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Jurnal Komunikasi Indonesia
Published by Universitas Indonesia
ISSN : 26152894     EISSN : 26152894     DOI : 10.7454
Core Subject : Education,
Jurnal Komunikasi Indonesia (JKI) is a peer reviewed, open access, scholarly journal that provides a dedicated, interdisciplinary forum for research on communication and media. JKI was launched in 2012 and is published by Department of Communication, Faculty of Social and Political Sciences, Universitas Indonesia. Its core mission is to publish original and critical research articles related to communication and media; which includes, but is not limited to, interpersonal communication, public relations, advertising, communication strategies, and media studies. Proposals for special issues are also welcomed. The journal is published twice a year. Editorial Board of JKI welcome submissions on any topic related to the discipline.
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Articles 169 Documents
Degrading Message and Hate Speech are Now Obligatory in Elections? A Qualitative Research on Post-truth Populism in Sumatera Utara’s Local Election Effendi Gazali
Jurnal Komunikasi Indonesia Vol 7, No 2 (2018): July
Publisher : Department of Communication

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Abstract

Komunikasi politik mutakhir sangat diwarnai oleh post-truth dan populisme. Hal tersebut amat terasa dalam Pemilihan Umum Amerika Serikat dan Gerakan Brexit. Pada level lokal, kedua elemen tersebut diyakini memainkan peran serius pada Pemilihan Kepala Daerah DKI (Pilkada) Jakarta 2017. Penelitian kualitatif ini mencoba melihat sebuah Pilkada lain, di provinsi terbesar penduduknya di luar Pulau Jawa, yaitu Sumatera Utara. Secara lebih khusus penelitian kualitatif ini ingin menelusuri bagaimana kalau lima garis keingintahuan para ilmuwan komunikasi (antara lain dikonsolidasi Waisbord, 2018) tentang pesan-pesan populisme, dikaitkan komunikasi politik pada suatu Pilkada. Penelitian ini merupakan aplikasi pertama garis riset Waisbord di Indonesia, dan aplikasi pertama pada tingkat Pilkada. Selain menemukan bahwa kelima garis riset yang dikonsolidasi Waisbord memang eksis pada Pilkada Sumatera Utara, penelitian ini juga memperlihatkan peran garis riset mana yang lebih dominan atau tampil lebih awal. Bahkan hal tersebut dirasakan berbagai pihak sebagai kewajiban atau kelaziman dalam Pilkada.Contemporary political communication is heavily coloured by post-truth and populism phenomena. The 2016 US Presidential Election and Brexit Referendum in the United Kingdom showed their implications. In Indonesia, those phenomena were believed to play significant roles in the 2017 DKI Jakarta Gubernatorial Election. This qualitative research tries to explore another local election in Indonesia, i.e. in North Sumatera, the biggest province outside Java. Specifically, this research tries to examine how the five lines of inquiry related to post-Truth and populism (categorized among others by Waisbord, 2018) take place in Sumatera Utara’s local elections. This research constitutes the first application of Waisbord’s lines of inquiry in Indonesia, as well as at the local election level. It finds that all five lines inquiry exist in the North Sumatera’s local elections. In addition, it also shows which line of inquiry becomes dominant or occurss earlier than others. Even most interviewees think that this dominant factor is now a kind of obligation and is ubiquitous in elections.
Post-Truth Eriyanto Eriyanto
Jurnal Komunikasi Indonesia Vol 7, No 2 (2018): July
Publisher : Department of Communication

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Abstract

The Internet and Conspiratorial Beliefs: The Inseparable Pair Muhammad Beni Saputra
Jurnal Komunikasi Indonesia Vol 7, No 3 (2018): November
Publisher : Department of Communication

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Abstract

Meskipun usianya cukup muda, Internet telah konsisten dan memainkan peran kunci dalam menciptakan dan menyebarluaskan keyakinan konspiratif. Ia juga telah memfasilitasi keyakinan konspirasi untuk tersebar luas sejak era Web 1.0 . Dengan penemuan Web 2.0 atau platform media sosial, kekuatan Internet menjadi lebih unggul yang memungkinkan berbagai argumen tentang keyakinan konspiratif tertentu bertemu. Dalam kehidupan nyata, keyakinan konspiratif yang disebarluaskan melalui Internet telah menyebabkan efek sosial yang parah khususnya mengenai vaksinasi. Adalah Internet yang membuat keyakinan konspiratif anti vaksinasi menjadi terkenal yang mengakibatkan program vaksinasi terhambat di beberapa negara termasuk di Indonesia. Despite its quite young age, the Internet has been consistent and influential in creating and disseminating conspiratorial beliefs. It has also facilitated conspiratorial beliefs to circulate since the Web 1.0 era to the present time. With the invention of Web 2.0 and social media platforms, the power of the Internet becomes more eminent, including allowing different arguments about particular conspiratorial beliefs to intersect. In real life, conspiratorial beliefs disseminated through the Internet have caused severe social effects, particularly concerning vaccination. It is the Internet that makes anti-vaccination conspiratorial beliefs rise to fame, which results in vaccination programs hindered in several countries, including Indonesia.
Digital Body: Horcrux of Extended Self in Post-Human Era Sari Monik Agustin
Jurnal Komunikasi Indonesia Vol 7, No 3 (2018): November
Publisher : Department of Communication

