inventory Control is a main and the most crucial factor for company that can cause an efficient production process. A lot of research use different method to support inventory control. This research use several forecasting method such as, Naïve Method, Exponential Smoothing, Exponential Smoothing with Trend, Moving Average, Weighted Moving Average and Linear Regression. Economic Order Quantity is used to calculate raw materials inventory. This research results suggest that company use Linear Regression as it has the smallest MAD and MSE of the six other methods. The company also has to implement Economic Order Quantity to minimalize loss profit due to excess inventory. Keywords : Inventory Control, Forecasting Method, Economic Order Quantity Abstrak - Pengendalian inventory merupakan salah satu faktor utama dan sangat penting bagi perusahaan karena sangat berpengaruh terhadap terciptanya proses produksi yang efisien. Banyak penelitian yang menggunakan beberapa metode guna mendukung pengendalian inventory. Penelitian ini menggunakan beberapa metode peramalan (forecasting method) diantaranya, Naïve Method, Exponential Smoothing, Exponential Smoothing with Trend, Moving Average, Weighted Moving Average dan Linear Regression. Serta Economic Order Quantity (EOQ) yang digunakan untuk menghitung persediaan bahan baku yang dibutuhkan dalam proses produksi. Hasil penelitian menghasilkan bahwa metode peramalan Linear Regression memiliki tingkat kesalahan yang dihitung menggunakan MAD dan MSE paling kecil diantara 6 metode lainnya. Serta mengimplementasikan Economic Order Quantity untuk meminimalisir kerugian akibat kelebihan persediaan. Kata Kunci : Pengendalian Persediaan, Metode Peramalan, Economic Order Quantity
SISTEM INFORMASI SIMPAN PINJAM BERBASIS WEBSITE KOPERASI “RikRik Gemi” SMKN 15 BANDUNG Yudi Ramdhani; Rein Lantin
Jurnal Informatika Vol 3, No 2 (2016): Jurnal INFORMATIKA
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (805.567 KB) | DOI: 10.31294/ji.v3i2.893

Abstract

Abstract KPRI public vocational secondary schools 15 of Bandung "Rikrik Gemi" is one of the cooperatives engaged in savings and loans, with financial management that still use conventional system with using books and Microsoft Excel. This method is less effective due to savings and loan transactions that occur higher so the calculation is also growing. Especially with many members who apply for a loan, where it takes a long time to validate loan application process. The Methods of information system design savings and loans are made using waterfall methodology and use two UML diagram consisting of use case diagrams and activity diagrams. Implementation and manufacture of web-based systems with structured programming techniques using the programming language PHP and MySQL database. This information systems saving based website could provide an alternative rapid and accurate in data access savings and loans to facilitate and assist performance management and also to improve the performance of the current system to be computerized well. Keywords: Information System, Loan and Save Cooperative, PHP and MySQL
Pengendalian Kualitas Produk Di Industri Garment Dengan Menggunakan Statistical Procces Control (SPC) Rizal Rachman
Jurnal Informatika Vol 4, No 2 (2017): Jurnal INFORMATIKA
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (468.385 KB) | DOI: 10.31294/ji.v4i2.1970

