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<![CDATA[KOMPARASI ANTARA CERITA CINDERELLA DALAM FORMAT DONGENG DAN FILM ]]>
<![CDATA[Tamara, Dinda]]>
<![CDATA[ LAYAR: Jurnal Ilmiah Seni Media Rekam Vol 4, No 1 (2017): Jejak Animasi ]]>
Publisher : <![CDATA[Institut Seni Budaya Indonesia Bandung ]]>
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<![CDATA[Story is the most important element in creating a movie. A good movie has a strong story and able to connect emotionally with the audience. A story in a movie, many designed not only specifically for the production of a film, but can also be produced in other formats, such as games or television series. In fact, many of the story films that adapt from other media, namely literary. By using the method of narrative analysis and the theory of ecranization, in this study the authors found many changes when a literary work of writing was lifted into the production of film/ big screen. The case example in this paper is the story of Cinderella who was lifted into the film. Cinderella tells the story of a hope, that there will be a reward for those who are patient. Cinderella is one of the most popular classical tales of all time that has been widely adapted into various media, one of which is the widescreen film produced by Walt Disney in 2015. This paper analyzes the plot comparison between Charles Perrault's Cinderella tale with a film produced by Walt Disney in 2015 with the same title. Through this paper, the authors hope to give an idea of the differences and reasons for plot changes when a story moves formats from one media to another.]]>
<![CDATA[GAYA PENYUTRADARAAN HAYAO MIYAZAKI (Studi Kasus: Nausicaä of the Valley of the Wind, Spirited Away dan Princess Mononoke) ]]>
<![CDATA[Caniah, Cici]]>
<![CDATA[ LAYAR: Jurnal Ilmiah Seni Media Rekam Vol 4, No 1 (2017): Jejak Animasi ]]>
Publisher : <![CDATA[Institut Seni Budaya Indonesia Bandung ]]>
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<![CDATA[Animated films are growing rapidly in line with technology as well as sophisticated software support. Its use has encouraged animated filmmakers to be creative in both the story and the audio-visual quality. This paper raised the style of directing animated films from the style of Hayao Miyazaki. Hayao Miyazaki has its own concept and technique in concocting the works of the film. Until now, he has scored many awards. Traditional animation techniques are not as easy and as fast as the use of modern (digital) animation techniques. But he held fast and never dampened his passion to be able to create animations as well as animated films produced by Disney. He visualizes the scenario through his distinctive cinematic, for him the film is believed to have the freedom of creating images and hand drawings on paper is the fundamentals of animation. Technical data analysis is done based on auteur theory and qualitative approach to get an idea of the factors that influence Hayao Miyazaki in creating film work. The films analyzed in this paper are Nausicaä of the Valley of the Wind, Spirited Away and Princess Mononoke representing the work of Hayao Miyazaki. This study demonstrates the similarity of narrative created themes that address environmental issues, human relationships with nature and technology, and how difficult it is to safeguard the ethics of peace.]]>
<![CDATA[PROSES ADAPTASI (EKRANISASI) NOVEL “TENGGELAMNYA KAPAL VAN DER WIJCK” KARYA HAMKA ]]>
<![CDATA[Rizki, Dwindica]]>
<![CDATA[ LAYAR: Jurnal Ilmiah Seni Media Rekam Vol 4, No 1 (2017): Jejak Animasi ]]>
Publisher : <![CDATA[Institut Seni Budaya Indonesia Bandung ]]>
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<![CDATA[Film is an audio visual communication media to convey a message to apresiator/ audience who watch it. Drama is one of the films that have a particular plot and theme, such as; romance, social life, culture, history of struggle, and others. In the Movie of “Tenggelamnya Kapal Van Der Wijck” directed by Sunil Soraya and adapted from the novel by Hamka, tells of a young Minangkabau who can not marry the girl he loves because they have different social backgrounds. The problem is described by Zainuddin as the main character who can not marry Hayati. Minangkabau or abbreviated Minang refers to the cultural and geographical entities characterized by the use of Minang language, customs that embrace the matrilineal kinship system, and a strong Islamic identity. Matrilineal is one of the main aspects in defining the identity of Minang society. The sociological approach was used to obtain a description of Hamka's novel adaptation into the film “Tenggelamnya Kapal Van Der Wijck”. This paper shows how the process of ecranization or adaptation can describe the storyline, characters and characterizations, as well as the background of Minang cultural hegemony in the complexity of the events attached to the characters in the film “Tenggelamnya Kapal Van Der Wijck”.]]>
