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Jurnal Ekonomi, Manajemen Akuntansi dan Perpajakan (Jemap)

jemap
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Published by Universitas Katolik Soegijapranata

ISSN : - EISSN : 2622612X DOI : 10.24167/jemap

Core Subject : Economy,

Economics, Econometrics & Finance

Jurnal Ekonomi, Manajemen, Akuntansi, dan Perpajakan menyajikan tulisan publikasi dosen dan mahasiswa di bidang kajian ekonomi dan kajian bisnis meliputi manajemen, akuntansi dan perpajakan

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 88 Documents

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Pengaruh Faktor-Faktor Keuangan Dan Perilaku Herding Investor Terhadap Underpricing Pada Penawaran Perdana Saham Perusahaan Yang Terdaftar Di Bei Alviano Renoldy Saputra; Elizabeth Lucky Maretha Sitinjak
JEMAP Vol 1, No 1: April 2018
Publisher : Universitas Katolik Soegijapranata, Semarang

The purpose of this study is to examine the influence of financial factors (firm liquidity ratio, and non-financial factors (herding behavior) influence on underpricing. There are 73.21 percent of companies experiencing underpricing during the public offering in 2009-2013.Therefore researchers will see the influence financial factors and herding behavior to the underpricing phenomenon.Underpricing is projected as an abnormal return, the liquidity is proxies by the current ratio (CR), the firm's activity is proxies by total assets of turnover ratio (TATO), profitability is projected Return on Assets (ROA), Assets (ROA), leverage is proxies debt to equity ratio (DER). This study uses multiple regression and fulfills all the classical assumptions. The results showed company liquidity, profitability, and herding behavior significantly influence underpricing.

Pengaruh Kualitas Pelayanan dan Kepercayaan Terhadap Loyalitas Konsumen dengan Kepuasan Sebagai Variabel Mediasi (Studi pada Ideo Photography di Semarang) Kristian Agma Lambang Wibowo; MY. Dwi Hayu Agustini
JEMAP Vol 3, No 1: April 2020
Publisher : Universitas Katolik Soegijapranata, Semarang

The purpose of this study was to determine the effect of service quality and trust on consumer loyalty with satisfaction as a mediating variable on Ideo Photography in Semarang. The population of this study is consumers who use Ideo Photography services, with unknown number of consumers. The sample of this study was 96 respondents. The sampling technique is purposive sampling. Data collection is done by distributing questionnaires through Google form. Data analysis techniques used multiple linear regression analysis. The results showed that: service quality significantly affects customer satisfaction, trust influences customer satisfaction, customer satisfaction affects customer loyalty. Service quality influences customer loyalty. Trust influences consumer loyalty. Service quality influences customer loyalty through customer satisfaction. Trust influences customer loyalty through customer satisfaction.

Kualitas Produk, Pelayanan, dan Loyalitas Pelanggan Dimana Kepuasan Sebagai Variabel Intervening pada UKM Start Up Pariwisata Kombuchi Brewing Co, Bali Satya Tripayana; Jaya Pramono
JEMAP Vol 2, No 2: Oktober 2019
Publisher : Universitas Katolik Soegijapranata, Semarang

Research on start-up SMEs in tourism is still very rare. This study explains the effect of product quality and service quality on customer loyalty through customer satisfaction as an intervening variable on 'Kombuchi Brewing Co' as start up company for SMEs in tourism. Survey was conducted by using questionnaires to 120 respondents. Data were analyzed using Path Analysis and Sobel Test. The conclusion of this study stated that product quality and service quality had a positive and significant effect on customer satisfaction. On the other side, product quality and service quality had indirect and significant effect on loyalty through customer satisfaction.