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Abstract

Tubuh yang semula diganggu gugat telah berubah karena dengan inovasi teknologi yang ada, tubuh dapat diubah dan direkonstruksi seperti mengganti bagian-bagian mesin. Di era digital ini, tubuh dapat ditransformasikan menjadi bentuk non-material dan direkonstruksi. Data digital dapat disematkan dan avatar dapat dibentuk atau dibuat. Kesimpulan dari tulisan ini, tubuh digital adalah tubuh non-material yang mengandung horcrux, objek digital dari kata-kata dan pemikiran yang tinggal, dalam bentuk data digital dan avatar, yang mengacu pada perluasan diri di era pasca-manusia dengan karakteristik diri yang dikendalikan-dematerialisasi, diri hiperrealitas, diri dengan dukungan sosial, diri yang dikembangkan, dan diri yang berafi liasi sosial. Body that was originally inviolable has changed as it turns out that with the existing technological innovations, body can be changed and reconstructed like replacing engine parts. In this digital era, body can be transformed into a non-material form and reconstructed. Digital data can be embedded and avatars can be formed or created. The conclusion of this writing is that digital body is a non-material body containing horcruxes, digital objects of dwelling words and thoughts, in the form of digital data and avatars, which refer to extended-self in a post-human era with characteristics of controlled-dematerialized self, hyperreality-re embodiment self, social-supportive self, developed-extended self, and social-affi liated self.
The Impact of Social Media Campaign Time Scheduling on First-Time Voters’ Political Knowledge: An Experiment on Social Media LINE Campaign Among First-Time Voters in East Jakarta Novlyanti Rizkita Putri
Jurnal Komunikasi Indonesia Vol 7, No 3 (2018): November
Publisher : Department of Communication

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Abstract

Penelitian ini membahas dampak dari penjadwalan kampanye di media sosial LINE terhadap pengetahuan politik pemilih yang memilih pertama kali. Jakarta Timur dipilih sebagai ruang lingkup penelitian karena memiliki jumlah pemilih yang memilih pertama kali tertinggi di DKI Jakarta. Penelitian ini menggunakan metode kuantitatif yang digabungkan dengan eksperimen murni (two-group posttest-only design) dalam mengumpulkan data. Pengujian hipotesis dengan T-Test sampel independen. Temuan dari penelitian ini menunjukkan bahwa ada perbedaan yang signifikan antara pemilih yang memilih pertama kali yang menerima informasi tentang kampanye politik di prime time dan di waktu non-prime. Perbedaan ini menghasilkan kesimpulan bahwa ada dampak yang signifikan dari penjadwalan waktu kampanye di media sosial LINE terhadap pengetahuan politik pemilih yang memilih pertama kali di Jakarta Timur. Pemilih yang menerima informasi tentang masalah kampanye di prime time memiliki skor pengetahuan politik yang lebih tinggi daripada pemilih yang menerima informasi tentang masalah kampanye di waktu non-prime time.This research discusses the impact of campaign scheduling on social media LINE to first-time voters’ political knowledge. East Jakarta was chosen as the research scope because it had the highest number of first-time voters in DKI Jakarta. This research used quantitative method coupled with true experiment (two-group posttest-only design) in collecting data. Hypothesis testing with independent sample T-Test. The findings of this research show that there is a significant difference between first-time voters who receive information on political campaign in prime time and first-time voters who receive information on political campaign in non-prime time. This difference led to a conclusion that there is a significant impact of campaign time scheduling on social media LINE to first-time voters’ political knowledge in East Jakarta. The voters who receive information on campaign matters in prime time have a higher political knowledge score than the voters who receive information on campaign matter in non-prime time.
Attention Economy in Video Streaming Application: Avatar Interaction in YouTube Video Content Monetization Reno Dalu Maharso; Irwansyah Irwansyah
Jurnal Komunikasi Indonesia Vol 8, No 1 (2019): March
Publisher : Department of Communication

