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INDONESIA
Jurnal REKOMEN (Riset Ekonomi Manajemen)
Published by Universitas Tidar
ISSN : 25808893     EISSN : 26142953     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal REKOMEN (Riset Ekonomi Manajemen) managed and published by Management Studies Program, Faculty of Economy, Universitas Tidar. Focus and scopes of this journal are Human Resources Management, Marketing Management, Finance Management, Operation Management, Strategic Management, and Business Management. This journal published twice a year every April and September
Arjuna Subject : -
Articles 8 Documents
 1 
Search results for , issue "Vol 3, No 2 (2020)" : 8 Documents clear
Manajemen Strategik dengan Orientasi Pasar dan Orientasi Belajar pada Kinerja Inovasi Rumah Batik Bahalap Ina Karuehni; Peridawaty Peridawaty
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 3, No 2 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (217.158 KB) | DOI: 10.31002/rn.v3i2.1538

Abstract

Research within the field of small business strategic management for business management and strategy at the Bahalap batik house in Central Kalimantan. The importance of market support and learning skills. The aims of this analysis are to enhance the performance of small businesses with strategic management that supports the variables that support the market and to find out lessons to improve positive leads to small businesses within the Bahalap batik house, by supporting the market must produce merchandise that matches the requirements of customers. analysis ways with structured interviews and quantitative questionnaires victimization SPSS 24.0, on 50 customers. The implications of strategic management analysis are necessary for small businesses to urge innovation support. Encouragement of the business unit's ability of market objectives and learning objectives within the business atmosphere as a business strategy and to realize the vision goals, the mission of tiny businesses Increasing small businesses to support small businesses through strategic management will facilitate alternative analysis to develop strategic management.
Peran Digital Komunikasi Terhadap Perempuan Berwirausaha (UMKM) di Kota Padang Erna Susanti; Fitri Firdalius; Purwanti Endah Rahayu
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 3, No 2 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (169.214 KB) | DOI: 10.31002/rn.v3i2.1983

Abstract

Presently, development of technology has affected to all our activities, especially on business. The research aims to determine the role and the influence of digital communication for women entrepreneurs (MSMEs) productivity in Padang. The method of the research is qualitative descriptive with descriptive qualitative analysis. The result showed that digital communication has important role for women entrepreneurs (MSMEs) in Padang. It provides additional market share, accessibility of promotion and increases of women entrepreneurs (MSMEs) productivity.
Pengaruh Kemasan, Label Halal, Label Izin P-IRT Terhadap Keputusan Pembelian Konsumen UMKM Kerupuk Ikan Rifqi Suprapto; Zaky Wahyuddin Azizi
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 3, No 2 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (193.216 KB) | DOI: 10.31002/rn.v3i2.1984

Abstract

The role of SMEs (Small Medium Enterprise) in the economic development of a region is very important, as is the case with Rembang Regency. The purpose of this study is to determine the factors that influence consumer decisions in making purchases so that business people can find out the factors that play an important role in achieving customer satisfaction. Therefore, researchers see the most important thing in a product that will be perceived first by consumers, namely or packaging, halal label and P-IRT label from the Health Office. This type of research used in this research is quantitative research with this research approach is explanatory research. This research was conducted in June-August 2019 to consumers of fish crackers in Rembang Regency. Data collection techniques in this study using a questionnaire. Questionnaire Data analysis techniques in this study used multiple linear regression analysis. The results of the analysis in this study concluded that the product packaging is very influential on the purchasing decision of consumers of fish crackers in Rembang Regency. Packaging attributes such as packaging shape, type of size, the color of packaging, packaging motif and logo packaging are able to convince consumers to buy fish crackers. In contrast to the halal label attribute and permit label from the Dinkes P-IRT which does not have an effect on the fish cracker purchasing decision.
Analisis Tingkat Kesehatan PT. Bank Aceh Syariah Dengan Menggunakan Metode RGEC Budianto Budianto
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 3, No 2 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (245.636 KB) | DOI: 10.31002/rn.v3i2.1985

Abstract

This study aims to analyze the level of health at the Aceh Syariah Bank in the 2014-2018 period. This study uses a quantitative descriptive approach through the RGEC (Risk Profile, Good Corporate Governance, Earnings, and Capital) methods. The data collection method uses documentation techniques on published financial reports (secondary data), and analyzes based on BI Regulation No.13/1/PBI/2011 and BI Circular Letter No. No.13/24/DPNP/2011 concerning Assessment of Commercial Bank Soundness Levels, as well as OJK Regulation No. 08/POJK.03/2014 and OJK Circular Letter No.10/SEOJK.03/2014 concerning Evaluation of the Health Levels of Sharia Commercial Banks and Units Sharia Business. The results of this study indicate that the Bank of Aceh Syariah during the 2014-2018 period as a whole was in good health. This is indicated by the Risk Profile (NPF, FDR), GCG, Earnings (ROA, BOPO) and Capital (CAR) from 2014-2016 with a composite rating of 2 (healthy), while in 2017-2018 with a composite rating of 3 (quite healthy).
Analisis Tingkat Utilisasi Gudang (Studi Kasus di Gudang Perum Bulog) Alhori Alhori; Machfud Machfud; Rokhani Hasbullah
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 3, No 2 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (208.311 KB) | DOI: 10.31002/rn.v3i2.2011

