cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
-
Phone
-
Journal Mail Official
persepsi@umsu.ac.id
Editorial Address
http://jurnal.umsu.ac.id/index.php/PERSEPSI/about/editorialTeam
Location
Kota medan,
Sumatera utara
INDONESIA
Persepsi : Communication Journal
Published by Universitas Muhammadiyah Sumatera Utara
ISSN : 26232669     EISSN : 26232669     DOI : 10.30596/persepsi
Core Subject : Humanities, Education, Social,
Humanities Languange, Linguistic, Communication & Media Social Sciences
PERSEPSI: Communication Journal is a media publication manuscript that contains the results of the Field Research communication science applying peer-reviewed. Manuscripts published in the JPersepi: Communication Journal includes the results of scientific research original articles scientific reviews that are new.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 68 Documents
 1   2   3   4   5 
Semiotic Analysis of Jokowi's Political Meme "the King of Lip Service" and "YNTKTS" as Media for Criticism in the Digital Age Shakilah Faliha; Kinkin Yuliaty Subarsa Putri
Persepsi: Communication Journal Vol 5, No 2 (2022): November 2022
Publisher : UMSU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/persepsi.v5i2.10183

Abstract

New media have not only made significant changes to people's communication patterns but have also built a new system called cyber-democracy. One of the phenomena that are now a place for cyber-democracy and we can find it in the density of content on the internet is memes. Memes, now referred to as internet memes, are considered promotional media that can reach a broader audience in a short time and are used by social media users as a new medium of communication to express humour with a satirical meaning. One is how memes are used to voice political aspirations and criticism or commonly known as political memes. One of the political memes that had gone viral was a political meme about President Joko Widodo on social media Twitter. Therefore, this study aims to analyze the semiotic elements in Joko Widodo's political meme circulating on social media Twitter using Charles Sanders Peirce's semiotic analysis and explain how the condition of Indonesian democracy with memes as media criticism in the digital era. The results of the study revealed that the meme did not disappoint the public towards President Joko Widodo and how democracy was limited by the Indonesian government which still did not fully accept political humour as a form of criticism.
Communication Symbols of Marriage in Minangkabaumanjapuik Marapulai Tradition on the Family-committed-relationship of Bayur Family in Medan Beby Athiya
Persepsi: Communication Journal Vol 5, No 2 (2022): November 2022
Publisher : UMSU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/persepsi.v5i2.11105

Abstract

This study aims to analyze intercultural communication for the Minangkabau community of nomads who are members of the Bayur Family Association in the implementation of the Manjapuik Marapulai tradition, as the proposal of marriage from the female side towards the male side along with bringing the gifts as a traditional symbol. The research used qualitative descriptive methods. Data collection was carried out by means of interviews and observations.The results showed that there are communication symbols in the Manjapuik Marapulai tradition, which describes that men remain leaders and rule, such as traditional figures or ninik mamak who speak and lead events, which is men. Manjapuik Marapulai has a special meaning because men are highly valued and believed to be responsible in the family. Manjapuik Marapulai has special requirements, such as carano or a place that contains betel leaves, gambier, betel nut and rarely added with tobacco or cigarettes. Carano is obliged at Manjapuik Marapulai event. The event will not be started without carano. Carano is a communication that describes consensus by means of deliberation. When the Manjapuik Marapulai event is about to begin, the two families consult using traditional rhymes or petitih then when the decision has been finalized the traditional figure or family representative will eat the betel as a sign of approval.
Instagram Reels as a Branding Medium Ita Suryani; Intan Leliana; Yusuf Setiyawan
Persepsi: Communication Journal Vol 5, No 2 (2022): November 2022
Publisher : UMSU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/persepsi.v5i2.11551

Abstract

Instagram is a social platform utilized by most citizens including older people, adults to teenagers. It can grow engagement with the readers. It also functions as a branding medium to build branding or image of certain person, business, product, and company/institution. Branding is an effort to build an image in the eyes of the public. Instagram develops many innovations as one of which is creating the Instagram Reels feature. One of the purposes of using Instagram Reels is as a medium for personal, product, corporate, destination, and city and national branding. The purpose of this study is to find out how the Reels Instagram feature can be used as a medium for branding companies / agencies / personal / cities / regions with the aim of building or managing reputation. The research used the case study method where the data was taken from various sources with various tools. The results show that the Reels Instagram feature can be used as a medium for branding companies/agencies/personal/products/cities/regions with the aim of building or managing reputation. This can be a benchmark in attracting the attention / interest of Instagram users to view video reels repeatedly, therefore awareness and engagement is built.
Ranking of Ustaz and Ustazah Popularity Levels to Understand Online Da'wah Expansion Strategies Indra Silanegara; Maryono Maryono; Abdul Azis Abdillah
Persepsi: Communication Journal Vol 5, No 2 (2022): November 2022
Publisher : UMSU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/persepsi.v5i2.11597

