cover
Contact Name
Radja Erland Hamzah
Contact Email
radjaerland@gmail.com
Phone
-
Journal Mail Official
pustakom@dsn.moestopo.ac.id
Editorial Address
-
Location
Kota adm. jakarta pusat,
Dki jakarta
INDONESIA
JURNAL PUSTAKA KOMUNIKASI
ISSN : 26148153     EISSN : 26148498     DOI : -
Core Subject : Education, Social,
Jurnal Pustaka Komunikasi is a scientific journal that publishes scientific articles specifically for the study of communication sciences. Jurnal Pustaka Komunikasi contains articles on Communication Science, communication management, advertising, journalism, public relations, broadcasting and media studies.
Arjuna Subject : -
Articles 10 Documents
Search results for , issue "Vol 4, No 1 (2021): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019" : 10 Documents clear
KOMUNIKASI KRISIS PT. JOUSKA FINANSIAL INDONESIA DALAM PEMULIHAN CITRA PERUSAHAAN Isyraqi Khairy Siregar; Kurniati Putri Haeirina
Jurnal Pustaka Komunikasi Vol 4, No 1 (2021): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v4i1.1301

Abstract

Jouska is an independent financial advisory company that provides offline and online consulting services that recently went viral in social media and had a strong brand image as a financial consultant related to today's needs. In July 2020, social media was outraged by the complaint, which claimed to have been harmed by them, because Jouska allegedly directed their clients to determine an Investor Fund Account Management Contract (RDI) with PT Mahesa Strategies Indonesia, whose shares are affiliated with Jouska. However, during the development, the client experienced a significant loss in the shares. This situation turned out to be similar complaints from other clients until Jouska underwent a crisis that led to the government's blocking, and the case ended in the realm of law. This study aims to analyze the communication that presents Image Restoration Theory through a lens. The method used in this research is descriptive qualitative, and it was found that Jouska did not yet have a clear SOP for communication with clients and had not implemented crisis management appropriately. There are several recommendations that Jouska can achieve to restore public trust, including collaborative action with various parties, building a communication strategy, and optimal media relations.
STRATEGI KOMUNIKASI MELALUI MEDIA INSTAGRAM DALAM MEMBERIKAN INFORMASI KEPADA MAHASISWA Ria Listianingrum; Ana Fitriana Poerana; Weni A. Arindawati
Jurnal Pustaka Komunikasi Vol 4, No 1 (2021): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v4i1.1309

Abstract

The Instagram account @fisipunsika is an Instagram account used by the admin (communicator) as a medium of communication in providing information to students. The purpose of this study was to find out how the communication strategy carried out by unsika physicists through Instagram media in providing information to students. The research informants were determined by purposive sampling based on certain criteria, using primary and secondary data sources. This research is descriptive qualitative in nature, while the theory used is Lasswell's theory. The results of this study are (1) the communication strategy carried out by unsika physical communicators through Instagram media in providing information to students, namely the admin trying to learn an easy application for sharing information and the techniques performed by the admin as a communicator are not too complicated, only changing the message in verbal into images using the Canva application, (2) the communication strategy of composing messages carried out by the admin of Instagram Fisip UnSika is considered to be able to provide very effective information to students by determining themes and materials with an orientation in order to be able to provide information to students
INDEPENDENSI MEDIA TEMPO DAN PENGARUH EKONOMI POLITIK DALAM PRAKTIK STRUKTURASI Elik Susanto
Jurnal Pustaka Komunikasi Vol 4, No 1 (2021): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v4i1.1314

Abstract

This research focused on how Tempo editors apply the principles of independence, maintain credibility, and maintain the integrity of journalists as a media business strategy in the digital age. It is no secret that in the media newsroom there are often conflicts, namely the pull between business interests and editorial attitudes. The opposition heats up as newsroom authorities deal with marketing, advertising sections, business development sections, as well as shareholders in news products. The purpose of this study is to see how the negotiation process and compromise the interests of it. At the end of the day, there are those who win and lose. Research using qualitative method with descriptive approach. In describing the findings, researchers will use inductive theory as a tool of hypothesis, observation, and analysis of Tempo practices applying independence in the influence of political economy structure. The researchers' findings state that in maintaining integrity as an effort to uphold the independence of Tempo is not easy to intervene by anyone when making a report on journalistic products.
ANALISIS FRAMING PEMBERITAAN KOMPAS.COM TENTANG COVID-19 DI DKI JAKARTA Rosida Simatupang
Jurnal Pustaka Komunikasi Vol 4, No 1 (2021): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v4i1.1315