Abstract

Warehouse provides a large share to support the performance of a company engaged in logistics. Perum Bulog is Indonesia state-own enterprise whose has a national network and warehouse units in almost all regions in Indonesia from Aceh to Papua. The purpose of this study was to analyze the warehouse utilization rates, the potential benefits of warehouse rentals, and the level of the difference of warehouse utilization in surplus and deficit areas. The results showed that from four regional division sampling found that the largest utilization is in the North Sumatra area at 68.81%. Other regional division utilizations are West Java (57.68%), South Sulawesi (30.46%), and West Kalimantan (43.83%). There is a difference level of utilization between the surplus warehouse area and the deficit area, which indicates a difference in the supply and demand patterns. The calculation between the surplus group and the deficit group done to determine the gap magnitude that occur within the two groups. The potential benefits from the warehouse rentals produce when the warehouse experiences a low utilization rate are 4.757 billion Rupiah.
Analisis Faktor yang Mempengaruhi Kinerja Pegawai: Studi Kasus Bank XYZ Novia Naingolan; Syamsul Maarif; Anggraini Sukmawati
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 3, No 2 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (415.872 KB) | DOI: 10.31002/rn.v3i2.2045

Abstract

The purpose of this study was to analyze the effect of competency, training, and leadership style on the performance of employee of PT Bank XYZ in Wilayah Medan. The research population is all employees of PT Bank XYZ in the Medan Region. Total number of data surveyed were 75 employees. The Questionnaires were distributed with purposive sampling techniques method. The data obtained processed by using SEM-PLS to determine the effect of the variables tested. The results of the study indicate that training has a significant influence on competencies but does not have a direct influence on employee performance. Leadership has a significant influence on competencies and has a significant influence on employee performance. Competence has a significant influence on employee performance. The results of determining the Performance Improvement Strategy using the Analytical Hiercy Process obtained that the company needs to improve the criteria for quality improvement and the company compatible reward system.
Keputusan Konsumen Memilih Ayam Goreng Tepung Siap Saji: Studi Kasus Pada Waralaba Produk Lokal Bali Jaya Fried Chicken Ida Ayu Trisna Wijayanthi; Ni Putu Rianasari
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 3, No 2 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/rn.v3i2.2054

Abstract

This study aims to determine the consumer's decision to choose Ready-Fried Flour Chicken and the dominant factor influencing consumers to choose Ready-Fried Flour Chicken in the Bali Local product franchise, a case study on Jaya Fried Chicken (JFC). The research method used was a questionnaire with 130 respondents taken using accidental sampling techniques. The variables used were 26 variables which were described based on Marketing Mix and Consumer Behavior. The research data were processed using Factor analysis, resulting in 6 (six) formed factors, namely the Speed of Service Factor with an eigen value of 8,560, a Reference Group Factor with an eigen value of 2,857, a Location Factor with an eigen value of 1,970, a Product Taste Factor with an eigen value equal to 1,388, Advertising Factor with eigen value of 1,214, and Consumer Revenue Factor with eigen value of 1,017. Based on the Percent of Variance it can be stated that the Speed of Service factor is the most representative (dominant) factor of the factors that influence consumers' decision to choose ready-to-eat fried chicken: a case study on a local product franchise Bali Jaya Fried Chicken because it is able to contribute a part of the variation that is the largest of all observed variations is 32.922% of the total 72.410% of variants.
Analisis Gender dan Gaya Kepemimpinan pada Industri Perhotelan di Bali Tettie Setiyarti; Ni Made Dewi Lestari
Jurnal REKOMEN (Riset Ekonomi Manajemen) Vol 3, No 2 (2020)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (178.456 KB) | DOI: 10.31002/rn.v3i2.2058

Abstract

More than 200 million people work in the tourism sector, and women represent 55.5% of this amount. However, the level of participation of Balinese women in the tourism sector is still fairly low. This paper aims to study the roles and positions of women in various management positions in the hotel industry located in Bali. The type of data used consisted of qualitative data, collected through semi-structured interviews with 15 male managers and 15 female managers working in the 4-star hotels, whom were selected using convenience sampling techniques, while the analysis techniques used is thematic analysis. The results of this study indicate that men and women have the same career opportunities in the hospitality industry in Bali. Barriers that have been echoed according to respondents are internal in nature. Because both men and women have the same abilities needed to get the job done, however the research found that women are more flexible in their role as leaders by providing trust and establishing good communication with colleagues or subordinates.

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