Abstract

AbstrakPerusahaan memandang bahwa kualitas sebagai faktor kunci yang membawa keberhasilan dan standar mutu yang telah ditetapkan oleh buyer. Tujuan penelitian ini adalah untuk mengetahui tingkat kerusakan produk dalam batas pengendalian kualitas pada proses produksi pakaian jadi pada PT. Asia Penta Garment. Penelitian ini menggunakan metode statistical procces control. Data yang diambil dalam penelitian ini mengunakan data sekunder berupa laporan jumlah produksi dan kerusakan pakaian jadi di bagian finishing pada Januari 2017. Berdasarkan hasil menunjukkan kerusakan diluar batas pengendalian yaitu ada yang diluar batas kendali (out of control) dengan batas pengendalian atas (UCL) dan batas pengendalian bawah (LCL) dan rata-rata kerusakan diluar batas kendali.Untuk meningkatkan kualitas produk khususnya pakaian yang dihasilkan perusahaan, kebijakan mutu yang telah ditetapkan harus dijalankan dengan benar, antara lain dalam pemilihan negoisasi bahan baku dengan buyer sesuai standar, perekrutan tenaga kerja yang berpengalaman, kedisiplinan kerja yang tinggi, pembinaan para karyawan, pemberian bonus pada karyawan yang sesuai target dan disiplin tinggi, perbaikan mesin secara terus menerus dan memperbaiki lingkungan kerja yang bersih, nyaman, serta aman. Kata Kunci : Pengendalian kualitas, Kualitas produk, SPC. AbstractThe Company considers that quality as a key factor that brings success and quality standards set by the buyer. The purpose of this study was to determine the level of damage to the product within the limits of quality control in the production process apparel in PT. Asia Penta Garment. This study uses a statistical procces control methode. Data taken in this study using secondary data from reports on the number of production and damage to clothing in the finishing section in January 2017. Based on the results show the damage outside the control limits is nothing beyond the control limit (out of control) with the upper control limit (UCL) and  lower control limit (LCL) and the average damage beyond the control limit. in order to improve the quality of products, especially clothing produced company, a quality policy that has been set to be executed correctly, among others in the selection of the negotiation of raw materials to the buyer according to the standard, the recruitment of experienced workforce, work discipline is high, coaching employees, awarding bonuses to employees were targeted and high discipline, continuous improvement engines and improve the working environment are clean, comfortable,and safe. Keywords: Quality Control, Quality of Products, SPC.
MENENTUKAN PRIORITAS PILIHAN MAHASISWA DALAM MEMILIH KAMPUS MENGGUNAKAN ANALISIS CONJOINT Maxsi Ary
Jurnal Informatika Vol 2, No 2 (2015): Jurnal INFORMATIKA
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (650.051 KB) | DOI: 10.31294/ji.v2i2.113

Abstract

ABSTRACT - A private college is education marketers that need to identify students for educational products; educational products develop and implement a promotion to attract attention and give a strong response from prospective students. Advantages of private college to attract more students improved. The aim of this study is to analyze the preferences of students from the Department of Information Management AMIK Bandung BSI in choosing the campus. Research preferences in choosing college students conducted by applying conjoint analysis using SPSS 17.0. How that is done is to obtain a score of uses that can represent every aspect of campus services owned factor, so that on that score can be deduced about what attributes are most considered by the students in choosing a college. Results of the respondents preference highest-value is a factor field (14.92%), curriculum (13:21%), accreditation (12.75%), lecturer (12:13%), building (11.96%), library (11.87%), Distance (11.66%) and advertising (11:46%). Results of the aggregate utility level factors/attributes chosen by respondents, that the respondents liked the selection of educational services in the campus is having a field campus, open curriculum (the administration delivered in advance at the beginning of registration), the campus has been accredited, senior lecturer option, the size of ordinary buildings (less noticed), the library has a large collection of books, the distance between the house and near the campus, and advertising less attention. Keywords: Multivariate Statistics , Conjoint Analysis , Preference ABSTAKSI - Perguruan tinggi swasta merupakan pemasar pendidikan yang perlu mengidentifikasi calon mahasiswa terhadap produk pendidikan, mengembangkan produk pendidikan dan menerapkan promosi untuk menarik perhatian dan memberi tanggapan yang kuat dari calon mahasiswa. Keunggulan perguruan tinggi swasta untuk menarik minat mahasiswa lebih ditingkatkan. Tujuan dari penelitian ini adalah menganalisis preferensi mahasiswa Jurusan Manajemen Informatika AMIK BSI Bandung dalam memilih kampus. Penelitian preferensi mahasiswa dalam memilih kampus dilakukan dengan mengaplikasikan analisis conjoint menggunakan SPSS 17.0. Cara yang dilakukan adalah dengan memperoleh skor kegunaan yang dapat mewakili setiap aspek faktor jasa kampus yang dimiliki, sehingga dari skor tersebut dapat ditarik kesimpulan tentang atribut apa saja yang paling dipertimbangkan oleh mahasiswa dalam memilih kampus. Hasil preferensi responden yang bernilai paling tinggi adalah faktor Lapangan (14.92%), Kurikulum (13.21%), Akreditasi (12.75%), Dosen (12.13%), Gedung (11.96%), Perpustakaan (11.87%), Jarak (11.66%), dan Iklan (11.46%). Hasil utilitas agregat level faktor/atribut pilihan responden, bahwa responden menyukai jasa pendidikan dalam pemilihan kampus adalah kampus memiliki lapangan, kurikulum terbuka (pihak administasi menyampaikan terlebih dahulu diawal pendaftaran), kampus telah terakreditasi, pilihan dosen senior, ukuran gedung biasa saja (kurang diperhatikan), perpustakaan memiliki banyak koleksi buku, jarak antara rumah dan kampus dekat, dan iklan kurang diperhatikan. Kata Kunci: Statistik Multivariat, Analisis Conjoint, Preferensi

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