cover
Contact Name
Radja Erland Hamzah
Contact Email
radjaerland@gmail.com
Phone
-
Journal Mail Official
pustakom@dsn.moestopo.ac.id
Editorial Address
-
Location
Kota adm. jakarta pusat,
Dki jakarta
INDONESIA
JURNAL PUSTAKA KOMUNIKASI
ISSN : 26148153     EISSN : 26148498     DOI : -
Core Subject : Education, Social,
Jurnal Pustaka Komunikasi is a scientific journal that publishes scientific articles specifically for the study of communication sciences. Jurnal Pustaka Komunikasi contains articles on Communication Science, communication management, advertising, journalism, public relations, broadcasting and media studies.
Arjuna Subject : -
Articles 15 Documents
Search results for , issue "Vol 5, No 1 (2022): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019" : 15 Documents clear
MOTIF DAN KEPUASAN KOMUNITAS ACID PADA MEDIA SOSIAL DISCORD SEBAGAI SARANA PEMENUHAN KEBUTUHAN INFORMASI Maria Clara Irsa Setya Tumewu; Nani Kurniasari
Jurnal Pustaka Komunikasi Vol 5, No 1 (2022): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v5i1.1680

Abstract

Computer Mediated Communication encourages the formation of virtual communities in the new media era. The shift in communication patterns to become more effective and efficient is one of the advantages that can be felt through the presence of the Internet in the daily life of its users. Discord as the main medium for exchanging information for members of the Indonesian Autoclutch community, specifically discusses sim racing or virtual racing which is in great demand by various social, economic, and age groups. Thus, the existence of Discord as a means of fulfilling information needs that has been used by more than 100 million users every month is interesting to be studied further. This study aims to analyze Discord as a medium for meeting the information needs of the ACID community using Uses and Gratifications Theory. The methodology used in this study is based on the positivistic paradigm, through a quantitative approach, with an explanatory type, using measuring tools in the form of a questionnaire, simple correlation analysis data analysis techniques, and Discrepancy Theory to see a comparison between motives and satisfaction obtained. The results showed that there was a moderate level of satisfaction with a percentage of 82%.
REFLEKSI KEPEMIMPINAN KRISIS PEMERINTAH PADA FASE AWAL COVID-19 DI INDONESIA Frederik Masri Gasa; Herma Retno Prabayanti; Yosephine Aurelia Purnomo
Jurnal Pustaka Komunikasi Vol 5, No 1 (2022): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v5i1.1703

Abstract

This study uses a qualitative approach that aims to examine the government's crisis leadership during the early period of the COVID-19 pandemic in Indonesia. The COVID-19 pandemic is a crisis that requires appropriate and fast handling from the government as a leader. Leaders must have crisis leadership characteristics in order to get out of crisis situations. The unit of analysis for this research is the December 2, 2020 edition of Kompas.com, entitled “9 Bulan Pandemi Covid-19, Apa yang Salah dengan Penanganan di Indonesia.” Through this news, Kompas.com media is trying to evaluate the government's performance in dealing with COVID-19 in Indonesia. The news text is analyzed using Robert N. Entman's framing analysis model as a data analysis method, which consists of four main elements, namely define problems, diagnose cause, make moral judgment and treatment recommendation. The results show that the three indicators described in the news illustrate that from March to December 2020, the government is considered not to have the characteristics of a crisis leader, namely being responsive, implementing performance management (rewards and consequences) and having good articulation in conveying communication.
PENGARUH TAGLINE TERHADAP BRAND AWARENESS PADA SOFTWARE INVOICE PAPER.ID Bella Sukma; Rivaldo Rivaldo
Jurnal Pustaka Komunikasi Vol 5, No 1 (2022): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v5i1.1705

Abstract

Paper.id is a platform that offers convenience in managing business that can be used by UMKM to large companies. Paper.id uses a tagline which is “Software Invoice #1 in Indonesia”. However, the tagline is difficult to hear and accept in the community. So the purpose of this study is to determine the effect of the tagline on brand awareness on Paper.id invoice software. In this paper, the researcher uses a quantitative approach with data collection methods in the form of online questionnaires which are distributed to a sample of 93 people who are active users of Paper.id, especially those in the North Jakarta area. This study uses primary data, namely data from questionnaires and secondary data, namely data obtained through various literature references, namely the internet, books, journals, to articles published on the internet. This research uses advertising theory, tagline theory and brand awareness theory.The results of this study indicate the influence of the tagline on a brand awareness that is on the Paper.id invoice software by 71.8%. Paper.id and it is recommended in the future to be able to see how much influence the tagline has in advertising so that it is hoped that in the medium or long term to get more and more competitive profits and public interest.
STRATEGI MARKETING PUBLIC RELATIONS URBAN REPUBLIC DALAM MEMBANGUN BRAND AWARENESS Diva Aulia Topan; Gita Widiasanty
Jurnal Pustaka Komunikasi Vol 5, No 1 (2022): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v5i1.1755

