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JURNAL BISNIS STRATEGI

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Published by Universitas Diponegoro

ISSN : 14101246 EISSN : 25801171 DOI : -

Core Subject : Economy, Science,

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Jurnal Bisnis Strategi ( P-ISSN : 1410-1246, E-ISSN : 2580-1171 ) is an open access and peer-reviewed published by Department of Magister Management, Faculty of Economics and Business, Universitas Diponegoro, Indonesia. This journal published twice a year (juli and desember). The scope of journal is Business Strategy, Strategic Management, Financial Management, Organization, Human Resource Management, Organizational Behavior, Marketing, Marketing Strategy.

Arjuna Subject : -

Articles 355 Documents

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PENGARUH PERILAKU ETIS DAN ORIENTASI PELANGGAN TERHADAP KINERJA TENAGA PENJUAL SEBUAH STUDI PADA INDUSTRI ASURANSI JIWA DI SEMARANG Sutopo, Sutopo; Sutono, Sutono
JURNAL BISNIS STRATEGI Vol 13, No 2 (2004): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

Professionalism in the field of selling represent the successful key of future marketing. Salesperson which protesional is a able to be trusted and always try to give the maximal satisfaction to customer. Trust and satisfaction of customer can only be reached if salesperson owning ethical behavior and customer orientation in running aclivily and sales strategy so the can improve the sales revenue. This research test how ethical.behavior and customer orientation influence to makeÂup outcome performance by passing behavior performance of salesperson.Data was gained from 120 life insurance agent as respondent in Semarang Central Java. From data analysis, result was obtained, model raised in this research in accepable. It is shown by chiÂquare = 105, 779, Probability = 0, 32 7, Root Mean Square Error of Approximation = 0, 022, Goodness of Fit Index= 0,904, Adjusted Goodness of Fit Index= 0,870, Tucker Lewis Index = 0, 994, CMIN/DF = 1, 058, Comparative Fit lndexs = 0,995. Those number indexs are standart although Adjusted Goodness of Fit Index is accepted marginally. Findings show that hig outcome performance salesperson can be achieved with ethical behavior and costumer olientation by increasing behavior performance. Cocludes with a discussion of managerial implications and direction for future reserch.

PERAN PERSEPSI POLITIK ORGANISASI, KOMITMEN AFEKTIF, KEPUASAN KERJA DAN STRES KERJA TERHADAP KEINGINAN UNTUK KELUAR DENGAN PERSEPSI DUKUNGAN ORGANISASI SEBAGAI MODERATOR (STUDY DI PT PQRS) Hermawan, Tri; Mas'ud, Fuad; Perdhana, Mirwan Surya
JURNAL BISNIS STRATEGI Vol 27, No 1 (2018): Juli
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

This study aims at analyzing influences of political perception of organization, affective commitment, work satisfaction and work stress towards employeeâ€™s eagerness to drop out with a variable of moderation perception of endorsement of organization. This study was conducted at PT PQRS. Analysis method used in this study was mixed method with the explanatory sequential design. The number of the sample was 157 respondents for closed questionnaire and 3 participants for opened questionnaire. The questionnaire measurement was closed with scale 1-7. In quantitative analysis data analysis used was multiple regression analysis with moderating variable and a help of SPSS 23 program. In qualitative analysis data analysis used was descriptive analysis.In quantitative analysis of examination findings toward hypothesis, it is indicated that the variable of political perception of organization positively affects an eagerness of dropping out, affective commitment affects an eagerness of dropping out negatively, work stress positively affects an eagerness of dropping out and perception of endorsement of organization can moderate correlation between affective commitment and work stress towards an eagerness to drop out yet not betweenÂ perception of endorsement of organization and work satisfaction towards employeeâ€™s eagerness to drop out.In qualitative analysis gives results that support the results of hypothesis testing where employees reveal the existence of political behavior and work stress is high enough accompanied by the level of affective commitment and job satisfaction which is low so that it gives the impact on the high desire to get out of work. Other results indicate that organizational support can be perceived by employees so that moderation testing that is conducted get support that the desire to get out of work tends to decrease when they perceive organizational support at low levels of affective commitment and the employeesâ€™ desire to get out of work tends to decrease when they perceive organizational support at the high level of work stress.

