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Jurnal Ilmiah Manajemen Kesatuan
Published by Institut Bisnis dan Informatika Kesatuan
ISSN : 23377860     EISSN : 2721169X     DOI : https://doi.org/10.37641/
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Jurnal Ilmiah Manajemen Kesatuan (JIMKES) dikelola dan diterbitkan oleh Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) Institut Bisnis dan Informatika Kesatuan bekerjasama dengan Fakultas Bisnis dan Fakultas Vokasional IBI Kesatuan.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Pemasaran
Articles 633 Documents
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Pengaruh Modal Kerja Dan Produktivitas Terhadap Profitabilitas Di Masa Pandemi Covid-19 Eha Hasni Wahidhani; Dewi Fitrianti
Jurnal Ilmiah Manajemen Kesatuan Vol 10 No 3 (2022): JIMKES Edisi Desember 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i3.1573

Abstract

This study aims to build a decision-making model on the amount of working capital needed to increase business productivity so that it will ultimately increase sales turnover. It is expected that if the sales turnover increases, the company's profit will also increase. Working capital and work productivity of MSMEs as variables that affect the profitability or operating income. While the object of research used is MSME actors in the city of Bogor. This type of associative/correlative descriptive research. Arikunto (2006) states that correlative research is research that aims to find whether or not there is a relationship, how close the relationship is, and whether or not the relationship is meaningful. The population in this study are MSME actors spread across the city of Bogor. In this study, multiple linear regression analysis was not performed manually, but by using IBM SPSS Statistics Version 22. The results showed that there was a significant effect of working capital and productivity either partially or simultaneously or simultaneously on profitability. Keywords: Working capital, productivity, and profitability
Analisis Persepsi Mahasiswa Bisnis Atas Strategi Viral Marketing, Kelompok Referensi dan Citra Merek Produk Smartphone Samsung Ade Yusdira
Jurnal Ilmiah Manajemen Kesatuan Vol 10 No 2 (2022): JIMKES Edisi Agustus 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i2.1599

Abstract

Kemajuan teknologi smartphone yang semakin berkembang pesat serta bertambahnya penggunaan internet yang meningkat dapat membantu konsumen untuk menentukan keputusan pembelian. Penulis ingin mengetahui apakah viral makerting, kelompok referensi dan citra merek mempengaruhi konsumen didalam pengambilan keputusan pembelian smartphone. Penelitian ini dilakukan di area lingkungan STIE Kesatuan dengan populasinya adalah mahasiswa mahasiswi yang menggunakan Produk Smartphone Samsung dengan metode sampel menggunakan rumus Slovin. Pengumpulan data dilakukan dengan kuesioner yang dibagikan kepada 100 orang mahasiswa/mahasiswi STIE Kesatuan. Hasil penelitian ini menunjukan b
Pengaruh Kualitas Pelayanan, Persepsi Harga dan Penyediaan Fasilitas Terhadap Kepuasaan Pelanggan Pada Klinik Duta Medika Pratama di Kota Bogor Della Syafitri; Anton Widio Pratomo; Saefudin Zuhdi
Jurnal Ilmiah Manajemen Kesatuan Vol 10 No 3 (2022): JIMKES Edisi Desember 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i3.1609

Abstract

Economic activity is currently experiencing rapid progress, overall growth is accompanied by the development of science and technology, making competition between markets more intense. Klinik Duta Medika Pratama is a health service provider located in the city of Bogor, providing a variety of medical services that can help the community in getting medical help. This study aims to (1) Know the effect of Service Quality on Customer Satisfaction (2) Know the effect of Price Perception on Customer Satisfaction (3) Know the effect of Facilities on Customer Satisfaction (4) Know the effect of Service Quality, Price Perception and Facilities together on Customer Satisfaction. (4) Knowing the effect of Service Quality, Price Perception and Facilities together on Customer Sat isfaction. This sample method is a non-probability sampling method with purposive sampling type with calculations using the Kretjie and Morgen formula. The number of respondents selected was 270 people who were patients of the Duta Medika Pratama Clinic. The research data was processed using SPSS 23 software. From the results of the analysis, it shows that partially (1) there is a positive and significant relationship between Service Quality and Customer Satisfaction. (2) there is a positive and significant relationship between Price Perception and Customer Satisfaction. (3) there is a positive and significant relationship between the Facility and Customer Satisfaction. (4) Service Quality, Price Perception and Facilities together have a positive and significant effect on Customer Satisfaction Keywords : Service Quality, Price Perception, Facilities and Customer Satisfaction
Faktor-faktor Yang Mempengaruhi Return On Asset Bank Umum Edy Safni Rosa; Siti Syafira Nurcahya
Jurnal Ilmiah Manajemen Kesatuan Vol 10 No 3 (2022): JIMKES Edisi Desember 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i3.1630

