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JMB : Jurnal Manajemen dan Bisnis
Published by Universitas Muhammadiyah Tangerang
ISSN : 23023449     EISSN : 25809490     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
JMB: Jurnal Manajemen dan Bisnis (P-ISSN 2302-3449, E-ISSN 2580-9490) is an academic journal published by the Postgraduate Masters Program in Management of Universitas Muhammadiyah Tangerang. JMB: Jurnal Manajemen dan Bisnis is expected in the future to be developed as a means of disseminating information and scientific development for lecturers, students, and society in general as well as experts and practitioners in the fields of management and business economics.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 110 Documents
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ANALISIS PENGARUH BRAND EXPERIENCE TERHADAP BRAND TRUST DAN DAMPAKNYA PADA CUSTOMER SATISFACTION PRODUK KAOS POLO PADA PENGUNJUNG AEON MALL BSD CITY Kusdianto Kusdianto
JMB : Jurnal Manajemen dan Bisnis Vol 7, No 2 (2018): JMB : Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/jmb.v7i2.1057

Abstract

The purpose of this study is to know and analyze how much influence the brand experience on brand trust and its impact on customer satisfaction of Polo T-Shirt product. Population in this research is every visitor Aeon Mall BSD City met by researcher who was wearing Polo T-Shirt, hence by using unidentified formula obtained by amount of sample counted 100 person. Sampling technique by accidental sampling that anyone who happens to meet can be sampled if it meets the criteria. This research uses an associative-explanatory method. The data used are primary and secondary data. Hypothesis testing is done by using simple linear regression method. Data analysis using statistical data processing software SPSS 22 for Windows. The result of this research shows that brand experience have positive and significant effect to brand trust product of Polo shirt, and brand trust have positive and significant influence to customer satisfaction of Polo T-Shirt product
STRATEGI PEMASARAN PENGEMBANGAN INVESTASI BISNIS KOMPONEN BAHAN BAKU PADA PT. EGA NUSANTARA Eko Yogy Prasetyo; AEP RUHANDI
JMB : Jurnal Manajemen dan Bisnis Vol 8, No 2 (2019): JMB : Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/jmb.v8i2.1556

Abstract

PT. Ega Nusantara is one of the medium voltage panel maker companies in Indonesia. Where the majority of products are used by PT. PLN throughout Indonesia. PT. Ega Nusantara seeks to improve its competitiveness by adding new products outside the panel, namely current transformers, voltage transformers, bushings, capacitive deviders, insulators and load break switches. The whole component is a panel supporting component made from epoxy resin. To expand, a study of marketing strategies is needed using SWOT analysis and identifies the company's internal and external environmental factors that influence marketing strategies. Indonesia's current economic growth requires the support of reliable energy supplies including electricity. Electricity needs will increase in line with economic development and population growth. Based on the RUPTL (Electricity Supply Business Plan) PT. PLN, Indonesia have’t get the electricity of all regions could become potential investment in the electricity sector. The electrification ratio up to 2016 was 91.16%. When compared to Singapore it's already 100%, Brunei Darussalam 99.7%, Malaysia 99.0%, Thailand 99.3%, and Vietnam 98.0%. In addition to the condition of the electrification ratio that has not reached 100%, the condition of the electricity supply in the national electricity system also reflects the imbalance between supply and demand, with these conditions, of course, there are still opportunities for investors to participate in electricity supply businesses.
ANALISIS PERBANDINGAN KUALITAS PRODUK, STRATEGI PROMOSI DAN PERSEPSI KONSUMEN PADA PENGGUNA PONSEL OPPO DAN XIAOMI (Studi Pada Mahasiswa Universitas Muhammadiyah Tangerang) Tarto Tarto
JMB : Jurnal Manajemen dan Bisnis Vol 6, No 1 (2017): JMB : Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/jmb.v6i1.988

Abstract

This study attempts to analyze comparison product quality, promotion strategy and consumer perceptions between Oppo and Xiaomi smarphone. The population of the research is Oppo and Xiaomi smarphone users. 100 Oppo and Xiaomi smarphone users were surveyed as samples. The analysis technique used is paired sample t test. The result showed that there are significant differences between promotion strategy and consumer perceptions of Oppo and Xiaomi, there is an insignificant difference between product quality of Oppo and Xiaomi.Penelitian ini bertujuan untuk menganalisis perbandingan kualitas produk, strategi promosi dan persepsi konsumen antara Oppo dan Xiaomi smarphone. Populasi penelitian adalah pengguna oppo dan Xiaomi smarphone. 100 pengguna oppo dan Xiaomi smarphone disurvei sebagai sampel. Teknik analisis yang digunakan adalah paired sample t test. Hasil penelitian menunjukkan bahwa ada perbedaan yang signifikan antara strategi promosi Oppo dan Xiaomi, ada perbedaan yang signifikan antara persepsi konsumen Oppo dan Xiaomi, dan terdapat perbedaan yang tidak signifikan antara kualitas produk Oppo dan Xiaomi
FAKTOR-FAKTOR YANG MEMPENGARUHI PROFITABILITAS BANK UMUM SYARIAH TAHUN 2012-2017 Eni Suharti; Ulfah Salpiah
JMB : Jurnal Manajemen dan Bisnis Vol 8, No 1 (2019): JMB : Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/jmb.v8i1.1574