PENGARUH KUALITAS HUBUNGAN DAN KEMAMPUAN ADAPTASI TERHADAP LINGKUNGAN YANG MEMPENGARUHI KEUNGGULAN BERSAING DANIMPLIKASINYA PADAKINERJAPERUSAHAAN(Studi pada PT. AGA PRATAMA) Winata, Felix Andhy; Miyasto, Miyasto; Sugiarto, Sugiarto
JURNAL BISNIS STRATEGI Vol 25, No 2 (2016): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

The business world is now facing more challenges: limited resources, increasing competition andrapidly changing environment. Demands in the distribution company also added by increasing the amount of principal that shorten the distribution channel. PT. Aga is the official distributor of paint products from PT. A for the Central Java. PT. Agaâ€™s performance who continued to decline during the past two years after the change of management becomes a problem. The aim of this study was to examine the factors that should be improved by PT. Aga to improve its distribution performance. This study uses the relationship view as a background theory. Relationship Quality between PT. Aga with its customers, and PT. Agaâ€™s Adaptation Capabilities are factors that will be examined related to competitive advantage and performance.The sample was 200 customers of PT. Aga. 124 questionnaires were analyzed using Structural Equation Modeling (SEM). The analysis shows that the Adaptation Capabilities to the Environment and Relationship Qualityto its customers, have a significant positive influence on performance, either directly or indirectly.

ANALISIS FAKTOR FAKTOR YANG MEMPENGARUHI KINERJA KEUANGAN BANK UMUM DI INDONESIA (Studi Kasus Pada Bank Umum Dengan Total Assets Kurang Dari 1 Triliun) Mawardi, Wisnu
JURNAL BISNIS STRATEGI Vol 14, No 1 (2005): Juli
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

Penelitian dari Biro Riset lnfobank menganalisis pengaruh efsisiensi operasi (BOPO), resiko kredit ( NPL), resiko pasar ( NIM), modal ( CAR) terhadapÂ kinerja keuangan ( ROA), bahwa bank umum dengan total assets kurang dari 1Â triliun mempunyai kinerjaÂ keuangan yang lebih baik dibandingkan dengan bank umum dengan total assets 1Â triliun atau lebih. Data yang diambil dari Direktorat Perbankan Indonesia dan dari Biro Riset lnfobank Hasil penelitian menunjukkan bahwa ada pengaruh negatif dan signifikan resiko kredit ( NPL) terhadap kinerja keuangan (ROA), pengaruh positif dan signifikan resiko pasar (NIM) terhadap kinerja keuangan (ROA) serta berpengaruh negatif dan signifikanÂ resiko pasar (NIM) terhadap kinerja keuangan ( ROA), dan Tidak berpengaruh modal ( CAR) terhadap kinerja keuangan ( ROA)

ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI NILAI PERUSAHAAN DENGAN PROFITABILITAS SEBAGAI VARIABEL INTERVENING (Studi pada Perusahaan Manufaktur yang Terdaftar di Bursa Efek Indonesia periode 2008-2010) LaksitaPutri, Iriena Maharani
JURNAL BISNIS STRATEGI Vol 21, No 2 (2012): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

The value of the company is an investor perception to the company, which is often associated with the stock price. The higher the value, the higher the companyâ€™s shareholderÂ wealth. One proxy of the value of the company is the Price to Book Value (PBV). PBV is the ratio of stock price to book value of the company. This study aimed to examine the effect of Debt to Equity Ratio (DER), Size, Earning to Growth Price to Book Value (PBV) and Return on Assets (ROA) as an intervening variable.Â Population of this study is all manufaturingÂ firm listed on IDX during 2008-2010. By using purposive sampling, the written got 123 firm to be the sample. This study used path analysis technique and sobel test, in previously, the data was examined using classical assumption test.Â The results of this study for the first regression model showed that the variables jointly Debt to Equity Ratio (DER) and the size effect on the Return on Assets (ROA). For the second regression model showed that the variables jointly Debt to Equity Ratio (DER), size, Return on Assets (ROA) and Earnings Growth affect the Price to Book Value (PBV). Of this study also showed that the Return on Assets (ROA) has no mediating effect on the relationship between Debt to Equity Ratio (DER) to the Price to Book Value (PBV), but the Return on Assets (ROA) has a mediating effect on the relationship between size the Price to Book Value (PBV).