Abstract

An acceptable reason is needed for choosing a religious figure to be researched, especially by users of the latest technology who have different perspectives. This paper aims to describe the steps to change the Google Trends function into a ranking tool for the level of popularity of Ustaz or Ustazah figures in cyberspace and then use it as material for further studies. The study began by searching for their names on Google Search using search queries: 'Ustaz' and 'Ustazah'. Directly, the first five names that appear are entered into the Google Trends app. Each name that has the lowest average graph among the five would be replaced by the next names, one by one. The name would be retained if the graph was higher and be ignored if it was lower. Thence, the ranking of Ustaz or Ustazah with the most sought-after information in cyberspace is generated. Tactical steps to find out how online users were interested in information (including dawah) from Ustaz or Ustazah were described in detail at the end of this paper.
Analysis of Organizational Communication Climate during the COVID-19 Pandemic at SMK Grafika Desa Putera Hotmaida Marttianno Nainggolan; Ahmad Toni
Persepsi: Communication Journal Vol 5, No 2 (2022): November 2022
Publisher : UMSU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/persepsi.v5i2.11831

Abstract

Human interaction in society which then forms a group with the same goal will eventually give birth to an organization. A good organization can be seen from members in each section working systematically so that they are able to achieve the goals of the organization. A good organization will also create a warm atmosphere for all members of the organization. One of the things that affect the condition of an organization is the organizational communication climate, which is the perceptions between the elements of the organization and the influence of these elements in communication. There are five basic elements of the organization, such as organizational members, work in the organization, management practices, organizational structure and guidelines. This study aims to analyze the organizational communication climate at SMK Grafika Desa Putera during the COVID-19 pandemic and the factors that influence it. The research was conducted from January to December 2021. This research used a quantitative approach accompanied by qualitative analysis so as to deepen the results of the analysis achieved. The survey method was used to obtain premier data and participant observation methods as well as in-depth interviews with purposive respondents were used to strengthen the premier data. While the data analysis technique used an ordinal scale from the data distributed through a questionnaire and then coded into a distribution table for the analysis of one variable.
Framing of Reporting on Alleged Cases of Sexual Harassment at Universitas Riau in Media Cakaplah.com and Riauonline.co.id Firlia Nouratama
Persepsi: Communication Journal Vol 5, No 2 (2022): November 2022
Publisher : UMSU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/persepsi.v5i2.11857

Abstract

The case of alleged sexual harassment at Universitas Riau emerged on November 4, 2021, after the alleged victim told the chronology through a 13-minute 26-second video. The video was uploaded to the Instagram account @komahi_ur. Cakaplah.com, and Riauonline.co.id were the two media that reported the most cases. Qualitative methods were used in this study using Framing Pan and Kosicki analysis. Later, the framing of the Cakaplah.com and Riauonline.co.id media to see the construction of the reality of an incident related to news of alleged sexual harassment at the Faculty of Social and Political Sciences, Riau University would be discussed. The results showed that the syntactic structure in Cakaplah.com using titles tended to defend the whistleblower. The selection of sources did not lead to an effort to cover both sides, while Riauonline.co.id seemed inclined to support the reported party. In the script structure, Cakaplah.com emphasizes the "how" element, to explain that a complainant is a person who must be protected, while Riauonline.co.id emphasizes the what element, that until there is a court decision the reported person cannot be labelled as a suspect. The thematic structure found that the details used by Cakaplah.com seem to form a bad image of the reported party, while Riauonline.co.id tends to create a good image of the reported party. In rhetoric, the researcher sees Cakaplah.com using words that invite readers' empathy, such as obscenity, being molested, criminal, and others. Meanwhile, Riauonline.co.id chose words that seemed to see this case from the side of the reported person, such as accusations, objections, slander, and others.
Stereotip dan Konflik Antar Suporter Sepakbola Persibat dan Persip Pekalongan Erik Bagus Prastyawan; Fajar Junaedi
Persepsi: Communication Journal Vol 1, No 1 (2018): NOVEMBER 2018
Publisher : UMSU

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (734.996 KB) | DOI: 10.30596/persepsi.v1i1.2440