Abstract

This study aims to determine the effect of Capital Adequacy Ratio(CAR), Operational Income Operating Costs (BOPO) and NonPerforming Financing (NPF) on profitability (ROA) in Islamic CommercialBanks. This study uses a quantitative approach. The population in thisstudy were 13 Islamic Commercial Banks registered in the FinancialServices Authority (OJK). The sampling technique used was randomsampling, which is a Sharia Commercial Bank that is categorized asGood Financial Performance and Islamic Bank Category in 2017 andobtained a sample of 5 Islamic Commercial Banks. The analysistechnique used is multiple regression and hypothesis testing using tstatisticsto test partial regression coefficients and f-statistics to test thesignificance of the effects together. In addition, a classic assumption testis also conducted which includes normality test, autocorrelation test,heteroscedasticity test and multicollinearity test. The results of this studyindicate that partially CAR does not affect ROA in Sharia CommercialBanks, BOPO partially has a negative and significant effect on ROA inIslamic Commercial Banks , NPF partially has a negative and significanteffect on ROA in Islamic Commercial Banks. Simultaneously CAR, BOPOand NPF have a significant effect on the depedent variable (ROA) ofIslamic Commercial Banks.
KEPUTUSAN KONSUMEN DALAM MEMILIH PERUSAHAAN SEBAGAI DAMPAK DARI KELOMPOK REFERENSI DAN NILAI TERHADAP CITRA PERUSAHAAN ASURANSI UMUM DI PROVINSI DKI JAKARTA Ismayudin Yuliyzar
JMB : Jurnal Manajemen dan Bisnis Vol 7, No 1 (2018): JMB : Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/jmb.v7i1.1564

Abstract

The objectives of this study are: (1) to analyze the effect of perceivedvalue on the company image and its implication to the decision in usinggeneral insurance product (2) to analyze the influence of refractiongroup to the company image and its implication to the decision in usinggeneral insurance product perceived and refresni groups to the companyimage and its implications for the decision in using general insuranceproducts. this research is descriptive and verifikatif. Respondents were235 customers. The results of this study are: (1) Partial reference grouphas a positive effect is not significant to Purchase Decision (2) The valueperceived by customers partially have a positive and significant impacton Corporate Image (3) Reference Group and Value Perceived Customertogether positive and significant to the image of General InsuranceCompany in Jakarta with the value of determination coefficient (R2) of48%. (4) Reference group by partial have positive and significant effectto Purchasing Decision, (5) The value of customer perceived by partiallyhave a positive and significant effect to Purchasing Decision (6)Corporate Image partially have positive and significant influence toPurchase Decision (7) Reference Group , Perceived Value of Customers,and Corporate Image together have a positive and significant effect onPurchasing Decision on General Insurance in DKI Jakarta with value ofcoefficient of determination (R2) equal to 83%.
PROGRAM PELATIHAN DAN KINERJA PADA INDUSTRI PERBANKAN SYARIAH Badawi Badawi; Wiwi Hartati; Harry Safari
JMB : Jurnal Manajemen dan Bisnis Vol 7, No 2 (2018): JMB : Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/jmb.v7i2.1064

Abstract

Problems regarding performance are problems that will always be faced by the management of the company, therefore management needs to know the factors that affect employee performance. Factors that can affect employee performance are training programs. This study aims to find out and analyze the influence of training programs that include training needs, training design and training evaluation on the performance of the Islamic banking sector in Cirebon Region. The method used in this research is field research to test hypothesis testing about the effect of training programs on performance in the Syarah breeding service sector in Cirebon. The unit of analysis in this study were individuals, namely Islamic bank employees in Cirebon, which numbered 50 employees. The analysis technique used is Path analysis. The results of this study indicate a training program on the dimensions of training design, on the job training and the type of training influencing employee performance in the Islamic banking services sector
FAKTOR-FAKTOR YANG MEMPENGARUHI AUDIT REPORT LAG (Perusahaan Manufaktur yang terdaftar di BEI pada tahun 2011-2013) Hesty Erviani Zulaecha; Erna Suyatiningsih
JMB : Jurnal Manajemen dan Bisnis Vol 5, No 1 (2016): JMB : Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/jmb.v5i1.1991

