cover
Contact Name
Cici Widowati
Contact Email
widowaticici@gmail.com
Phone
-
Journal Mail Official
jbimaperadaban@gmail.com
Editorial Address
-
Location
Kab. brebes,
Jawa tengah
INDONESIA
JBIMA (Jurnal Bisnis dan Manajemen)
Published by Universitas Peradaban
ISSN : 23389729     EISSN : 25988948     DOI : -
The journal provides a forum for original research articles and reviews from various topic in business and management, including but is not limited to Business Strategy and Policy, Entrepreneurship, Micro and Small Medium Enterprise, Financial Management, Corporate Finance, Behavioral Finance, Banking and Finance, Capital Market, Islamic Finance, Risk Management, Marketing Management, Product Innovation Management, Human Resource Management, Organizational Behavior, Production and Operational Management, Supply Chain Management, and Strategic Management. The journal publishes theoretical or empirical manuscripts twice in a year (March and September).
Arjuna Subject : -
Articles 2 Documents
Search results for , issue "Vol 7 No 2 (2019): JBIMA (Jurnal Bisnis dan Manajemen)" : 2 Documents clear
Pengaruh Informasi Beasiswa dan Status Sosial Terhadap Peminatan Calon Mahasiswa Baru di Universitas Muhadi Setiabudi Mukson Mukson; Nur Khojin; Maftukhin Maftukhin
JBIMA (Jurnal Bisnis dan Manajemen) Vol 7 No 2 (2019): JBIMA (Jurnal Bisnis dan Manajemen)
Publisher : Universitas Peradaban

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Abstract

This study analyzes the effect of scholarship information and social status on the intention of prospective new students at Muhadi Setiabudi University, Brebes. The purpose of this study was to find out and analyze scholarship information and social status towards the intention of prospective new students at Muhadi Setiabudi University. The research method used in this research is quantitative descriptive method. The population and sample of this study were prospective new students of Muhadi Setiabudi University, especially those who registered through the Bidikmisi application, totaling 76 new students. The results showed that the Scholarship Information and Social Status had a positive effect on the intention of prospective new students at Muhadi Setiabudi University, Brebes.
Pengaruh Persepsi Tentang Minimarket Terhadap Kondisi Sosial Ekonomi Pedagang di Pasar Tradisional Songgom Andi Yulianto; Mukson Mukson
JBIMA (Jurnal Bisnis dan Manajemen) Vol 7 No 2 (2019): JBIMA (Jurnal Bisnis dan Manajemen)
Publisher : Universitas Peradaban

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Abstract

The purpose of this study was to determine the effect of perceptions about mini markets on the socio-economic conditions of traders in traditional markets in Songgom. The research method used is a survey method with a quantitative approach. The population in this study was conducted on traders as many as 100. Hypothesis testing using product moment, coefficient of determination test, and alpha reliability test. Data collection techniques were carried out using questionnaires statements about mini markets and socio-economic conditions of traders in the traditional market in Songgom. Hypothesis testing uses multiple linear regression analysis through (F-test) and (t-test) to know the effect of independent variables on the dependent variable at a 95% confidence level (α = 0.05). The results showed that the alternative hypothesis (Ha) was accepted and the null hypothesis (Ho) was rejected which meant that there was an influence between perceptions of mini markets on the socio-economic conditions of traders in Songgom traditional market.

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