Abstract

Handling the Covid-19 virus outbreak in Indonesia since its emergence in March 2020 requires targeted policies both at the national and regional levels. The spread and handlers of the Covid-19 virus are a concern because the number is increasing dramatically. Jakarta as the capital of the country becomes a parameter for other regions in the handling of Covid-19. The outbreak of global pandemic status certainly attracted the attention of the mass media, including online media. With the ability to construct reality, online media has the power to process facts and data in such a way, in accordance with its interests. Researchers will analyze the news with framing analysis to find out the construction of Kompas.com in the news of COVID-19 in DKI Jakarta.This study aims to analyze how framing Kompas.com news about COVID-19 in DKI Jakarta. The research method used is qualitative with framing analysis of Pan and Kosicki models. The results of the study suggest that Kompas.com tends to support governor Anis Baswedan's policy of quarantine the DKI Jakarta area, then Kompas.com does not meet the principle of accuracy in running disaster journalism because it does not verify data.
MODEL PENGAWASAN ORANG TUA TERHADAP PENGGUNAAN MEDIA DIGITAL ANAK Mazdalifah Mazdalifah; Moulita Moulita
Jurnal Pustaka Komunikasi Vol 4, No 1 (2021): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v4i1.1316

Abstract

Children nowdays have easely access to information technology, especially smartphones, tablets and personal computers. Therefore, parents take an important role in monitoring their children’s digital media use. The problem that will be explored in depth is how parents supervise the use of children's digital media. This study used a survey method, using a questionnaire as a means of capturing data. The number of respondents is 150 people who have the characteristics of the elderly (father or mother) who have school children at the kindergarten, elementary, junior high, high school and university levels, and use digital media. Respondents were scattered in several sub-districts, namely Medan Johor, Medan Amplas, Medan Selayang, Medan Denai, Medan Polonia and Medan Deli. The results showed that most of the parents perform passive supervision, namely limiting the time the child uses the media and monitoring what sites the child visits. A small proportion of them conduct active supervision such as teaching and directing children to use digital media, especially the internet, and using the internet together with children. The parental supervision model of the effective use of children's digital media is an active supervision model, where parents are actively involved in supervising, not just supervising it.
MANAJEMEN KAMPANYE PUBLIC RELATIONS DALAM SOSIALISASI PROGRAM TANGGAP COVID-19 Muhammad Saifulloh; Muhammad Fikri Lazuardi
Jurnal Pustaka Komunikasi Vol 4, No 1 (2021): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v4i1.1320

Abstract

This research focuses on the activities of the PT Pelabuhan Tanjung Priok Public Relations Campaign on Covid-19 Response in the Tanjung Priok Port Area. The purpose of this study was to determine the planning of the Covid-19 Response Campaign carried out by the Public Relations of PT Pelabuhan Tanjung Priok and what media were used in the campaign process. The theory used in this research is the 4 Steps Of Public Relations from Cutlip and also the concept of 10 Stages Of Campaign Planning. The research approach uses descriptive qualitative with a constructivist paradigm. Data collection in this study was carried out by means of observation and in-depth interviews with informants who were involved in the process of implementing the Covid-19 Response Campaign with the object of PT Pelabuhan Tanjung Priok. The results of research from the Covid-19 Response Campaign carried out several stages in a comprehensive manner by forming a Covid Management Team together with the K3L and HR divisions. Considering the situation during the pandemic which limited activities outside the home, the Covid-19 Response Campaign was carried out by utilizing digital media such as Websites, Social Media, and the company's main internal channel, namely E-Office.
APLIKASI PEDULILINDUNGI MITIGASI BENCANA COVID-19 DI INDONESIA Citra Eka Putri; Radja Erland Hamzah
Jurnal Pustaka Komunikasi Vol 4, No 1 (2021): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v4i1.1321