Abstract

The aim of this reseachis to obtain empirical evidence about the factors that affect the audit report lag. The factors that affect the audit report lag are profitability (ROA), solvency (DEBT RATIO), the size of the Public Accounting Firm (KAP) and the Age of the company (AGE). The Sampleof the research consists of 64 manufacturing companies that listed in Indonesia Stock Exchange (BEI) by sampling using purposive sampling. Analysis of data using multiple linear regression with significant by 5%. These results of the reseach is adjusted R2 has a value of 10.6,% with the remaining 89.4% is influenced by other factors. Test F shows that together ROA, DEBT, KAP and AGE have an influence on the audit report lag. While the t test showed that AGE has a positive significant effect, KAP has a significantly negative effect on the audit report lag. ROA and DEBT no effect.
PENGARUH HUBUNGAN INTERPERSONAL DAN LINGKUNGAN KERJA TERHADAP KEPUASAN KERJA KARYAWAN (Studi pada PT. Bank Bukopin Wilayah Tangerang) Andi Kusuma Negara
JMB : Jurnal Manajemen dan Bisnis Vol 6, No 1 (2017): JMB : Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/jmb.v6i1.994

Abstract

This research aims to know the effect of interpersonal relationship and work environment on employees job satisfaction. The sample size of this research is 61 employees of PT Bank Bukopin in Tangerang Area. The sampling method used is random sampling. The data gathering technique applied is questionnaire. The data analysis techniques used are multiple linear regression, t test and F test. The result of this study shows that interpersonal relationship and work environment simultaneously influence the employees job satisfaction. The result also shows that partially interpersonal relationship and work environment influence the employees job satisfaction.Penelitian ini bertujuan untuk mengetahui pengaruh hubungan interpersonal dan lingkungan kerja terhadap kepuasan kerja karyawan. Ukuran sampel penelitian ini adalah 61 karyawan PT Bank Bukopin di wilayah Tangerang. Metode pengambilan sampel yang digunakan adalah random sampling. Teknik pengumpulan data mengguanakan kuesioner. Teknik analisis data mengguanakan regresi linier berganda, uji t dan uji F. Hasil dari penelitian ini menunjukkan bahwa hubungan interpersonal dan lingkungan kerja secara simultan mempengaruhi kepuasan kerja karyawan. Hasil penelitian juga menunjukkan bahwa hubungan interpersonal dan lingkungan kerja secara parsial mempengaruhi kepuasan kerja karyawan.
ANALISA KOORDINASI, KOMUNIKASI DAN BUDAYA ORGANISASI TERHADAP KINERJA PEGAWAI SEKRETARIAT DPRD KOTA TANGERANG Irma Darmawati; Priyo Susilo
JMB : Jurnal Manajemen dan Bisnis Vol 8, No 2 (2019): JMB : Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/jmb.v8i2.1607

Abstract

The purpose of this study was conducted to determine the effect of communication, communication and social performance on the Tangerang City DPRD Secretariat. The research method used is survey research method. P The population of this study is all employees of the Tangerang City DPRD Secretariat totaling 60 people. The sampling technique uses saturated sampling techniques from the total population of 60 people, so the research sample is taken. The number of samples in this study was 60 people. Data analysis using Multiple Linear Regression Analysis. Based on the results of the study indicate that: There is a positive and significant effect of coordination on employee performance at the Tangerang City DPRD Secretariat. This means that the better coordination will improve employee performance, and vice versa, the worse the coordination will have an impact on employee performance. There is a positive and significant influence of communication on employee performance at the Tangerang City DPRD Secretariat. This means that the better the communication will improve employee performance, and vice versa the worse the communication will have an impact on the low performance of employees.There is a positive and significant influence of organizational culture on employee performance. at the Tangerang City DPRD Secretariat. This means that the better the organizational culture will improve employee performance, and vice versa the worse the employee's organizational culture will have an impact on the low performance of employees.There is an influence of coordination, communication and organizational culture together on employee performance at the Tangerang City DPRD Secretariat. This means that good coordination, communication and organizational culture will affect the improvement of employee performance, and vice versa, poor coordination, communication and organizational culture will have an impact on the low performance of employees
PENGARUH STRATEGI POSITIONING TERHADAP KEPUTUSAN PEMBELIAN PRODUK JASA ASURANSI PADAPT. JIWASRAYA DI TANGERANG Abdul Karim Butar-butar
JMB : Jurnal Manajemen dan Bisnis Vol 7, No 1 (2018): JMB : Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/jmb.v7i1.1569

Abstract

The purpose of this research is to identify and analize the effect ofpositioning strategy to product, price and service on the decision purchasecostumer at PT. Jiwasraya in Tangerang. Population is customer of PT.Jiwasraya in Tangerang. The sampling technique used purposive samplingmethod that is sampled because someone happened to be in thisresearch at PT. Jiwasraya in Tangerang. This research used multiple linierregression analysis with sigifikan alpha 5%. The result showed thatproduct, price and service have significant effect to the decision purchasecustomer at PT. Jiwasraya in Tangerang. The partial test showed thatproduct and price have positive and significant to the decision purchasecostumer at PT. Jiwasraya in Tangerang. Service have positive and notsignificant to the decision purchase costumer at PT. Jiwasraya inTangerang. Through testing the adjusted coefficient of determination(Adjusted R square) obtained a value of 0,611 or 61,1% the decisionpurchase customer decision as the dependent variable can be explainedby the product, price, and service as independent variables. While theremaining 38,9% can be explained by other variables not examined inthis study.

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