Abstract

Urban Republic is a newcomer in the field of electronic retail, starting in 2016 Urban Republic is here to meet the needs of urban communities in big cities in Indonesia. The presence of Urban Republic is not widely known by urban people who actively use social media, this is based on the comparison of Urban Republic's Instagram followers with competitors who are far away. This research was conducted based on the background of the problem and the aim was to find out the marketing public relations strategy used by Urban Republic in building brand awareness to balance out competitors in the electronic retail sector and how to communicate Urban Republic's marketing public relations strategy to the audience in building brand awareness. Qualitative research methods and descriptive research types were used, the data were collected through in-depth interviews with selected informants using the purposive sampling technique. The selected research informants were Urban Republic's public relations, Urban Republic area head, and one of Urban Republic's Instagram followers. The results of this study found that Urban Republic is a retail brand that houses many brands, therefore the strategies used by public relations are diverse and flexible so that they can be used on all brands that are shaded. Urban Republic communicates its marketing public relations strategy through soft-selling communications, namely by press releases, press conferences, and launching events from the shaded brands.
ANALISIS FRAMING POLRI PADA PENANGANAN DEMONSTRASI UU CIPTA KERJA DI KOMPAS.COM DAN DETIK.COM Tiara Febriani; Lusia Handayani; Vinta Sevilla
Jurnal Pustaka Komunikasi Vol 5, No 1 (2022): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v5i1.1814

Abstract

UU Cipta Kerja experienced pros and cons after it was passed on October 4, 2020. Therefore, various community groups hold demonstrations throughout October 2020. Polri has duties and obligations in handling and securing demonstrations. This incident attracted a lot of attention from Indonesian citizen, therefore online news portals such as kompas.com and detik.com raised this news. This study aims to find out how detik.com and kompas.com frame the police's handling demonstrations against the job creation law through Robert Entman's framing model and construct the reality of the news. This study uses qualitative descriptive approach with constructivist paradigm and uses framing analysis method. Results showed that kompas.com considered the Police to have not handled demonstrations according to their duties and obligations, while detik.com considered the Police to have handled demonstrations well. The construction of the reality of kompas.com is that the Police aggressive and repressive actions and tend to be pro to masses, while detik.com constructs that the Police perform well and corner the anarcho groups who are rioting. Differences in reality construction occur due differences in media ideology, where kompas.com has social democratic ideology that has  humanist approach, then detik.com has nationalist ideology that tends to side with government officials.
NARASI REVITALISASI PADA PERSPEKTIF PENDIRI JEMBER FASHION CARNAVAL Gati Dwi Yuliana
Jurnal Pustaka Komunikasi Vol 5, No 1 (2022): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v5i1.1830

Abstract

Narrative is the essence of human form of communication. Jember Fashion Carnival (JFC) chose a fashion carnival as a medium for telling stories about social struggles that became his dream. This study focuses on how JFC builds a narrative story at each of its carnival events. So that this research is expected to be able to comprehensively explain how a carnival builds a narrative through a storytelling approach as an effort to revitalize the arts in order to maintain the sustainability of a tourism program. This study uses the theory of the narrative paradigm to explain how individuals create meaning in life through dialogue in various mediums. This study uses a qualitative approach, Case study Methode with interview techniques. Research informants are representatives of JFC management. The results of the study show that the way JFC builds its main narrative is by appointing the figure of Dynand Fariz himself as the founder. This is because Dynand Fariz forms his figure as a narrator who tells a story about himself and manifests all his thoughts in all carnival events. The story about the figure of Dynand Fariz melts into a series of carnival defiles that describe the ideals, dreams, and struggles to return the carnival to its essence as an art performance.
PENGARUH IKLIM KOMUNIKASI ORGANISASI DAN GAYA KOMUNIKASI PIMPINAN TERHADAP KINERJA PEGAWAI PTS DI RIAU Hendra Hidayat; Lisa Anggraini; M Ridha; Sami’an Sami’an; Aminah Swarnawati
Jurnal Pustaka Komunikasi Vol 5, No 1 (2022): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v5i1.1846

