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Contact Name
AHMAD YANI
Contact Email
ahmad.yani@bakrie.ac.id
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ahmad.yani@bakrie.ac.id
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INDONESIA
Journal of Entrepreneurship, Management and Industry (JEMI)
Published by Universitas Bakrie
ISSN : -     EISSN : 2620777X     DOI : https://doi.org/10.36782/JEMI
Core Subject : Economy,
Journal of Entrepreneurship, Management and Industry (JEMI) merupakan jurnal ilmiah yang menyajikan artikel orisinal dari Multi dan lintas disiplin dalam bidang dunia usaha, bisnis, entrepreneurship, dan industri dengan format Bauran (mix) Artikel : Hasil Riset (full reaserch), mini riset, novelty, journey, best practice, resensi/review books; iklan dan produk kemitraan lainnya. Journal of Entrepreneurship, Management and Industry (JEMI) dikelola oleh Program Studi Manajemen Fakultas Ekonomi dan Ilmu Sosial Universitas Bakrie (FEIS UB)
Arjuna Subject : -
Articles 5 Documents
Search results for , issue "Vol 3, No 1 (2020): Januari - Maret 2020" : 5 Documents clear
Rencana Bisnis Pengembangan Usaha Aplikasi "OKEDOC" Aplikasi Penyedia Jasa Kesehatan Wakhidah, Nurul; Benny, Amalia Ferawati; Aryani, Fitri Mutia
Journal of Entrepreneurship, Management and Industry (JEMI) Vol 3, No 1 (2020): Januari - Maret 2020
Publisher : Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jemi.v3i1.1985

Abstract

Abstract : The topic in the writing of this article is the business plan of an application-based business called Okedoc that function as a liaison between doctor and also people who need to use health services. This application was created with the mission of facilitating health care to related to services. This article serves to identify, analyze and also plan business along with predictions of Okedoc’s financial viability. This method of analyzing business use a SWOT analysis, Business Model Canvas and also a marketing mix.
Pengaruh Efektivitas Iklan Online Terhadap Minat Beli Pelanggan Bukalapak Hatta, Holila; Khairunnisa, Siti
Journal of Entrepreneurship, Management and Industry (JEMI) Vol 3, No 1 (2020): Januari - Maret 2020
Publisher : Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jemi.v3i1.1993

Abstract

This purposed of the study to analyze the effect of the effectiveness of online advertising on buying interest of Bukalapak customers. The data of this study came from distributing questionnaires to 100 respondents who already knew Bukalapak and who knew the Bukalapak Dian Sastro advertisement through social media (youtube). The analysis used in this study is to conduct hypothesis testing using validity, reliability and regression tests. From a series of statistical tests it was concluded that there was a significant effect of the effectiveness of online advertising on customer buying interest for online shopping at Bukalapak. The findings of this study indicate that overall effective advertising has a stronger influence on the desire to shop online.
Implementasi e-Government dalam Pelayanan Tol di Indonesia Harahap, Insan Harapan
Journal of Entrepreneurship, Management and Industry (JEMI) Vol 3, No 1 (2020): Januari - Maret 2020
Publisher : Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jemi.v3i1.2001

