cover
Contact Name
Akhirul Aminulloh
Contact Email
akhirul.aminulloh@unitri.ac.id
Phone
+6285233467750
Journal Mail Official
akhirul.aminulloh@unitri.ac.id
Editorial Address
Program Studi Ilmu Komunikasi, Universitas Tribhuwana Tunggadewi Jl. Telaga Warna Blok C, Tlogomas, Malang, Jawa Timur Tel / fax : (0341) 565 500 / (0341) 565 522
Location
Kota malang,
Jawa timur
INDONESIA
Jurnal Komunikasi Nusantara
ISSN : -     EISSN : 26857650     DOI : 10.33366
Core Subject : Social,
Jurnal Komunikasi Nusantara (JKN) merupakan jurnal ilmu komunikasi yang diterbitkan oleh Unitri Press Universitas Tribhuwana Tunggadewi. Jurnal Komunikasi Nusantara menerima tulisan yang belum pernah diterbitkan dalam bentuk naskah hasil penelitian atau kajian teori dan konsep.. Jurnal Komunikasi Nusantara (JKN) fokus pada artikel-artikel yang berisi penelitian dan pemikiran kontemporer dalam bidang Ilmu Komunikasi dalam berbagai perspektif.
Articles 7 Documents
Search results for , issue "Vol 1 No 1 (2019)" : 7 Documents clear
BENTUK KEKERASAN PADA SINETRON ANAK LANGIT Berthniastuti Matau, Jubaidah; Ghofur, M. Abdul
Jurnal Komunikasi Nusantara Vol 1 No 1 (2019)
Publisher : Unitri Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (224.559 KB) | DOI: 10.33366/jkn.v1i1.14

Abstract

Anak Langit soap opera is a soap opera broadcast by sctv stations produced by sinemart. The program is very popular with the audience, especially among teenagers who are still sitting on the school bench. This soap opera shows many events that are not educational to the audience such as scenes of violent acts in the form of brawls, reckless wild races on the highway and scenes of love outside the boundaries as school children. The focus of the problem that will be examined is the meaning of icons, indexes and symbols, and also forms of violence in the soap opera shows. In this study using qualitative research methods by collecting data through observation, interviews and documentation.The results of this study can be concluded that every scene that is in the soap opera child sky has a meaning that affects the assumptions for the community because not only adults who watch this program, but also many children who watch the show moreover this soap opera airing on primetime. These things tarnished the meaning of love in the soap opera anak langit.
ADVOKASI WARTAWAN KORBAN KEKERASAN DI ALIANSI JURNALIS INDEPENDEN MALANG Suhardi; Qorib, Fathul
Jurnal Komunikasi Nusantara Vol 1 No 1 (2019)
Publisher : Unitri Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (395.855 KB) | DOI: 10.33366/jkn.v1i1.4

Abstract

Communication patterns occur in every organization, including the Alliance of Independent Journalists/Aliansi Jurnalis Independen (AJI) Malang in advocating journalists. Journalists who are members of AJI Malang will find it easier to overcome problems while carrying out their journalistic tasks because AJI Malang has three main issues that are always the center of attention, which are the struggle to maintain press freedom, improve journalist's professionalism, and improve the welfare of journalists. The purpose of this study was to determine the organizational communication pattern of the Alliance of Independent Journalists (AJI) Malang in advocating journalists and factors that hinder the Malang Alliance of Independent Journalists (AJI) in advocating journalists. This study used qualitative research methods. The method of data analysis used by researchers is the descriptive method, which describes the results of the data obtained.The results of the study prove that the communication pattern of the Alliance of Independent Journalists (AJI) Malang uses the primary, secondary, linear and circular communication patterns. While the factors that hinder the Malang Alliance of Independent Journalists (AJI) in advocating for journalists are two factors, which are the internal factor comes from the number of journalists who have not understood the journalistic code of ethics and stopped the case in the middle of an advocacy process. While external factors came from press companies that were less proactive in guarding advocacy by journalists.
Strategi Personal Branding Sutiaji Dan Sofyan Edy Jarwoko Dalam Pilkada Kota Malang 2018 Aminulloh, Akhirul; Ma’rifatun
Jurnal Komunikasi Nusantara Vol 1 No 1 (2019)
Publisher : Unitri Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (435.174 KB) | DOI: 10.33366/jkn.v1i1.5

Abstract

Simultaneous elections in 2018 were held to elect new regional leaders including Malang City, which was followed by three candidate pairs. The pairs of candidates who advance in elections need the formation of a good image to be trusted by the people. But in its development towards the election there was the incident of the caught of two candidate pairs by the KPK, this certainly has a major impact on public trust in all candidate pairs. This study aims to know how the personal brand and personal branding of Sutiaji and Sofyan Edi Jarwoko as one of the candidates in the Malang Regional Election. This study uses descriptive qualitative methods. Data obtained through semi-structured interviews and documentation. The results of this study is the personal brand owned by Sutiaji is a religious person and Sofyan Edi Jarwoko is a nationalist. While the personal brand that is owned by the pair is formed from three elements, namely attributes in the form of SAE Jargon, personality as a populist leader, Value and benefits, namely vision, mission and work program are formed as a solution to the existing problems in Malang City. The personal branding stages of Sutiaji and Sofyan Edi Jarwoko are 4, namely determine theirself as a clean pairs, survey of people's opinions, position theirself as a populist leader, and managing the brand with an evaluation of the political communication activities carried out. Political communication is carried out to convey personal branding, there are three, namely through channels of mass communication, interpersonal communication channels, and organizational communication channels. Keywords : personal branding, political communications, Malang city election.
STRATEGI KOMUNIKASI PEMASARAN HOTEL KARTIKA GRAHA MALANG DALAM MENINGKATKAN JUMLAH PENGUNJUNG Ekalista, Peligia; Tri Hardianto, Willy
Jurnal Komunikasi Nusantara Vol 1 No 1 (2019)
Publisher : Unitri Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (224.75 KB) | DOI: 10.33366/jkn.v1i1.6