Abstract

In addition to adequate information about the potential for the Covid-19 disaster that has hit the world, especially Indonesia, mistakes in communicating information can cause uncertainty that worsens the situation. This study aims to analyze the disaster analysis model in the protected care application created by the government as a form of disaster mitigation in this country. This study uses a qualitative descriptive method. The object of the research is the disaster communication model in the Pedulilindung application launched by KOMINFO. The subjects of this research are parties involved in making the idea of a protected application, namely the head of the Public Relations Bureau of KOMINFO Mr. Ferdinandu Setu and also the users of the application. Methods of data collection using in-depth interviews and observations. as a result, KOMINFO conducts disaster response with a disaster communication model which includes, among others, information, communication, coordination, disaster mitigation and the media. media involvement ensures messages and information conveyed are accurate, fast and precise, targeting the use of social media in Indonesia to the fifth largest in the world, but the result is that many Indonesians are reluctant to use the application because it is not effective.
PENGUNGKAPAN NILAI ANTI KORUPSI DAN PERAN KOMUNIKASI DALAM BUKU AJAR PENDIDIKAN AGAMA ISLAM DAN BUDI PEKERTI Muhtadin Muhtadin
Jurnal Pustaka Komunikasi Vol 4, No 1 (2021): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v4i1.1330

Abstract

The background of this research is an effort to participate in education in eradicating corrupt behavior. In this effort, it is necessary to inculcate anti-corruption values that are integrated into existing subjects, so that they are not burdensome to emerge new subjects. Furthermore, to provide this education, an effective learning process is needed by using the right communication process so that the cultivation of anti-corruption values can be implemented optimally. This study aims to reveal the anti-corruption values contained in Islamic Education textbooks and then provide an overview of how to build effective communication to be used in learning. This research is a library research with student textbooks as the object of study. The results showed: the values of anti-corruption education contained in the textbook of Islamic Religious Education and Character are the values of honesty, caring, independence, discipline, responsibility, hard work, simplicity, courage, and justice. Effective communication occurs when paying attention to at least five things: clarity of material, accuracy of language use, material context, communication flow, and the environmental culture of students.
AKOMODASI KOMUNIKASI ETNIS TIONGHOA DAN SUNDA DI SURYA KENCANA BOGOR Aprilyanti Pratiwi; Regiant Fachturahman Nurlatif; M. Girindra Madanacaragni
Jurnal Pustaka Komunikasi Vol 4, No 1 (2021): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v4i1.1349

Abstract

The purpose of this study was to identify the communication accommodation process carried out by ethnic Chinese and Sundanese in Surya Kencana, Bogor. The theory used in this study is Howard Giles' Accommodation Communication Theory (CAT). The results showed that the Chinese ethnic Surya Kencana initially made communication accommodations due to compulsion. However, over time and the positive feedback given by the Sundanese Surya Kencana, the Chinese finally made communication accommodations naturally. In the process of communication accommodation, the two ethnics converged, diverged and over-accomodated. The convergence carried out by Chinese is to use Indonesian mixed with Sundanese when communicating with Sundanese. The convergence carried out by the Sundanese is addressing the Chinese with ethnic greetings, (ko ko and ci ci). The divergence made by the Chinese is to be proud if they are called according to their ethnic origin. Meanwhile, the divergence made by Sundanese is to use Sundanese in a larger portion when interacting with ethnic Chinese. The over-accommodation made by the Chinese ethnic group is saying the word Alhamdulillah when interacting with the Sundanese group so that it seems forced. The over-accommodation made by the Sundanese is to greet the Chinese with a greeting according to their ethnicity but not according to the age context, so it seems impolite.
STRATEGI BERTAHAN CAFE MELALUI PENDEKATAN INTEGRATED MARKETING COMMUNICATION DI MASA PANDEMI COVID-19 Jihan Indah Sari; Joko Susilo
Jurnal Pustaka Komunikasi Vol 4, No 1 (2021): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v4i1.1350

Abstract

Covid-19 Pandemic  affects all sectors around the world, including economic sector especially in culinary bussines field. The impact of covid-19 is felt directly by bingsoo cafe, such as income has dropped  and there is no customer that comes by due to government's policy which forces people to stay at home. The purpose of this research is  to describe the  defensive strategy by bingsoo cafe through the approach of integrated marketing communications (IMC), so that it can continue to defense and adapt  to the bussines situation of Covid-19 pandemic. The method of this research is qualitative with observation technique and deep interview. The result of this research indicates that bingsoo cafe applies the strategy of Integrated Marketing Communications (IMC) by combining 9 out of 12 elements of promotion. Those elements are Advertising, Social Media And Website/Internet Marketing, Personal Selling, Public Relations, Sales Promotion, Point Of Sale And Merchandising, Corporate Identity, Packaging, And Word Of Mouth.

Page 1 of 1 | Total Record : 10