Abstract

Abstract - PT Jasa Marga has utilized the development of information technology by applying the principles of e-government through e-toll services. Provision of non-cash toll tariff payment transaction services has been implemented simultaneously starting October 31, 2017. The toll payment transaction process has changed from manual to e-toll. The implementation of e-toll services aims to improve transaction services at toll gates in a good and optimal way. It is hoped that e-toll services can realize transparency, efficiency, effectiveness, safety and comfort for toll road users. E-toll is considered to be able to provide service time benefits for consumers. Toll road users or drivers do not need to have to pay toll tariff transactions for a long time. Only by attaching the e-toll card to the reader machine that is available at the Automatic Toll Gate (GTO), users can enter the toll road. The e-toll implementation also has the potential to reduce and overcome congestion due to long queues at toll gates. But in its implementation, e-toll also still has some shortcomings that must be addressed. For example, the e-toll card reader machine is damaged or slow reading e-toll cards, it is difficult to refill e-toll balances, the balance is cut twice, the availability of refill places, and there is a balance limit on e-toll cards. In addition, the implementation of e-toll has a long-term congestion effect due to damaged or malfunctioning reader machines and the potential for employee reductions, which have been serving at the toll gate. Keywords: e-government, public services, e-toll, and e-toll cards.   Abstrak - PT Jasa Marga telah memanfaatkan perkembangan teknologi informasi dengan menerapkan prinsip e-government melalui layanan e-toll. Penyediaan atas layanan transaksi pembayaran tarif tol nontunai sudah diimplementasikan secara serentak mulai 31 Oktober 2017. Proses transaksi pembayaran tol berubah dari manual menjadi e-toll. Implementasi layanan e-toll bertujuan untuk meningkatkan pelayanan transaksi di gerbang tol secara baik dan optimal. Diharapkan layanan e-toll bisa mewujudkan transparansi, efisien, efektif, aman, dan nyaman bagi para pengguna jalan tol. E-toll dinilai dapat memberikan keuntungan waktu pelayanan bagi konsumen. Para pengguna jalan tol atau pengendara tidak perlu harus melakukan transaksi pembayaran tarif tol dengan waktu yang lama. Hanya dengan menempelkan e-toll card pada mesin reader yang sudah tersedia di Gerbang Tol Otomatis (GTO), pengguna sudah bisa memasuki tol. Implementasi e-toll juga berpotensi mengurangi dan mengatasi kemacetan akibat antrian yang panjang di gerbang tol. Namun dalam implementasinya, e-toll juga masih memiliki beberapa kekurangan yang harus dibenahi. Misalnya, mesin reader e-toll card rusak atau lambat membaca e-toll card, susah melakukan isi ulang saldo e-toll, saldo terpotong dua kali, ketersediaan tempat isi ulang, dan adanya limit saldo pada e-toll card. Selan itu, implementasi e-toll memiliki dampak kemacetan yang panjang akibat mesin reader rusak atau tidak berfungsi dan potensi pengurangan karyawan (PHK) yang selama ini bertugas di gerbang tol. Kata kunci: e-government, layanan publik, e-toll, dan e-toll card.
Rencana Bisnis Pengembangan Usaha Aplikasi "ASCENT (Asian Cinema Net)" Aplikasi Penyedia Video Nonton Online Chairunnisa, Angellifa Trinida; Ernanda, Mercedes Daimler Benz; Shiwan, Dona Sarus; Ardani, Sabrina Puspa; Rahayu, Winda Tri; Septiyana, Silva; Suwandi, Suwandi
Journal of Entrepreneurship, Management and Industry (JEMI) Vol 3, No 1 (2020): Januari - Maret 2020
Publisher : Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jemi.v3i1.2062

Abstract

Writing this article is an ASCENT application engaged in online watching services, with a service that makes it easy for customers to enjoy various movies online. The ASCENT application was built by providing entertainment services in the form of films from Asian countries. This article discusses implementing, analyzing, and also discussing business together with financial predictions, and companies’ strength. This business analysis method uses SWOT analysis and marketing mix.
Rencana Usaha Pencucian Sepatu Shoes.co Rahmawati, Ambar Mutia; Pertiwi, Felisa Tiara; Faiz, Faiz; Marsyeli, Indah; Rahmadinta, Nadhira Nurisa; Rattu, Nathaya Syahid; Purnita, Resta; Putra, Setiani Firmana
Journal of Entrepreneurship, Management and Industry (JEMI) Vol 3, No 1 (2020): Januari - Maret 2020
Publisher : Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jemi.v3i1.2111

Abstract

Shoes.Co are cleaning, caring for and repairing shoes using quality materials, detailed service processes and carried out by those who are experts in their fields to ensure that prospective customers get back shoes like they have just returned. The types of shoes that Shoes.Co can serve are Sneakers (Casual and Sports), types of shoes made from suede and shoes with leather or leather.

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