Kompetensi Lintas Budaya Guru-Guru Ekspatriat di Kota Semarang Thomas Budi Santoso; Rudi Elyadi; Maria de Rosary Happy Satriany
JEMAP Vol 1, No 2: Oktober 2018
Publisher : Universitas Katolik Soegijapranata, Semarang

This study was adescriptive-phenomenological analysis thataimed to describe the profile and cross-cultural competence expatriate teachers in Semarang.The study was conducted in five schools those were intentionally chosen for the reason that those schools employed expatriate teachers since the beginning of the program. The study used a set of questionnaire and an interview guide. Respondents of the study were 23(twenty three) expatriate teachers those were selected through snowball technique during a short study. The study found that expatriate teachers working inthe five selected schools were the professional teachers. This finding was evidenced by theteacher's certificate obtained from their home country that has been endorsed by the education attaché at the Indonesian embassy in their country. In the context ofcross-cultural competence, the study found that cross-cultural competence of expatriate teachers was categorized intothe moderate category.

Kerangka Pemberantasan Korupsi Di Usa Dan Dampaknya Ang Prisila Kartin
JEMAP Vol 1, No 1: April 2018
Publisher : Universitas Katolik Soegijapranata, Semarang

United States is well-known as a superpower country. Among all the countries in the world United States has the best economic strength, military power, and political power. But it is not in line with the Corruption Perceptions Index which indicates how corrupt their public sectors are seen to be. The rampant corruption in United States happened in both of government sector and the private sector. Some cases that have occurred are the Watergate Scandal, Lockheed Scandal, Enron, WorldCom, and Xerox. Various cases of corruption in the United States indicate that superpower country supported by strong economic, military and political conditions does not necessarily make the cases of corruption / frauds in the country to be disappear. United States needs to make efforts to eradicate corruption in the country to suppress possible corruption cases.Various efforts made by the United States in the form of law issuance and the establishment of corruption eradication agencies are expected to help overcome the problem of corruption in the world. The United States, as the axis of the world's economy and politics, has caused many countries to be affected by the enactment of anti-corruption laws. The global awareness in eradicating corruption is expected to bring a positive climate for the global economy to realize a prosperous world community

Pengaruh Gaya Hidup Berbelanja Dan Perilaku Hedonik Terhadap Pembelian Impulsif (Studi) Pada Toko Belanja Online Shopee Debora Dian Maydiana Anggreani; Sentot Suciarto A.
JEMAP Vol 3, No 1: April 2020
Publisher : Universitas Katolik Soegijapranata, Semarang

This research aimed to test the effect of shopping lifestyle and hedonic behavior toward impulsive buying. Population researched here are students consuming shopee online shopping with sampel 100 taken by purposive sampling. It was obtained test result that respon toward shopping lifestyle was agree, average score 4.18. Average respon toward hedonic behavior was agree, 3.87. Average respon toward impulsive buying was agree, namely 3.92. Based on regression analysis, shopping lifestyle positively and significantly effected impulsive buying. Hedonic behavior also effected toward impulsive buying. The test result shopping lifestyle and hedonic behavior together significantly effected toward impulsive buying.

Peran Brand Trust dalam Pengaruh Kredibilitas Selebgram Endorser dan Perceived Value terhadap Brand Loyalty Pada Produk Kosmetik Di Semarang Devi Erianti; Sentot Suciarto Athanasius
JEMAP Vol 2, No 2: Oktober 2019
Publisher : Universitas Katolik Soegijapranata, Semarang

