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Jurnal ASPIKOM

aspikom
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Published by Asosiasi Perguruan Tinggi Ilmu Komunikasi

ISSN : 20870442 EISSN : 25488309 DOI : -

Core Subject : Social,

Social Sciences

Jurnal ASPIKOM is a national journal that aims to develop Communication Science by disseminating research in various fields of Communication, including media and journalism, new media and communication technologies, applied communications, public relations, and marketing communications.

Arjuna Subject : -

Articles 278 Documents

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TEATER SEBAGAI MEDIA KOMUNIKASI PENDIDIKAN Jaeni Wastap
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 3, No 6 (2019): Januari 2019
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Theater performances in Indonesian society today are enjoyed by the audience only as “performances” in general, but have not been interpreted as knowledge space, learning space, self-maturing space or as an educational medium. This study aims to show that theater is a medium of educational communication that can be held through the earliest levels of education to higher education and become a space for education for the wider community. The method used in this study is a qualitative research method. In collecting data using observation and in-depth interviews and continued with interactive analysis. The research subjects that were observed and made the speakers were kindergarten (TK) teachers in Cirebon and Bandung, junior / senior high schools in Cirebon and Bandung, and instructors (students) theater in art colleges (ISBI Bandung), as well as communities in Cirebon and Bandung that use theater media in the learning process. The results of this research show that theater as a performing art is essentially a medium of communication. The conclusions of the results of this study indicate that theater must be understood as an institution, media, and part of the communication process in exploring knowledge, exchanging knowledge, and utilizing the knowledge gained.

EKUITAS MEREK LOKAL JOGJA DI MATA GENERASI MILLENIALS Ina Nur Ratriyana
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 3, No 6 (2019): Januari 2019
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Fashion product is one of the highest consumption nowadays. This research focuses on brand equity of local fashion brand in Jogja (i.e., Dagadu, Dowa, and Amazara). The respondents are millennial ranging from 19-24 years old and live in Yogyakarta. This research uses descriptive quantitative method with 5% margin of error. Pre-survey was held before the initial survey; with total 635 respondents who are living in Jogja for minimum one year. The brand equity is measured based on brand awareness, brand quality, brand association, and brand loyalty. From those factors, Amazara has the highest brand equity. Social media is one of the most important factors to boost its success for building brand equity.

MODEL KOMUNIKASI ANTAR BUDAYA KELUARGA MIXED MARRIAGE DI WILAYAH BUDAPEST-HUNGARIA Zikri Fachrul Nurhadi; Heri Hendrawan; Desyya Fira Ayutria
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 3, No 6 (2019): Januari 2019
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

This study aims to discover the motives, experiences, meaning, and intercultural communication of mixed marriage couples in the Budapest-Hungary. The research uses phenomenology method Alfred Schutz and Husserl to examine the experience of people. Data are collected through observation, interviews through social media and literature study. The subjects are six mixed marriage couple living in Budapest-Hungary using purposive sampling technique. This research found a model of intercultural communication among mixed marriage couples related to motives, experiences, meanings, and intercultural communication based on cultural differences, languages, mindsets, as well as stereotypes of certain religions in which mixed marriage couples can adapt to the situation. This study contributes to four communication models of mixed marriage couples, namely motives, experiences, meanings and intercultural communication.

STUDI NETNOGRAFI PADA AKSI BEAT PLASTIC POLLUTION OLEH UNITED NATIONS ENVIRONMENT DI MEDIA SOSIAL INSTAGRAM Serra Annisa
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 3, No 6 (2019): Januari 2019
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

World Environment Day (WED) is commemorated every June 5 to raise awareness of all people around the world to care about the environment. The theme of the 2018 WED is “Defeating Plastic Pollution”, the action of inviting people around the world to reduce the burden of plastic, one of which is by inviting all parties who use the internet to gather information about this action by uploading it on social media using the hashtag #BeatPlasticPollution. The purpose of this study was to analyze the content of the Action to Beat Plastic Pollution. This study uses a netnographic method and data collection is done through online observation. The results of this study provide an overview of the uploaded content, namely the use of visuals in the format of photos, designs or videos, how to deliver messages, the level of involvement, and the involvement of environmental activists and celebrities participating in the Defeating Plastic Pollution action. The UN Environment has made a decision using Instagram as a media to take action to defeat plastic pollution. The substance of this research is policy for social media and for local people to get Instagram content on social media that has a high level of involvement.