ANALISIS PENGARUH KULTUR ORGANISASI TERHADAP KINERJA PEGAWAI (Studi Kasus di Universitas "X") Mahfudz, Mahfudz
JURNAL BISNIS STRATEGI Vol 15, No 2 (2006): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

Penelitian ini bertujuan untuk menganalisis pengaruh kultur organisasi yang aktual dirasakan oleh pegawai saat ini terhadap kinerja yang mereka capai. Penelitian dilakukan terhadap 312 orang dosen pada sebuah perguruan tinggi negeri (Universitas"X"). Hasil yang diperoleh menunjukkan bahwa tingkat independensi dalam pelaksanaan tugas, tingkat keterkaitan antara imbalan dan prestasi, tingkat toleransi terhadap perbedaan pendapat dan kritik, serta tingkat formalisasi komunikasi berpengaruh signifikan terhadap kinerja dosen dalam bidang pendidikan dan pengajaran. Tingkat independensi dalam pelaksanaan tugas, tingkat kebanggaan terhadap organisasi, tingkat toleransi terhadap perbedaan pendapat dan kritik, serta tingkat formalisasi komunikasi berpengaruh signifikan terhadap kinerja dosen dalam bidang penelitian. Sementara itu kinerja dosen dalam melaksanakan pengabdian kepada masyarakat dipengaruhi oleh tingkat independensi dalam pelaksanaan tugas, tingkat kebanggaan terhadap organisasi, serta tingkat formalisasi komunikasi.

INFORMASI, ORIENTASI PASAR, DAN IMPLEMENTASI STRATEGI DIFERENSIASI TERHADAP KUALITAS LAYANAN DALAM MENCAPAI KEUNGGULAN BERSAING (STUDI KASUS PADA RUMAH SAKIT ISLAM SULTAN AGUNG SEMARANG) Raharjo, Susilo Toto; Poerbantoro, Heri
JURNAL BISNIS STRATEGI Vol 16, No 2 (2007): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

This research is conducted on the basis of, or because of, the difference of research view/ the gap research concerning influence of service quality in improving competitive advantage. Research of Churchill (1994) yields conclusion, that quality of service more is having an effect on profitability than on company competitive advantage. Whlle research of James L Wahlers (1994) and Kohli (1997) yields conclusion which much the same to, that quality of service have an effect on competitive advantage. According to Kutcher (2000), competitive advantage is also influenced by strategy implementation of differentiation. There are some factors influencing the quality of service (Servqual), for example usage of information technology and company orientation.At healthcare industry, quality of service represent key factor in improving competitive advantage. This research is done at hospital which is its service indicator still under efficiency boundary/limit, where this problem depict the quality of service which still lower and competitive advantage position less beneficial.This research use all structural functionaries/officers in all management level from board of directors till supervisor as research object. Data collecting is done with enquette method which filled by the structural officers. By using SEM, it is found that quality of service influenced by usage of information technology and market orientation. Furthermore, It is found that quality of service and implementation of differentiation strategy have an effect on competitive advantage. This research model can fulfill specified criterion of "goodness of fit.â€ Pursuant to this matter, hence suggested that company improve competitive advantage through improvement of service quality and correct implementation of differentiation strategy.

SOSIALISASI WTO Tinjauan dari Aspek Ekonomi Alam, Dipo
JURNAL BISNIS STRATEGI Vol 2, No 1 (1998): Juli
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

DENGANÂ semakin aktifnya InÂdonesiaÂ dalamÂ perdagangan internasronal,Â dampak WTOakanÂ sangat penting bagi IndoneÂ siaÂ dalam hubunganÂ dengan mitra dagangrrya.Â Â AdanyaÂ WTO akan neningkatkan upaya multilateral dalamÂ melaksanakan Â prosedur penyelesaianÂ Â sengketaÂ Â Â secara terpadu (integratedÂ dispute settleÂment).Â Masalahnya bagiÂ IndonesiapenyesuaianÂ baik dari segi kebijakan maupun pelaksanaan adnministrasinya.AdaÂ 4 faktor yang mempengaruhi pembangunan ekonomi Indonesia :Â economicÂ drive. monetaryÂ incentives: penguasaanÂ ilmu pengetahuan dan teknologi; keadilan yang menjadi tolak ukur pembangunan.Â Untuk Jangka panjang, peluang yang perlu diperhatikan bahwa setiap 2 tahun akan diadakan review dari semua kebijaksanaan sebagaimana disepakati dalamÂ Trade Policy Review Mechanism ([PRM).