Abstract

This study aims to analyze the influence of organizational communication climate and also the influence of leadership communication style on employee performance in one of the Riau Private Universities. The research method used in this study is descriptive analysis to provide an overview of respondents and quantitative analysis using multiple linear regression analysis models. The theory used is Organizational Communication Theory and organizational climate theory. The results of this study found that the communication climate in one of Riau's private universities is positive. Likewise, the leadership's communication style which is based on equality (The Equilitarian Style), makes the performance of employees have high trust between employees and leaders. Decisions are made based on mutual agreement, honesty, listening to each other both up and down, and mutual attention for high performance. The influence of a leadership style based on equality (The Equilitarian Style), also makes the organizational climate more responsive, responsible, and integrated and consistent accountability
ANGKRINGAN SEBAGAI RUANG PUBLIK DAN SARANA INTERAKSI SOSIAL DI KOTA BOGOR Retno Dyah Kusumastuti; Airlangga Surya Kusuma
Jurnal Pustaka Komunikasi Vol 5, No 1 (2022): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v5i1.1850

Abstract

Angkringan currently acts as a public space in various cities, including in the city of Bogor. The advantages of angkringan, which offer cheap food and drinks, and give customers the freedom to socialize, make angkringan as an ideal public space for social interaction, especially for the lower middle class. The purpose of this study is to describe in detail how the role of angkringan as a public space and as a means of social interaction in the city of Bogor. The research method used for this study is descriptive qualitative with a case study approach. The data collection technique used in this study was observation and literature review method. This study shows that social interactions in angkringan happened in the form of social contact and interpersonal communication. The social contact in angkringan occured when angkringan customers learn and accept the norms that apply in angkringan, namely egalitarian norms and emphasis on face-to-face communication. The existence of these two norms enabled an effective and intese interpersonal communication. This made angkringan as a public space that can facilitate better social interaction for urban communities in Bogor City.
PERAN PUBLIC RELATION DALAM CSR “PROGRAM WASH” PT AQUA DANONE INDONESIA Aprilia Nugraheni; Ahmad Toni
Jurnal Pustaka Komunikasi Vol 5, No 1 (2022): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v5i1.1873

Abstract

In the context of commercialization, corporate social responsibility (CSR) is an effort to build a positive image of the company through the role of Public Relations in the publication of CSR programs. One form of CSR program implementation carried out by PT Aqua Danone is WASH (Water Access, Sanitation and Hygine). This study aims to analyze the role of PR with the four - step method and the 3P concept in CSR . The qualitative method used in this research is through a descriptive approach. The research data obtained are documentary secondary data conducted by researchers on the website and social media of PT Aqua Danone, as well as interviews with the mass media. Data acquisition technology utilizes library research and observations on the Danone website and online news. As a result, the fact on the ground is that the need for clean water sanitation is very high in 18 districts, especially in watersheds (DAS) and post-disaster. Planning and programs are carried out in a participatory manner with the government, NGO partners and the community. Action and Communication is carried out with various parties and the media. The evaluation was carried out using the 3 P (Planet, People, Profit) concept, namely 120,000 beneficiaries, Badung, Bali and Kupang regencies, NTT received the title of Village Free of Open Defecation, and PT Aqua Danone earned a stable net income. This enhances a positive image for PT Aqua Danone so that it gets awards from the central and local governments
PENGARUH PENGGUNAAN FACEBOOK TERHADAP PARTISIPASI MASYARAKAT DALAM MENJAGA KEAMANAN DAN KETERTIBAN KOTA MANADO Whitney Kenny Rey Pangkey; Rully Viersa Budiman; Sekar Puspita Dewi
Jurnal Pustaka Komunikasi Vol 5, No 1 (2022): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v5i1.1879

Abstract

Facebook is one of internet-based social interaction platform for the community to participate in various agendas. In Manado, people use Facebook as communication media to participate in maintaining security and order around them. This study focuses on phenomena that occur in society that involve the influence of social media, especially Facebook on public participation in maintaining community security and order of Manado. This study uses the ‘uses and gratifications theory’ as the main theory, where the research method used in this study is a quantitative research method using a questionnaire resulting in a strong relationship between the use of Facebook and public participation in maintaining public security and order in Manado City. This research can be used as basic information for Manado residents to be more aware of circulating criminal issues.

Page 1 of 2 | Total Record : 15