Abstract

This research is meant to test the effect of Non Performing Loan (NPL), Loan To Deposit Ratio (LDR), And Operational Efficiency Ratio (BOPO) Toward Return On Asset (ROA) Of PT. Bank Mandiri (Persero), Tbk. The population of this study is PT. Bank Mandiri (Persero), Tbk. The data is the secondary data which has been obtained from the banking annual financial statements which have been published at wbsite bank Mandiri in 2011-2020 periods. The sample collection technique has been carried out by using purposive sampling with 2 criteria and the samples are 40. The analysis method has been done by using multiple linear regressions analysis. The classic assumption test shows that normality test has been normally distributed, the heteroscedasticity test shows that heteroscedasticity does not occur, the autocorrelation test shows that autocorrelation does not occur, and the multicollinearity test shows that multicolinearity does not occur. The hypothesis test which has been done by using t test shows that NPL variable has negative and significant influence to the ROA, LDR variable has negative and significant influence to the ROA, and BOPO variable has negative and significant influence to the ROA. The result of this study indicate that the NPL, LDR, and BOPO variables have a simultaneous effect on ROA in the F test with a significant value f 0,00 < 0,05. Keywords: NPL, LDR, BOPO and ROA.
Pengaruh Financing To Deposit Ratio Dan Non Performing Financing Terhadap Return On Asset Heri Sastra; Bhandan Ariziq; Iswandi Sukartaatmadja
Jurnal Ilmiah Manajemen Kesatuan Vol 9 No 3 (2021): JIMKES Edisi Desember 2021
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v9i3.1600

Abstract

This research is to prove the influence on Financing To Deposit Ratioa (FDR) and Non Performing Financing (NPF) on Return On Asset (ROA). The analysis technicque used is regression analysis, because the data used are secondary data to determine the accuracy of the regression model. The dependent variable of thus research data is Return On Asset (ROA), the independent variebles are Financing To Deposit Ratio (FDR) and Non Performing Financing (NPF). The result of this study indicate that if Financing To Deposit Ratio (FDR) have a negative and significant effect on Return On Asset (ROA), these results are evidenced by a t-test of t velue of -2.228 and the significance velue indicates a figure of 0.034. Non Performing Financing (NPF) have a negative and signifivant effect on Return On Asset (ROA), these results are evidenced by a t-test og t velue of -6.269 and the significance value indicate a figure of 0.000. Keywords : Financing To Deposit Ratio (FDR), Non Performing Financing (NPF), Return On Asset (ROA).
Pengaruh Perceived Value Terhadap Kepuasan Implementasi Program MBKM Feni Marnilin; Isbandriyati Mutmainah; Iis Anisa Yulia; Ahmad Zaid Mahfudi
Jurnal Ilmiah Manajemen Kesatuan Vol 11 No 1 (2023): JIMKES Edisi April 2023
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v11i1.936

Abstract

Perceived value and student satisfaction are important aspects in higher education. The Ministry of Education, Culture, Research and Technology plans the Merdeka Belajar Kampus Merdeka (MBKM) program to be able to equip students to learn from various disciplines that are relevant to their interests and needs to enter the world of work. The Faculty of Economics and Business, University of Nusa Bangsa has organized the MBKM program with two programs, namely Student Exchange and KKNT. This study aims to determine the level of success of the MBKM program that has been carried out by analyzing the perceived value of the satisfaction of the MBKM program implementation. The analytical method used is multiple linear regression analysis with the dependent variable is implementation satisfaction, and the independent variable is perceived functional value, perceived emotional value, perceived social value. The results showed that partially perceived functional value and perceived social value had an effect, while simultaneously all independent variables had an effect on dependent satisfaction. Keywords: perceived value, satisfaction, MBKM
Pengaruh Produktivitas, Profitabilitas, Dan Tingkat Suku Bunga Terhadap Harga Saham Neni Nurisnaini; Rafika Chyntia; Yoyon Supriadi
Jurnal Ilmiah Manajemen Kesatuan Vol 11 No 1 (2023): JIMKES Edisi April 2023
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v11i1.1574