Abstract

Football supporters or fans are spirit for football clubs and even become an identity of the city itself. The rivalry of an Indonesian football club supporters are the social phenomenon. In a north coast region of Middle Java Province, recently there is a conflict and clashes between Persibat Batang football supporters and Persip Pekalongan football supporters. The conflict between football supporters from both clubs culminated on April 27, 2017 when the two teams were met in the level and the same group in second league  Indonesia. Till now, there is still friction between both of them. So here the researcher then examines from the point of view of a phenomenon of conflict between the two that creates stereotypes and an identity of a group in it which aims to find and describe the factors of the beginning of the rivalry between the two supporters. Researchers used a qualitative approach method and the research data was descriptive data with a case study strategy in order to capture the phenomena in the field, while the data analysis used interactive analysis.This study found that a supporter conflict due to rivalry and excessive fanaticism, then stereotypes emerged and formed because of differences in groups between the two who fight each other, while the identity in the group is no longer viewed, who is considered different from the group is his enemy. Finally, the identity between football supporters are relational.
Kebijakan Editorial Surat Kabar Harian Medan Bisnis dalam Pemberritaan Masalah Ekonomi dan Bisnis Nurhalim Tanjung
Persepsi: Communication Journal Vol 1, No 1 (2018): NOVEMBER 2018
Publisher : UMSU

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2116.325 KB) | DOI: 10.30596/persepsi.v1i1.2504

Abstract

This study attempts to reveal the editorial policy of MedanBisnis Daily newspaper in reporting economic and business issues using agenda theory of media settings and influence hierarchies. The method in this study uses a descriptive qualitative approach. The study was conducted in the period March-December 2014.The results of this study indicate the Medan Daily Business is a local economic newspaper that prioritizes reporting on the economic sector and micro-scale business. But the macro and national and international economic news is also a concern for this newspaper if it impacts on the local community in North Sumatra. In addition, the five levels as a factor of "hierarchy of influence" influenced the MedanBisnis Daily editorial policy in reporting economic and business issues
Persepsi Masyarakat Terhadap Pemakai Pakaian Gamis (Studi Deskriptif Tentang Persepsi Masyarakat Lingkungan XV dan VIII Kelurahan Mabar Kecamatan Medan Deli Terhadap Pengguna Pakaian Gamis) Suheri Suheri
Persepsi: Communication Journal Vol 1, No 1 (2018): NOVEMBER 2018
Publisher : UMSU

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (478.742 KB) | DOI: 10.30596/persepsi.v1i1.2505

Abstract

This study aims to determine the perceptions of Muslim men who wear a robe in the neighborhood of XV and XVIII in Mabar Village, Medan Deli District. Those among the prayer worshipers at a Subulussalam Mosque are ± 40 to 50 in each prayer congregation using the robe clothing. This research method uses a qualitative approach and relies on in-depth observation and interviews with informants who are not users of robe clothing. The results of this study indicate that robe wearers always appear confident and feel comfortable in worship. The knowledge and opinions of informants on robe wearers are as forms and forms of knowledge that can reflect social values in order to increase one's devotion and faith.
Strategi Komunikasi Penyampaikan Informasi Iklim Stasiun Klimatologi Sampali Medan Dalam Upaya Meminimalkan Kegagalan Panen Padi Sawah Akibat Iklim Ekstrim Siti Chodijah
Persepsi: Communication Journal Vol 1, No 1 (2018): NOVEMBER 2018
Publisher : UMSU

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (624.977 KB) | DOI: 10.30596/persepsi.v1i1.2506

Abstract

The aims of this research are to describe the steps which must be done by Climatology Station of Sampali Medan so as the climate information to efforts minimize the harvest failure as effect extreme climate in district of Serdang Bedagai can be received and understood to farmers. This research uses descriptive qualitative research, the research that describe or depict the object under researched based on the facts on the ground regarding communication strategy of submission climate information at Climatology Station of Sampali Medan to efforts minimize the harvest failure rice paddy as effect extreme climate in District of Serdang Bedagai. Data were collected through interviews, and documentation. The location of this research at Climatology Station of Sampali Medan and in District of Serdang Bedagai. This research was conducted in February 2015 until August 2016. The results of this research that submission climate which is conducted by Climatology Station of Sampali Medan through electronic accepted to the farmers, so that the farmers understood and understanding about that submission climate the harvest failure effect extreme climate can be minimized.

Page 1 of 7 | Total Record : 68

 1   2   3   4   5 

Filter by Year

2018 2022


Reset
Filter By Issues
All Issue Vol 5, No 2 (2022): November 2022 Vol 5, No 1 (2022): Mei 2022 Vol 4, No 2 (2021): November 2021 Vol 4, No 1 (2021): Mei 2021 Vol 3, No 2 (2020): NOVEMBER 2020 Vol 3, No 1 (2020): Mei 2020 Vol 2, No 2 (2019): NOVEMBER 2019 Vol 2, No 1 (2019): MEI 2019 Vol 1, No 1 (2018): NOVEMBER 2018