Loyalitas Merek merupakan penentu kesuksesan pemasaran jangka panjang. Penelitian ini bertujuan mengetahui pengaruh Kredibilitas Selebgram Endorser dan persepsi nilai (Perceived Value) terhadap loyalitas merek (Brand Loylaty) melalui kepercayaan terhadap merek (Brand Trust). Populasi pengguna produk kosmetik pada sebuah perguruan tinggi diambil sampel 100 responden secara purposive sampling. Adapun kriteria pemilihan sampel dalam penelitian ini adalah responden yang memiliki akun instagram dan aktif di sosial media Instagram, menggunakan produk-produk make up wajah Maybelline, dan mengikuti atau menjadi follower akun Rachel Goddard (@rachgoddard) di Instagram. Data dikumpulkan melalui kuesioner dan dianalisis dengan analisis jalur. Semua indikator variabel terbukti valid dan reliabel. Didapatkan hasil bahwa masing-masing variabel Kredibilitas selebgram endorser, perceived value dan brand trust secara parsial berpengaruh secara positif dan signifikan terhadap loyalitas merek. Selain itu terdapat hasil bahwa brand trust mempunyai pengaruh tidak langsung lebih besar dibandingkan pengaruh langsung terhadap brand loyalty. Dari hasil penelitian ini disarankan agar perusahaan perlu mencari selebgram yang dipercaya oleh konsumen untuk promosi produknya dan tetap menjaga nilai produk di mata konsumennya.

Analisis Faktor Konsumen Pria Membeli Jasa Perawatan Wajah di Larissa Aesthetic Center Semarang Vany Dwi Hapsari; M. Widyanto
JEMAP Vol 2, No 1: April 2019
Publisher : Universitas Katolik Soegijapranata, Semarang

This research was conducted to know the reasons male consumers buy face treatment. Survey was conducted and sampling by purposive sampling toward 105 respondents and collecting data by questionnaires. The results of factor analysis by SPSS software showed 6 factors identified which influenced male consumer tend buying face treatment in Larissa Aesthetic Center Semarang. First factor was expert doctor and price promotion (variance 29.4%). Second factor was accessability (variance 14.2 %). Third factor was service quality (variance 11.3%). Fourth factor was membership card (variance 6.2%). Fifth factor was quality and parking space (variance 5.4%). And sixth factor was service and consumer testimony (variance 4.9%).

Pengaruh Customer Based Brand Equity(CBBE) Merek Snack terhadap Keputusan Pembelian Konsumen Pelajar Di Kabupaten Grobogan Jawa Tengah Sentot Suciarto A.; Markus Widyanto; Rustina Untari
JEMAP Vol 1, No 2: Oktober 2018
Publisher : Universitas Katolik Soegijapranata, Semarang

The marketing of corn competitive product in Grobogan Regency was developed by increasing its value added by making corn snack. This research was done in Grobogan Regency toward 180 students comprising Elementary School, Yunior and Senior High School, each 60 respondents consuming corn snack. Using regression analysis, it was known that there is significant influence from variables constructing Customer Based Brand Equity (CBBE) by Keller. Variables which influence positive and significant were Brand Imagery, Brand Performance and Brand Resonance. It was found that R equals 0.551 and adjusted R square or determinant coefficient was 0.279 or influence of CBBE toward BuyingDecision was 27.9 percent.

Pengaruh Modal Kerja Terhadap Penjualan Dan Laba Perusahaan (Studi Kasus pada Sektor Food and Beverage yang terdaftar di BEI 2011-2014) Erlina Yunitasari Widyamukti; Junianto Wibowo
JEMAP Vol 1, No 1: April 2018
Publisher : Universitas Katolik Soegijapranata, Semarang

Working capital is very useful for a firm, mainly when it will operate its business like to purchase raw material, to pay salary and wages, etc. With certain working capital, a firm will be able to stipulate sales and to gain profit. This research is conducted for evaluation of influencing working capital on sales and profit separately. Samples of this research consist of 13 firms go public on food and beverage sector from 2011 until 2014. Data used is secondary data of financial report from those firms from 2011 until 2014. The data is obtained with documentary method, conducted by recording data needed from financial report of www.icamel.id. Then, these data are analyzed with simple regression analysis tehnique. The results showed that with a significance level 5%, independent variables net working capital affect the dependent variable, both sales and corporate profits.

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Fakultas Ekonomi dan Bisnis, Unika Soegijapranata Semarang Gedung Yustinus Lantai 2 Jl. Pawiyatan Luhur IV/1 Bendan Duwur Semarang 50234

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