Abstract

This study aims to determine the Effect of The Activity Ratio, Profitability Ratio and Interest Rate on Stock Prices Case Study on Sub Sector Food and Beverage Companies Listed on the Indonesia Stock Exchange 2015-2020 Period. The population in this study are 26 food and beverage companies listed on the Indonesia Stock Exchange and a total sample of 5 companies with 6 years of data. The sampling method used is a non-random sampling method. The data analysis method used is multiple linear regression analysis to determine the effect of The Activity Ratio, Profitability Ratio and Interest Rate on Stock Prices. Data testing was carried out using IBM SPSS Statistics 25 Software. From the results of the regression analysis test, the t-count value is -895 with a significance level of 0.379 (p > 0.05), then the Total Asset Turnover (X1) variable has no significant effect on stock prices, which means H1 is rejected and then for X2, the t-count value is 2.123 with a significance level of 0.043 (p < 0.05), the Return on Equity (X2) variable has a significant effect on stock prices, which means H2 is accepted then X3 the results of the regression analysis test obtained a t-count value of 2.673 with a significance level of 0.013 (p < 0 0.05) then the variable Interest Rate (X3) has a significant effect on stock prices, which means H3 is accepted Simultaneously, the calculated f value is 4.695 with a significance level of 0.009 (p < 0.05) then the variables are Total Asset Turnover, Return on Equity and Interest Rate has a simultaneous and significant effect on stock prices, which means H4 is accepted. Keywords: Total Asset Turnover, Return on Equity, Interest Rate, Stock Prices
Faktor-faktor Yang Mempengaruhi Harga Saham Perusahaan Iswandi Sukartaatmadja; Soei Khim; Maulvi Novia Lestari
Jurnal Ilmiah Manajemen Kesatuan Vol 11 No 1 (2023): JIMKES Edisi April 2023
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v11i1.1627

Abstract

Changes in stock prices fluctuations are influenced by internal factors or also called fundamental factors originating from within the company which are shown in the company's financial statements, and external factors related to the economic conditions of a country. This study aims to determine the effect of Liquidity, Profitability, Inflation, and BI7DRR on Stock Prices in Plantation Sub-Sector Companies Listed on the Indonesia Stock Exchange for the 2016-2020 Period, either simultaneously or partially. This study uses quantitative methods with panel data regression analysis using the Eviews version 9.0 program. The results of this study indicate that partially the Current Ratio (CR) variable has no and no significant effect on stock prices, Return On Assets (ROA) partially and significantly affects stock prices, Inflation partially and significantly affects stock prices, and BI7DRR partially partial has no effect and is not significant to stock prices. Simultaneously, the variables Current Ratio (CR), Return On Assets (ROA), Inflation and BI7DRR have a significant effect on stock prices in Plantation Sub-Sector Companies Listed on the Indonesia Stock Exchange for the 2016-2020 Period. Keyword : Liquidity, Profitability, Inflation, BI7DRR, Stock Prices
Pengaruh Gaya Hidup, Harga, Kualitas Produk dan E-WOM Terhadap Keputusan Pembelian Masker Sensi Duckbill Shofa Arviani Nur Islamiati; Surpiko Hapsoro Darpito; Hadi Utomo
Jurnal Ilmiah Manajemen Kesatuan Vol 11 No 1 (2023): JIMKES Edisi April 2023
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v11i1.1637