MEDIA SIBER, APARAT, DAN PEMBERITAAN KEBERAGAMAN Riris Loisa; Eko Harry Susanto; Ahmad Junaidi; Felicia Loekman
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 3, No 6 (2019): Januari 2019
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

The up and down of relations between the government and the media have been the topic of various studies for decades. Historically, relations between the two parties were characterized by unequal power relations. Reform and development of digital communication technology gives hope for press freedom in producing and distributing information to the public free from government interference. This study aims to describe the relationship between cyber media and key informants, especially government officials in covering diversity issues. This research is based on research conducted with a normative theory perspective, applying a case study method for 2 (two) years, beginning with content analysis of 200 (two hundred) articles on diversity in cyber media, followed by discussions with 30 (thirty) media journalists cyber, 15 journalists in Jakarta, and 15 in Medan. In the second year, an electronic survey was conducted for cyber media journalists. The results of the study show that in reporting on the issue of diversity, cyber media actually makes government officials primary sources. This shows that the dynamics of cyber media relations and current government apparatus in terms of reporting on diversity issues are characterized by the closeness that was previously framed in power relations, currently in an urgent relationship of interest, accuracy, and risk management. The substance of this study provides input for journalists to be wiser in addressing technological advancements in various fields, especially cyber media.

KEARIFAN LOKAL TRI HITA KARANA DALAM PROGRAM CORPORATE SOCIAL RESPONSIBILITY Yeni Rosilawati; Krisna Mulawarman
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 3, No 6 (2019): Januari 2019
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Extant research has confirmed that influence of local factors (social, cultural, political and economic) on the implementation of CSR across worldwide. The rise of conflict between firms and communities emphasizes the understanding of socio-cultural aspects in the context of communities. This study aimed to explore the effects of Tri Hita Karana local wisdom on the CSR initiatives through a case study in Aqua Danone, Bali. This study has employed a qualitative paradigm where in-depth interviews were conducted with local community members, local community leaders, NGO employees, and managers who are involved with CSR initiatives and strategies on daily basis. Secondary data such reports about CSR programs were also employed in this study. The finding shows that local wisdom of Tri Hita Karana (THK) that integrated worship, man and nature has been adopted as a CSR guidance and appears across all levels of CSR starting from the program planning phase and going through the preparation of strategies until the process of implementation and control. This study also concluded that CSR program should consider local forums such as sangkep (routine meeting held by the village) and the enforcement of local rules (pararem) to engage the local communities to run it sustainably. This research recommends the application of local wisdom relevant to CSR implementation.

FENOMENA SELEBGRAM ANAK: MEMAHAMI MOTIF ORANG TUA Afdal Makkuraga Putra; Annisa Febrina
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 3, No 6 (2019): Januari 2019
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Nowadays more and more child phenomenon shows up and the phenomenon of children’s personal instagram accounts. This study aims to analyze the motives of parents to upload photos of children on Instagram. This research uses Alfred Schutz’s phenomenology theory with the constructivist paradigm and phenomenology method. To collect data is done by in-depth interviews with 10 informants, and observations of the informants’ instagram accounts. The results of the study and data analysis showed that there were a number of Motives because of uploading photos of children on Instagram that were driven by two things: the experience of photo albums in the past and the disruption and limitations of the technology possessed by parents. While the Motives for (in order to motives) found are related to 3 things. First, it relates to parents’ efforts to make their children known to many people. Second, it relates to a demand to share the moment of child development with others, especially to distant families or friends who have not been met for a long time. Third, as an effort to realize the pride and gratitude of the parents for what they currently have. Based on the motives above, this study categorizes 3 Typics of Parents in uploading photos of children on Instagram, namely Existing Parents, Sharing Parents, and Memories of Parents. This research provides substance in the form of a new model about the type and motivation of parents to upload photos of children on Instagram.