<![CDATA[PESAN MORAL DALAM SERIAL KARTUN ANIMASI UPIN DAN IPIN EPISODE “ISTIMEWA HARI IBU” ]]>
<![CDATA[Haryanto, Dwi]]>
<![CDATA[ LAYAR: Jurnal Ilmiah Seni Media Rekam Vol 4, No 1 (2017): Jejak Animasi ]]>
Publisher : <![CDATA[Institut Seni Budaya Indonesia Bandung ]]>
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<![CDATA[This research discusses the moral message contained in animated cartoon series of Upin and Ipin, episode "Mother Day Special" to the learning process of children through the mass media of television as a medium of learning aid. This study aims to find out how the use of mass media television and the extent to which the mass media affect the public, especially children. The results of this study indicate that in the animated series Upin and Ipin, episode "Mother Day Special", there are some moral messages such as honesty, expressions of affection, love, appreciation, and gratitude. Other results indicate that mass media can be used as a medium of learning aids and greatly affect people’s lives, especially children.]]>
<![CDATA[PRODUCT PLACEMENT DALAM FILM “SURGA YANG TAK DIRINDUKAN” ]]>
<![CDATA[Salsabela, Fikha Ilmadina]]>
<![CDATA[ LAYAR: Jurnal Ilmiah Seni Media Rekam Vol 4, No 1 (2017): Jejak Animasi ]]>
Publisher : <![CDATA[Institut Seni Budaya Indonesia Bandung ]]>
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<![CDATA[The development of communication media today, widely used by entrepreneurs to promote their products. One of the attractive promotional alternatives is to place ads on a film. Movies are able to convey an information and persuade an audience, so advertisers use the film as a promotional medium. This paper aims to convey the results of an analysis of product placement in the film. The object of this research are some products, namely beauty care hand body from Citra brand, Zalora's online shopping app and Biolysin's children's medicine promoted in the film in the movie of "Surga Yang Tak Dirindukan”. The film was directed by Kuntz Agus. In this study, the author uses descriptive qualitative research approach. The results showed that the product placement in accordance with the needs of the scene presented. Promotion through film media, can give understanding of the product to the public. With the understanding of the product, it is expected that people's buying interest will increase. Thus, the film can be one of an effective alternative media to promote products to the potential public.]]>
<![CDATA[TELEVISI KAMPUS (Siasat Kebudayaan Melalui Pendidikan Dalam Unit Kegiatan Mahasiswa) ]]>
<![CDATA[Suryanto, Hari]]>
<![CDATA[ LAYAR: Jurnal Ilmiah Seni Media Rekam Vol 4, No 1 (2017): Jejak Animasi ]]>
Publisher : <![CDATA[Institut Seni Budaya Indonesia Bandung ]]>
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<![CDATA[The Campus TV is a strategic forum for education and mutual relationships within the Indonesian art institutes organised by six art institutes in Indonesia under BKS-PTSI (Badan Koordinasi Seni Perguruan Tinggi Seni Indonesia). The purpose of the forum is to support the education of art and culture and also to promote values of the local wisdom using the streaming tv portal platform for the campus community and the general public. This strategy is to response the development of media and communication technology in Indonesia.]]>
<![CDATA[PENGARUH TOKOH SUPERVILLAIN DALAM FILM SUPERHERO ]]>
<![CDATA[Nury, Mekka Syed]]>
<![CDATA[ LAYAR: Jurnal Ilmiah Seni Media Rekam Vol 4, No 1 (2017): Jejak Animasi ]]>
Publisher : <![CDATA[Institut Seni Budaya Indonesia Bandung ]]>
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<![CDATA[Superhero movie is a film that tells the story of a superhero fight against crime. In the story of his struggle, the superhero character often passes many obstacles for his purpose to stop the ambition of the villain in creating chaos in the world. Analysis of supervillain characters in this paper based on the theory of causality, where in the description, the author tries to compare the results that occur if the character supervillain successfully carry out his ambition with the result that occurs if the supervillain character fails to carry out his ambition, The results of the study can also illustrate how the influence of the supervillain character in the superhero film. There are many criminals that we know from superhero movies. Many also memorable figures such as The Joker, or Loki. Among the many superhero characters, there are some figures who have an interesting ambition, where the ambition will make us curious if the ambition of the villain is achieved. Will that ambition bring life in this world for the better, or even worse.]]>