Abstract

ABSTRACT This study aims to determine and analyze the influence of lifestyle, price, product quality and electronic word of mouth on purchasing decisions. The type of research used is quantitative survey research with data collection tools in the form of questionnaires. The population in this study were all the people of Brebes Regency who had bought Sensi Duckbill masks. The data used is primary data obtained from the answers of 100 respondents by purposive sampling method. The data / technique used is Multiple Linear Analysis. The results of the study concluded that: 1) Lifestyle has a positive and significant effect on the Purchase Decision for Sensi duckbill mask products in the Brebes Regency area, 2) Price has a positive and not significant effect on the Purchase Decision for Sensi duckbill mask products in the Brebes Regency area, 3) Product Quality has an effect positive and signific/ant impact on the Purchase Decision for Sensi duckbill mask products in the Brebes Regency area, 4) E-WOM has a positive and significant effect on the Purchase Decision for Sensi duckbill mask products in the Brebes Regency area, 5) Lifestyle, Price, Product Quality and E-WOM jointly have a significant effect on the Purchase Decision for Sensi duckbill mask products in the Brebes Regency area. Keywords: Lifestyle, price, product quality, e-WOM and purchase decision. ABSTRAK Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh gaya hidup, harga, kualitas produk dan electronic word of mouth terhadap keputusan pembelian. Jenis penelitian yang digunakan adalah penelitian survey kuantitatif dengan alat pengumpulan data berupa kuesioner. Populasi dalam penelitian ini adalah seluruh Masyarakat Kabupaten Brebes yang pernah membeli masker Sensi Duckbill. Data yang digunakan adalah data primer yang diperoleh dari jawaban 100 responden dengan metode purposive sampling. Teknik analisis data yang digunakan adalah Analisis Linier Berganda. Hasil penelitian menyimpulkan bahwa: 1) Gaya Hidup berpengaruh positif dan signifikan terhadap Keputusan Pembelian produk masker Sensi duckbill di wilayah Kabupaten Brebes, 2) Harga berpengaruh positif dan tidak signifikan terhadap Keputusan Pembelian produk masker Sensi duckbill di wilayah Kabupaten Brebes, 3) Kualitas Produk berpengaruh positif dan signifikan terhadap Keputusan Pembelian produk masker Sensi duckbill di wilayah Kabupaten Brebes, 4) E-WOM berpengaruh positif dan signifikan terhadap terhadap Keputusan Pembelian produk masker Sensi duckbill di wilayah Kabupaten Brebes, 5) Gaya Hidup, Harga, Kualitas Produk dan E-WOM secara bersama-sama berpengaruh signifikan terhadap terhadap Keputusan Pembelian produk masker Sensi duckbill di wilayah Kabupaten Brebes. Kata Kunci: Gaya hidup, harga, kualitas produk, e-WOM dan keputusan pembelian.
Pengaruh Gaya Kepemimpinan dan Disiplin Kerja terhadap Kinerja Karyawan Edi Purwanto; Imam Muhtadin; Liliyani Nur Amalia
Jurnal Ilmiah Manajemen Kesatuan Vol 11 No 1 (2023): JIMKES Edisi April 2023
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v11i1.1673

Abstract

ABSTRACT This research was conducted with the aim to test and analyze “The Effect of Leadership Style and Dicipline Work on Employee Performance in PT. Agung Rahardja Manunggal Yudha”. The analytical methods used include the validity test, the reliability test with the classic assumption test, multiple linear alaysis, and the coefficient of determination analysis to test and prove the hypothesis. The method of data collection in this study was done by distributing quesionnaires to 60 respondens. The research method used is an associative quantitative method using primary and secondary data. In this research, leadership style has a positive and significant effect agains employee performance. This can be seen from the value of tcount = 7,029 which is bigger than ttable = 2,003 or (7,029> 2,003) and the value of sig = 0,000 is smaller than = 0,05 or (0,000 < 0,05). Discipline work has no positive effect and non significant effect against employee performance. This can be seen from the value of tcount = 1,458 which is smaller than ttable = 2,003 or (1,458 < 2,003) and the value of sig = 0,150 is bigger than 0,05 or (0,150 < 0,05). Leadership and discipline work together have a positive and significant effect against employee performance. This can be proven from the value of Fcount = 108,309 which is bigger than Ftable = 3, 16 or (108,309 > 3, 16), and the value of sig = 0.000 is smaller than = 0.05 or (0.000 < 0.05). The result of this study, it can be proven that leadership style has a positive and significant effect against employee performance, while discipline work have no positive effect and non significant effect against employee performance, also leadership style and discipline work simultaneously have a positive and significant effect against employee performance. Keywords: Leadership Style, Dicipline Work, and Employee Performance

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