cover
Contact Name
Astri Ayu Purwati
Contact Email
astriayu90@gmail.com
Phone
+6282283109433
Journal Mail Official
msej.yrpi@gmail.com
Editorial Address
Jl. Amanah, Kec. Marpoyan Damai, Pekanbaru, Riau - Indonesia
Location
Kota pekanbaru,
Riau
INDONESIA
Management Studies and Entrepreneurship Journal (MSEJ)
ISSN : 27157911     EISSN : 2715792X     DOI : https://doi.org/10.37385/msej
Core Subject : Science,
Management Studies and Entrepreneurship Journal (MSEJ) is published by Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI) as an information and communication media for practitioners, researchers and academics who are interested in the field of management (Finance, Human Resource, Marketing, Operational, and other management areas) and entrepreneurship. First publish in Januari 2020. The Editorial Team invites scientists, scholars, professionals, and researchers to publish the results of their research after the selection of manuscripts, with the peer review and the editing process.
Articles 1,318 Documents
Pengaruh Insentif Finansial, Insentif Non Finansial dan Motivasi Kerja terhadap Kinerja Karyawan pada PT. Pegadaian (Persero) SIlvia Sari Sitompul; Yohana Olivia Saragih
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 1 No. 1 (2020): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (658.752 KB) | DOI: 10.37385/msej.v1i1.5

Abstract

Pegadaian (Persero) Cabang Pekanbaru Kota merupakan salah satu jasa keuangan yang dalam kegiatan adalaha menyalurkan pinjaman dengan sistem gadai. Yang meminjam berpendidikan SD hingga Sarjana. Tujuan penelitian ini yaitu untuk mengetahui pengaruh Insentif Finansial, Insentif Non Finansial dan motivasi terhadap kinerja karyawan pada PT. pegadaian (persero) cabang pekanbaru kota. Metode yang digunakan adalah analisis regresi linier berganda.dengan jumlah sampel 35 orang dengan menggunakan metode sensus. Hasil Penelitian menunjukkan bahwa insentif finansial dan insentif non finansial secara simultan maupun parsial berpengaruh dan signifikan terhadap kinerja karyawan dan motivasi tidak berpengaruh terhadap kinerja karyawan pada PT. pegadaian (persero) cabang pekanbaru kota. Keywords : Insentif Finansial, Insentif Non Finansial, Motivasi dan Kinerja karyawan
Pengaruh Rasio Lancar, Rasio Cepat, Rasio Utang terhadap Ekuitas terhadap Laba pada Perusahaan Industri Konsumsi Febdwi Suryani; Zulfadli Hamzah
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 1 No. 1 (2020): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (702.671 KB) | DOI: 10.37385/msej.v1i1.6

Abstract

Persaingan yang tajam dan kompetitif antara perusahaan sejenis, menuntut setiap perusahaan harus bisa meningkatkan laba perusahaan secara optimal dan meningkatkan nilai perusahaan dimasa yang akan datang. Penelitian ini bertujuan untuk mengetahui pengaruh rasio keuangan yaitu rasio lancar, rasio cepat, dan rasio utang terhadap ekuitas, terhadap pertumbuhan laba pada perusahaan Industri Konsumsi Makanan dan Minuman yang terdaftar di BEI. Penelitian ini menggunakan pendekatan kuantitaf. Populasi penelitian meliputi perusahaan industri konsumsi makanan dan minuman yang terdaftar di Bursa Efek Indonesia tahun 2012-2018 yaitu 11 perusahaan. Sampel ditentukan dengan teknik sampling purposif. Metode analisis yang digunakan yaitu regresi linier berganda. Hasil penelitian menunjukkan bahwa variabel rasio lancar, rasio cepat, dan rasio utang terhadap ekuitas secara simultan dan parsial tidak berpengaruh terhadap pertumbuhan laba perusahaan industri konsumsi makanan dan minuman di Bursa Efek Indonesia periode 2012-2018. Kata Kunci : Rasio Lancar, Rasio Cepat, Rasio Utang Terhadap Ekuitas, Pertumbuhan Laba, Perusahaan Industri Sub sektor Makanan dan Minuman
Pengaruh Kepemimpinan terhadap Disiplin Kerja Pegawai Kantor Kementerian Agama Kota Bukittinggi dengan Motivasi Kerja Sebagai Variabel Moderating Dasep Suryanto
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 1 No. 1 (2020): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (659.661 KB) | DOI: 10.37385/msej.v1i1.7