MODEL LITERASI MEDIA SOSIAL BAGI MAHASISWA Muhammad Sulthan; S Bekti Istiyanto
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 3, No 6 (2019): Januari 2019
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

The development of internet communication technology today is unstoppable, especially for students. Many negative impacts have arisen in the use of social media due to wrong use. This study aims to find a social media literacy model for unsoed Purwokerto students. The researcher used a qualitative approach with in-depth interviews, focus group discussions and literature studies as data collection techniques. The subjects of this study were Unsoed Social Sciences Department students who actively use social media every day. The results of the study found a social media literacy model for Unsoed students based on the media literacy model proposed by Potter. Students use social media according to the needs and peculiarities of existing social media, both from exchanging information and maintaining friendships to the reasons for the process of learning, economics, entertainment, and self-actualization; students know of any negative impacts and irregularities that occur due to inappropriate use of social media. However, they still use social media. Such because it is already a demand in everyday life.

COMMUNICATING CSR ON TOURISM INDUSTRY; A PRELIMINARY CASE STUDY OF BALI Kadek Dwi Cahaya Putra; I Komang Mahayana Putra; A A.A. Mirah Kencanawati
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 3, No 6 (2019): Januari 2019
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

As one of the world’s and Indonesia’s most important tourist destination, Bali tourism sector has significantly contributed to both Indonesia’s and Bali’s economy. This study explores how tourism companies communicate CSR including goals, audiences, contents, channels, and strategy. Data are gathered through a single case study approach and thirteen semi-structured interviews to the representatives of hotels, restaurants, tour and travels, and tourism companies in Bali. Data are analyzed by using QDA Miner software. The result shows that relationships, reputation, and branding are the most common goals of communicating CSR. The companies communicated mostly to internal stakeholders; employees and owner, to customers, and the local community. However, there was no specific policy on contents. The companies use reports, meeting, announcement board, e-mail, and in-house communication system to communicate with internal stakeholders; social media, employee, and CSR involvement to communicate with customers; and newspaper, social media, TV, meeting, and employee to communicate to society. An involving strategy was prevalently used mainly through dialogic meeting with the employees and the local community

PEKERJA PEREMPUAN DI TAMBANG: BENTUK NEGOSIASI KESETARAAN GENDER DALAM DUNIA KERJA MASKULIN Zulfatun Mahmudah
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 3, No 6 (2019): Januari 2019
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Mine--which is always described as a hard and risky workplace--cannot be separated from gender issues. On the other hand, currently many women are able to work in the mine, and even they have very good work performance. This research is intended to explore how they adapt and interpret their work, and how they undergo a dual role as workers and housewives. This research was conducted using qualitative approach with phenomenological research method, in-depth interviews as a form of dialectical interaction. Respondents are woman coal mining operators at PT Kaltim Prima Coal (KPC), an international scale coal mine located in East Kalimantan. The informants are women who operate heavy equipment in the mine. The result shows that women arevable to adapt to the workplace where they were involved in, without seeing physical differences between men and women. They are able to play a dual role as workers and housewives. It can be concluded that in the mine women are able to adapt the work situation and condition without boundary that mine is the masculine workplace. It corrects various opinions, that women are people who are marginalized by the presence of mines.

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Yohanes Widodo

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Home Page

OAI Link

Editorial Team

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Reviewer

Google Scholar

Contact Name Yohanes Widodo

Contact Email ywidodo@mail.uajy.ac.id

Phone -

Journal Mail Official aspikom.jurnal@gmail.com

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Location Kota adm. jakarta pusat, Dki jakarta INDONESIA

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Contact Name
Yohanes Widodo

Contact Email
ywidodo@mail.uajy.ac.id

Phone
-

Journal Mail Official
aspikom.jurnal@gmail.com

Editorial Address
-

Location
Kota adm. jakarta pusat,

Dki jakarta

INDONESIA