<![CDATA[REGULASI DAN PERKEMBANGAN KEILMUAN TATA SUARA TELEVISI PADA TELEVISI DIGITAL DI INDONESIA ]]>
<![CDATA[Darmawan, Iwan]]>
<![CDATA[ LAYAR: Jurnal Ilmiah Seni Media Rekam Vol 4, No 1 (2017): Jejak Animasi ]]>
Publisher : <![CDATA[Institut Seni Budaya Indonesia Bandung ]]>
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<![CDATA[Globalization is changing the world of international regulation of television broadcasting sistem via the ITU (International Telecommunications Universe) forced Indonesia to participate and follow the sistem changes the analog to digital television broadcasting. Familiarization with test broadcasts have been carried by state television through TVRI and followed by other private television stations. Despite opposition from several television stations through the legal migration of digital broadcasting sistems will still be done. Specifications DVB-T2 broadcasting sistem using the mpeg2 format allows the television voice accompanied by surround encoding format that is commonly used in the cinema (film). So the need for additional professional expertise audio department must be conducted in accordance with the development of television broadcasting in digital audio technology.]]>
<![CDATA[KETIMPANGAN KUASA DALAM FILM DOKUMENTER MILITER AMERIKA DI AFGANISTAN RESTREPO ]]>
<![CDATA[Pujarama, Widya]]>
<![CDATA[ LAYAR: Jurnal Ilmiah Seni Media Rekam Vol 4, No 1 (2017): Jejak Animasi ]]>
Publisher : <![CDATA[Institut Seni Budaya Indonesia Bandung ]]>
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<![CDATA[Media provides the society with limited perspective of realites, making the world phenomenon never be exact same with the media depiction. In most of the situated war, depicted on media, the war has become more about descriptions rather than a causal explanation, as a result, the war phenomenon is simplified. The simplification highlights the humanization of individuals depicted from the filmmaker’s culture, and distanced individuals from other cultures. The one sided portrayal tend to mix military world with emotional side of soldiers’ life called militainment coined by Stahl (2010). One of the American film titled Restrepo (2009) accentuates the life of American soldiers’ in one of the most dangerous outposts during the war against the Taliban in Afghanistan. The war documentary film has become a product of information and entertainment-blurred genre as a result of embedding journalism. This essay will use textual analysis methodologies of McKee’s (2003:92), in particular, to highlight (1) representation of US domestic patriotism in relation to Bush administration’s invasion ideology of Afghanistan war in 2001-present; and (2) the racist depictions of Afghani locals in Restrepo documentary. It is concluded that positive portrayal of soldiers’ life in the war zone and asymmetric relationship of American soldiers and the Afghans intensified the US status quo as superpower country towards the Afghans as the Orient.]]>
<![CDATA[MEDIA LOKAL KETAHANAN BUDAYA NASIONAL ]]>
<![CDATA[Herdi, Herdi]]>
<![CDATA[ LAYAR: Jurnal Ilmiah Seni Media Rekam Vol 4, No 1 (2017): Jejak Animasi ]]>
Publisher : <![CDATA[Institut Seni Budaya Indonesia Bandung ]]>
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<![CDATA[This paper is an author's study of the role of local television media as one of the national culture resilience. Traditional arts programs are more promoted on local television than television in Jakarta which airs throughout Indonesia. National TV, TVRI is only given four hours for local broadcast. That is, from 3 pm to 7 pm. In fact, the Indonesian nation is now a soft target to always consumptive with foreign cultures and make it as a lifestyle of the younger generation.The Indonesian nation is a country which is rich in ethnic, cultural and linguistic diversity. When asked, what is the characteristic of Indonesian culture? The answer is the existing culture from Sabang to Merauke. That means Indonesian culture is stuck in the roots of the entire island, be it a province, city or district that exists throughout Indonesia. That is, the resilience of national culture resides at each local level.Of the twenty-four hours of television broadcasting in Indonesia. Who diligently explore and even promote traditional art in each region? It is certain that local media and local television are keen to cover, publish and display traditional arts as national culture resilience. Of the twenty-four hours, the ration of the program content, it could be that tv in Jakarta only aired one to two hours containing the local culture as a form of national culture resilience. While in the media and local television it can be ascertained seventy to eighty percent to provide information about local wisdom and culture as a manifestation of maintaining national culture.]]>