ANALISIS PENGARUH CAR, NIM, BOPO, LDR, GWM TERHADAP PERUBAHAN LABA (Studi Pada Bank Pembangunan Daerah Di Indonesia Periode 2005-2007) Setyarini, Adhista
JURNAL BISNIS STRATEGI Vol 18, No 1 (2009): Juli
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

This research is performed on order to test the influence of the variable Capital Adequacy Ratio (CAR), Net Interest Margin (NIM), Biaya Operasional/Pendapatan Operasional (BOPO), Loan to Deposit Ratio (LDR), dan Giro Wajib Minimum (GWM) toward Earning Changes.Methodology research as the sample used purposive sampling, sample was accured 26Bank Pembangunan Daerah in Indonesia. Data analysis with multi liniear regression of ordinary least square and hypotheses test used t-statistic and F-statistic at level of significance 5%, a clasic assumption examination which consist of data normality test, multicolinearity test, hetersoskedasticity test and autocorrelation test is also being done to test the hypotheses.During research period show as variabel and data research was normal distributed. Based on test, multicolinearity test, hetersoskedasticity test and autocorrelation test classic assumption deviation has no founded, this indicate that the available data has fulfill the condition to use multi linear regression model. This result of research show that variable BOPO and GWM did not influence Earning Changes. Variable CAR, NIM, and LDR positive significant influenceÂ toward Earning Changes. Prediction capability from these five variable toward Earning Changes Â is 20,6% where the balance 79,4% is affected to other factor which was not to be entered to research model.

PENGARUH PERUBAHAN KOMPONEN ARUS KAS DAN EARNINGS PER SHARE TERHADAP RETURN SAHAM PERUSAHAAN DI BURSA EFEK INDONESIA (Studi Pada Perusahaan yang Tergabung Dalam Kelompok Indeks LQ45 Periode 2007 â€“ 2009) Giantoro, David Bertoni
JURNAL BISNIS STRATEGI Vol 20, No 2 (2011): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

Syarat utama yang diinginkan para investor untuk bersedia melakukan investasi melalui pasar modal adalah perasaan aman akan investasi dan tingkat return yang akan diperoleh dari investasi tersebut. Perasaan aman ini diantaranyaÂ diperolehÂ karena para investor memperoleh informasi yang jelas dan tepat waktu sebagai dasar dalam pengambilan keputusan investasinya. Penelitian ini bertujuan untuk menganalisis pengaruh â€œkomponen arus kas dan earnings per share terhadap return saham pada perusahaan guna memberikan informasi sebagai dasar pengambilan keputusan investasi.Populasi dalam penelitian ini adalah perusahaan yang terdaftar di Bursa Efek Indonesia dan tergabung dalam kelompok indeks LQ45 periode tahun 2007 â€“ 2009 sebanyak 60 perusahaan. Teknik pengambilan sampel yang digunakan adalah purposive sampling. Sampel yang diambil dalam penelitianÂ ini sebanyak 17 perusahaan dalam 3 tahun. Metode analisis yang digunakan adalah analisis regresi linear berganda dengan menggunakan program SPSS.Hasil pengujian secara simultan menunjukkan semua variabel berpengaruh terhadap return saham denganÂ nilai signifikan 0,004.Â Hasil pengujianÂ secara parsial menunjukkan variabel â€œarus kas operasi dan â€œearning per share signifikan terhadap return saham dengan signifikansi masing-masing 0,008 dan 0,034 karena nilai signifikan lebih kecil dari tingkat signifikansi sebesar 0,05. â€œArus kas investasi dan â€œarus kas pendanaanÂ tidak signifikan terhadap return saham dengan nilai signifikansi masing- masing 0,621 dan 0,540 karena nilai signifikan lebih besar dari tingkat signifikansi sebesar 0,05.Koefisien determinasi sebesar 22% menunjukkan kemampuan model dalam menerangkan variasi variabel dependennya dan sisanya sebesar 78% tidak dapat dijelaskan dalam penelitian ini. Sehingga masih memberi ruang untuk penelitian mendatangÂ untuk menambahkanÂ variabel-variabel lain.

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