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Abstract

This article would like to unveil avatar interactions under the attention economy framework in online video streaming applications, taking YouTube as example, and how it benefits content creators to monetize their channels’ contents. The theory of attention economy is proposed to explain how these avatar interactions in video streaming applications are perceived as a mode of transaction by using attention as universal currency. This article is elaborated using the social information processing theory to identify content creators’ avatar credibility through the application of cues during computer-mediated communication. To enrich the concept of credibility and methodology, the prominence-interpretation theory is also proposed. The method applied to this study is qualitative content analysis by examining five monetized Indonesian YouTube channels. In coding stage, several elements of the channels were identified, such as channel age, number of followers, and number of videos. Then from each channel, the video with the biggest number of views was picked and the types of advertisement showing up in such videos were examined. The observation found that five biggest YouTube channels in Indonesia in terms of number of subscribers had monetized their videos. Their videos had either overlay or non-stoppable video ad content during playback. This showed that number of views and engagements were generated from interactions between the content creators’ and visitors’ avatars. Attention metrics served as metrics in the attention economy framework, which in turn contribute to monetization — making it possible to see that YouTube channels were standardized to meet advertisers’ requirements.
Communication of Local People about Myths of Merapi Mountain in Disaster Mitigation Damayanti Wardyaningrum
Jurnal Komunikasi Indonesia Vol 8, No 1 (2019): March
Publisher : Department of Communication

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Abstract

Mount Merapi is one of the most active volcanoes in the world and the local community has long believed several myths related to eruptions of Mount Merapi. Concepts used in the research of communication elements are environment, social, process, symbol, and meaning. This study aims to identify communication of the myths developed in local communities regarding Mount Merapi eruption. Regarding the environmental element, the research found that some people believed myths were the interpretation of messages in dreams related to their natural environment. The social elements described social relations between old generation, who believed in myths, and young generation, who did not believe in the myths. From the point of view of the process element, it was found that the myths have been developed since hundred years ago, i.e. from generations to generations. The elements of symbol used to identify some symbols in the sacrifice ritual activity or signs of Merapi eruption. The meaning elements were used to interpret the local community’s activities and beliefs which contained myths on the eruptions. The messages about the myths were conveyed through informal communication and traditional arts. This study recommends that the belief in myths as traditional knowledge can be integrated with modern knowledge for disaster mitigation.
Posthuman Eriyanto Eriyanto
Jurnal Komunikasi Indonesia Vol 7, No 3 (2018): November
Publisher : Department of Communication

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Abstract

Symbolic Violence Towards Precarious Worker of E-Commerce Company of Transportation Services Risya Zahrotul Firdaus; Sari Monik Agustin
Jurnal Komunikasi Indonesia Vol 8, No 1 (2019): March
Publisher : Department of Communication

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This research is motivated by the lack of research on the symbolic violence that raised the precarious workers as their subjects. Most studies on symbolic violence that occur in organizations are focused on hierarchical organizations, where obviously dominant and dominated positions are already visible. The phenomenon of precarious workers in Indonesia is widely discussed in the various field of academic, especially the field of law that discusses the unavailability of laws governing online transportation business. The absence of such laws, then becomes a chance for online transportation companies to gain profit by abusing the interests of others (in this case, their partners). Precarious workers in the online transportation business are recruited with a partnership agreement, which should place their position equal to the e-commerce transportation company. But in reality, precarious workers are dominated by e-commerce transportation companies. This study aims to determine the symbolic violence received by precarious workers in the online transport business. This study used the concept of symbolic violence from Pierre Bourdieu, where symbolic violence is closely related to doxa, habitus, capital and arena. This research uses the paradigm of critical constructivism and is descriptive qualitative research. This study also used in-depth interviews of 4 informants as the data collection techniques. The results of this study indicate the occurrence of symbolic violence towards precarious worker in the cooperative relations (partnership agreement) with the e-commerce company in the form of bonus gains policy, tariff policy, and punishment policy. This study has identified the doxa, habitus, capital and arena that encourage symbolic violence towards precarious workers. This study also found that there are two types of precariat workers and differing acceptance of symbolic violence. The differences are influenced by factors such as gender and the motive of the precarious workers when they join the e-commerce company.
The Persuasiveness of France’s Far-right Movement: The Case of Marine Le Pen Amali Kartika Karawita
Jurnal Komunikasi Indonesia Vol 8, No 1 (2019): March
Publisher : Department of Communication

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Abstract

Social and economic issues coupled with the growing social discontentment have led to a surge in popularity of far-right movements. In France, the far-right represented by Marine Le Pen and her party, the Front National (FN) were predicted to have a fair chance of winning the 2017 election. The rebranding of Marine Le Pen’s image and the strategy of persuasion used have helped her rise as a serious candidate and imposed the far-right in the French landscape. The present study offers an analysis of the strategy of persuasion used which includes an analysis of the discourse and the image of Marine Le Pen during the 2017 elections. The study employs qualitative method and is based on desk research, primarily speeches and social media postings. The findings of the research have shown that behind Marine Le Pen’s success lies a strategy of persuasion which first started with the policy of dédiabolisation. This policy aimed at rebranding Marine Le Pen and the FN’s image in order to create a friendly representation of the far-right and make its message acceptable. Marine Le Pen heavily relies on the use of pathos to establish her credibility and convince the public. The second part of the findings demonstrated how Marine Le Pen’s narratives and the rhetoric aimed at framing issues to create an emotional response and ultimately influence the audience in her favour. This emotional response is created through the use of sensational examples, words, generalities and scapegoating.

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