Abstract

The results showed that the influence between leadership and work discipline was significant. The influence between leadership and work motivation was also significant. The influence between work motivation cannot strengthen the leadership relationship to Work Discipline and is not significant. with a T-statistic of 1,2572541846236 (<1,960). The original sample estimate value is negative, amounting to -0.13494828, which shows that the direction of the relationship between Leadership and Work Discipline which is moderated by motivational variables has a negative and insignificant effect, while the influence between leadership and work discipline at the Office of the Ministry of Religion in Bukittinggi has a positive influence. and significant, so does the influence of leadership on motivation has a positive and significant influence and finally the influence of motivation on work discipline at the Office of the Ministry of Religion in Bukittinggi has a positive and significant effect so that all hypotheses submitted can be accepted except the leadership hypothesis in moderation of work motivation variables working discipline at the Bukittinggi City Ministry of Religion's Office is unacceptable. Keywords: Leadership, Motivation and Discipline
Persepsi Konsumen Terhadap Produk Private Label Perusahaan Ritel Susianti Susianti; Amandin
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 1 No. 1 (2020): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (662.004 KB) | DOI: 10.37385/msej.v1i1.21

Abstract

The purpose of the research to determine consumer perceptions of private label products Indomaret compared with similar products from national brands in Indomaret Prabumulih. This study examined three independent variables, namely the element of private label brand awareness (X1), the perception of the quality of the product (X2), the perception of value (X3) which may affect the dependent variable. The method used in the sampling in this study is the sampling method accidental (accidental sampling. Determination of the area of ??research done intentionally (purposive) in Indomaret Prabumulih South Sumatra. The results of test f show obtained probability (Sig) is 0,000. Because the value Sig <0.05 (0.000 <0.05), then the decision is H0 rejected and Ha accepted. her significant conclusion means that, brand awareness, perceived quality and perceived value products together or simultaneously to significantly influence consumer perceptions of products private label on Indomaret Prabumulih. Then compare the value of F with Ftabel from the above table it is known that the value Fhitung 68.535. Therefore we can conclude that F count> F table (68.535> 2.70), meaning that brand awareness, perceived quality and perceived value products together or simultaneously significant effect on consumer perception on the I ndomaret Prabumulih. The hypothesis is accepted. Keywords: Brand Awareness, Perceptions of Product Quality, Perceived Value and Consumer perception, Private Label.
Pengaruh Bauran Pemasaran (7p) terhadap Keputusan Pembelian Motor Yamaha Tipe Nmax Samron Akhiri
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 1 No. 1 (2020): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (700.227 KB) | DOI: 10.37385/msej.v1i1.30

Abstract

The purpose of the research to determine the effect of marketing mix (7p) Buying Decision Against Type Nmax At Yamaha Motor PD. Panca Motor Prabumulih This type of research is the method used in this research is survey method. Data collected consist of primary data and secondary data. The primary data obtained through interviews method which is equipped with a questionnaire has been prepared. In this study the number of population is not known, therefore, that according to Widiyanto in Vina Agustina (2012: 56) to determine the sample size of the population can use the formula. So a sample to be used is a total of 96 customers in PD. Panca Motor Prabumulih. Respondent data collected by collecting primary data, which collects data by distributing questionnaires were collected by questionnaire purchasing decisions. Data was analyzed using correlation and regression analysis. The results showed that, of the model output obtained summary table of test results gives the coefficient of determination R Square of 0.744. This shows that the variable marketing mix (product, price, distribution, promotion, people, process and physical environment) simultaneously percentage contribution of the influence of independent variables have an influence on the dependent variable (Decision consumers to shop), amounting to 74.4%. Or the independent variable (product, price, distribution, promotion of people, processes and physical environment) amounted to 74.4% were able to explain the dependent variable (Decision consumers to shop), while the remaining 25.6% influenced or explained by other variables not examined in this research. Keywords: Marketing Mix (7P), Purchase Decision
Pengaruh Kualitas Produk, Harga, Relationship Marketing terhadap Keputusan Pembelian Produk di PT Asaba Pekanbaru Onny Setiawan; Elsa Serepina Simorangkir; Astri Ayu Purwati
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 1 No. 1 (2020): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v1i1.49

Abstract

Competition in PT ASABA the tight with the globalization which led to the emergence of free trade that makespeople began to think a selective and smart in choosing a product. One of his products office stationary (ATK) is growing. The purpose of research which is to know and analyse the influence of the relationship marketing of purchasing decision of the product in PT ASABA Pekanbaru.The method used is the analysis of the regression linier risks. The sample which was used as much as 260 respondents consisting of a retail and wholesale. This research result indicates that the quality of the products, prices and relationship marketing have a significant effect on the purchasing decision of the product at PT ASABA Pekanbaru. Keywords : Product Quality, Price, Relationship Marketing, Purchasing Decision
Pengaruh Kepercayaan, Kemudahan, dan Promosi terhadap Keputusan Pembelian Secara Online di Lazada.Co.Id Amirudin M Amin; Hendra Hendra
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 1 No. 1 (2020): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v1i1.50