Abstract

Marketing Communication Strategy is a planning to consume products to targeted markets to achieve the company goals. Through marketing communication strategies, companies try to disseminate information, influence, persuade or remind the target market about a message of the company and its products to be accepted, buy the products offered by the company. This research used descriptive qualitative research. This research was conducted at Hotel Kartika Graha Malang, with a purposive sampling technique with data collection techniques. While the technique of data collection was done by observation, in-depth interviews, and documentation. The data analysis technique used data reduction, data presentation and conclusion withdrawing. The results of this study showed that Kartika Graha Hotel Malang used the IMC theory which implemented Marketing Commucation, Sales Promotion, and Marketing Event and also used the Kotler theory included the marketing mix with four P (4P) namely Product, Price, Place, and Promotion. While the supporting factors in marketing communication strategies were the solid and also the application of elements of marketing communication  maximally  and adequate products and facilities. The inhibiting factors in implementing the marketing communication strategy were the lack of human resources such as driver and technicians that caused clashes with other departments and also budget problems such as the late disbursement from the specified date.
PERAN PROGRAM ROJHEK CINGUR RADIO NADA FM DALAM MELESTARIKAN BUDAYA LOKAL DI SUMENEP MADURA Zein, Khoiruz; Indra Dewi, Sulih
Jurnal Komunikasi Nusantara Vol 1 No 1 (2019)
Publisher : Unitri Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (336.028 KB) | DOI: 10.33366/jkn.v1i1.7

Abstract

The Rojhek Cingur program was one of the Nada FM radio broadcast programs produced and broadcasted for the first time in 2016. The program discussed the values ??and local culture of Madura delivered by the people, which was then combined with the news of cultural issues developing across the people. This research used descriptive qualitative type. The main informant of the study were the broadcaster of the Rojhek Cingur program and the Nada FM radio station manager. The data collection technique of this research was carried out by interview, documentation and observation. While the data analysis technique consisted of data collection, data reduction and data presentation. The data validation used data triangulation. The result showed that the Rojhek Cingur program was one of the Nada FM radio programs discussed cultural values. The role of Rojhek Cingur Nada FM radio program were (1) Rojhek Cingur was a rehabilitation of Madura culture, (2) Rojhek Cingur was an education and cultural socialization, and (3) Rojhek Cingur was an unifying media. The pattern of communication between broadcaster and Rojhek Cingur program listeners were (1) Two-way communication patterns (two way traffic communicatios), and (2) Multi-directional communication patterns.   Keywords: Mass Communication, Rujak Cingur program, Local Culture.
STRATEGI KOMUNIKASI PEMASARAN DALAM MENINGKATKAN HASIL PENJUALAN DI KAMPUNG KERAMIK DINOYO KOTA MALANG Maryanto, Tarno; Rakhim Syahida, Amanah
Jurnal Komunikasi Nusantara Vol 1 No 1 (2019)
Publisher : Unitri Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (224.217 KB) | DOI: 10.33366/jkn.v1i1.8

Abstract

A good and effective marketing communication strategy is very important to improve the production and sales targets in Kampung Keramik, Kelurahan Dinoyo, Malang. This research examined how marketing communication strategies increase sales and improve good relations with customers and prospective customers. The purpose of this study was to find out and learn marketing communication strategies to maintain good relationships with customers and prospective customers. This study used a descriptive qualitative, with the data collection technique through in-depth interviews, field observations involving informants and documentation as the main data sources. The results of this study indicated that the marketing communication strategy adopted by Kampung Keramik Dinoyo in increasing sales and maintaining relationships with customers and prospective customers was by conducting market selection strategies, product knowledge strategies, distribution strategies and promotion strategies. In conducting promotional activities to increase the sales in Kampung Keramik Dinoyo by putting advertisments in YouTube channel, Instagram, Facebook, online media and websites. Kampung Keramik Dinoyo also conducted a Direct Marketing and Online Marketing Programs that aimed to expand information networks to attract prospective customers and established good relations with their customers.   Keywords: Marketing Communication, Sales, Customers, Dinoyo Ceramics.
IMPLEMENTASI KINERJA BAGIAN HUMAS DALAM MENYEBARLUASKAN INFORMASI TENTANG PROGRAM SPIRIT 99 HARI KERJA WALIKOTA MALANG Aris Arlinda, Silvi; Prasetya Widodo, Herru
Jurnal Komunikasi Nusantara Vol 1 No 1 (2019)
Publisher : Unitri Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (225.836 KB) | DOI: 10.33366/jkn.v1i1.9

Abstract

This study aimed to find out how the implementation of the Public Relations Officers in disseminating information about the Spirit 99 Days Work Program from the city Mayor of Malang, and to find out what obstacles occured in the implemention. This study used a qualitative method and the determination of respondents used a snowball sampling. The data collection techniques were through interviews, observation, documentation and the data analysis techniques included reduction, presentation, and verification. From the results of the study showed that the implementation of the public relations performance department in disseminating information, seen from the organization was effective and efficient. In the preparation of the public relations department did two approaches, namely based on the quantity and quality of its human resources, but in a communication policy Public Relations Section has not yet applied the basic tasks of government public relations. Directing the Public Relations Section was through formal and informal forms. While the supervision was through the IMM (Intelligence Media Management) software system which can monitor, collect online, printed and TV media content. From the assessment, the public relations department got some big problems with the existence of Spirit 99Work Days programs that have not been implemented. The inhibiting factors were inadequate funding and human resources and also the ineffective communication.

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