Abstract

With the existence of online shopping sites make it easier for people to transact electronically without being limited by space and time. This research aims to determine the effect of trust, easy, and promotion on purchasing decisions online at lazada.co.id. This research using questionnaire distribution techniques and are is associative which aim to know the causality relationship between the independent variables and the dependent variable. The amount samples as much as 100 respondents who is college students of Pelita Indonesia universities. The technique which use in determine of the sample is the proportinate stratified sampling method. The data analysis method used is multiple linear regression analysis, t test and F test for testing hypothesis testing. The results of this research indicate that the variables of trust, easy, and promotion which that influence significantly to purchase decision. Keywords: trust, easy, promotion, purchasing decisions.
Pengaruh Gaya Kepemimpinan dan Motivasi terhadap Kinerja Karyawan PT Musi Hutan Persada Yudi Tusri
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 1 No. 1 (2020): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v1i1.69

Abstract

This study aims to determine the effect of leadership style and motivation on employee performance on PT Musi Hutan Persada (KPO Niru Case Study). The analysis tools used are test of multiple linear regression, T test, F test, test the coefficient of multiple determination. Based on the results it can be concluded that the leadership style variable (X1) and the motivation variable (X2) affect positive and significant impact on the employee’s performance. Hypothesis test indicates that leadership and motivation style have a positive and significant influence on employee performance. This means tha Ha is acceptable. It can be concluded that, the leadership and motivation style has a positive and significant influence on the employee’s performance at PT Musi Hutan Persada KPO Niru. Keywords : Leadership Style, Motivation and Employee Performance.
Pengaruh Motivasi dan Kepuasan Kerja terhadap Kinerja Pegawai dengan Kompensasi sebagai Variabel Intervening Dasep Suryanto
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 1 No. 2 (2020): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v1i2.52

Abstract

Performance refers to employee performance as measured by standards or criteria set by the company. Because the number of population in this study is not too much, then the technique of determining the sample is saturated sampling (census), where all members of the population are used as the research sample of 40 employees, all employees working in the North Payakumbuh District Head Office of Payakumbuh City consisting of men 18 people and 22 women. The data analysis technique used in this study is the SEM approach with PLS. From the results of the study concluded that work motivation directly has a positive and significant effect on the performance of Payakumbuh North Sub-District Office Employees, the variable of job satisfaction (KK) directly has a positive and not significant effect on the performance of Payakumbuh North Sub-District Office Employees, then indirectly work motivation has a positive and not significant effect on compensation Payakumbuh North Sub-district Payakumbuh Office Employees, while job satisfaction has a positive and significant effect on compensation Payakumbuh North Sub-District Payakumbuh Office Employee, compensation variable has a positive but not significant effect on the performance of Payakumbuh North Sub-district Payakumbuh Office Employee . Then the variable of work motivation and job satisfaction can be mediated by the compensation variable on the performance of North Payakumbuh District Office Employees Payakumbuh. Keywords: Motivation, Compensation, Satisfaction, Performance
Pengaruh Kecerdasan Emosional Dan Potensi Kewirausahaan Terhadap Keberhasilan Berwirausaha : Studi Terhadap Wirausaha Etnis Toraja di Kota Ambon Dessy Balik
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 1 No. 2 (2020): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v1i2.73

Abstract

The purpose of this study was to conduct empirical evidence of the influence of emotional intelligence and entrepreneurial potential on the success of the Toraja Ethnic entrepreneurship. This type of research is an exsplanatory study, the analytical approach in research is quantitative research, model of this research is survey research. The unit of analysis in this study is the Toraja Ethnic entrepreneur who has a business activity in Ambon City. Time horizon of one stage research (cross sectional), data collection using survey methods using questionnaire instruments. Determination of the sample using non-probability sampling methods, sample selection in this study uses judgment sampling sampling techniques. The sampling criteria are as follows: 1) Respondents are Toraja Ethnic entrepreneurs, 2) Respondents are Toraja Ethnic entrepreneurs who carry out micro, small and medium-scale business activities in the Ambon City area for a minimum of 5 years. 3) Respondents are ethnic Toraja entrepreneurs who conduct business activities independently, or not in the form of joint ventures. The type of data in this study is primary data. The number of samples analyzed in this study 160 sample units. Data analysis techniques used inferential statistical analysis (multiple regression). The results of multiple linear regression analysis prove that emotional intelligence and entrepreneurial potential have a positive effect on the success of ethnic Toraja entrepreneurship in Ambon City. The results of this study explain the relationship of emotional intelligence with entrepreneurial potential as a combination of psychological aspects of entrepreneur and entrepreneurial aspects that are determinants of entrepreneurial success. Keywords: emotional intelligence, entrepreneurial potential, entrepreneurial success.

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