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Angga Prawadika Aji
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Faculty of Social and Political Science (FISIP), Universitas Airlangga Kampus B Dharmawangsa Dalam, Airlangga, Gubeng, Surabaya, East Java 60286
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INDONESIA
Jurnal Media dan Komunikasi
Published by Universitas Airlangga
ISSN : -     EISSN : 27763609     DOI : -
Core Subject : Social,
Social Sciences
MEDKOM, Journal of Media and Communication (e-ISSN : 2776-3609) is a scientific, peer-reviewed journal published by Department of Communication Airlangga University. MEDKOM Journal is an interdisciplinary journal that, while centered in communication, is open and welcoming to contributions from the many disciplines and approaches that meet at the crossroads that is communication study. The journal consists of online versions, published bi-annually at the end of May and November of the current year. As a scientific periodical, the journal is subject to standard provisions of peer reviews conducted by Communication Scholars from various universities. All submitted manuscripts will go through the double-blind peer review and editorial review before being granted acceptance for publication. The Journal has been using Open Journal System requiring all writers to register in advance before they are allowed to upload the manuscript they write online. Afterward, the editors, peer reviewers, and writers can monitor the manuscript processing. The Journal publishes the selected paper under a Creative Commons Attribution ShareAlike 4.0 International License
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 5 Documents
 1 
Search results for , issue "Vol. 1 No. 1 (2020)" : 5 Documents clear
Analisis Strategi Online Consumer Relationship Management Pada Produk Pisau Cukur Banner Admiral Budi Bramasta
Jurnal Media dan Komunikasi Vol. 1 No. 1 (2020)
Publisher : Airlangga University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/medkom.v1i1.22927

Abstract

This research uses a qualitative research approach with descriptive type and uses in-depth interviews as primary data in research data collection. This research is important because along with the digital transformation that is developing, marketing is now experiencing a development from transactional to marketing on a relationship basis. The use of various marketing tools to manage customer relationships such as Instagram and Whatsapp can also help to maintain customer relationships because this complete the customer's culture. The result of this research is an online CRM strategy built by Banner using artificial intelligence/chatbot to be able to manage relationships with customers. PT. AWP as the manager of the Banner product uses an online CRM program called Siska to be able to manage relations with customers
Praktik Mom Shaming Oleh Netizen Indonesia Terhadap Selebritis Yang Melakukan Sharenting Di Media Sosial Annisa Savira
Jurnal Media dan Komunikasi Vol. 1 No. 1 (2020)
Publisher : Airlangga University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/medkom.v1i1.22928

Abstract

This  research focuses on analyzing the practice of shaming mothers that occurred on the Instagram accounts of two celebrity mothers, Andien Aisyah and Rachel Vennya. Researchers raised this topic because mom shaming is a phenomenon that often occurs nowadays, but not many have conducted an in-depth investigation of mom shaming so that it affects knowledge and awareness of mom shaming's actions and the impact of mom shaming on a mother. Analysis of the practice of mom shaming is carried out using the textual analysis method, where the researcher interprets the text from the sharenting practices of celebrity mothers on their social media, mom shaming comments by Indonesian netizens in the comments column of their uploads, and also resolutions or feeds. The results of this study indicate that mom shaming is often accepted by celebrity mothers, in this case Andien Aisyah and Rachel Vennya, regardless of the parenting method applied. However, there are differences in mom shaming patterns from sharenting practices or how celebrity mothers are free from parenting on their social media pages regarding the persona of the celebrity mother. The results of this study also show the intention of giving mom shaming text by Indonesian netizens to celebrity mother, where the messages are mom shaming messages that express their thoughts and feelings on their social media pages.
Penerimaan Pengguna Instagram terhadap Analogi Visual Seksualitas dengan Makanan oleh Influencer Instagram Intan Rigita Rizki Fauzia
Jurnal Media dan Komunikasi Vol. 1 No. 1 (2020)
Publisher : Airlangga University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/medkom.v1i1.22924

Abstract

This research focuses on the acceptance of Instagram users to the visual analogy of sexualitywith food by Instagram influencers when delivering sex education material that is stillconsidered taboo in Indonesia. By using a qualitative approach and a type of descriptiveresearch, this research focuses on the meaning received by the nine informants who haveparticipated. The research method used is Reception Analysis with in-depth interviews as datacollection technique. The literature review used is a visual analogy to explain the taboo aboutsexuality, sexuality in Indonesia, problems of formal sex education, symbolic construction ofsexuality in traditional media, and sexuality content that appears on Instagram social media.The findings of this study indicate that the informants interpret the visual analogy of sexualitybased on the concept of heteronormativity in everyday life. Then, stereotypes about sexualitythat develop in the community also become a reference when they answer questions. Theperception of the state of Indonesia as homophobic and transphobic country, but when facedwith a visual analogy in the form of food, the informants did not object to the existence ofLGBT groups or to the concept of homosexuality
Wacana Identitas Disabilitas dalam Film What They Don’t Talk When They Talk about Love (2013) Izza Fidaul Jihad
Jurnal Media dan Komunikasi Vol. 1 No. 1 (2020)
Publisher : Airlangga University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/medkom.v1i1.22925

Abstract

This study is a film text analysis study that aims to describe the disability discourse in the film What They Don't Talk When They Talk About Love (2013), which is represented and distributed to the audience regarding disability identity discourse in Indonesia today. This research is significant because of the representation of people with disabilities rarely shown as a figure and central issue. The film What They Don't Talk When They Talk About Love (2013) is a film directed by Mouly Surya that raises the big theme of the life of a person with a disability that is rarely shown primarily in presenting representations of people with disabilities that are humanist. This research method is a qualitative text-based analysis using film discourse interpretation by Jenna Wildfeuer to uncover the discourse of identity of disability in the film by doing two stages to understand and construct the meaning of the film namely the formal description of the inference process and functional analysis of the communicative purposes. The results of this study indicate that identity of disability in this film is through social interaction as something that is not bodily, but an environment that is not inclusive or discourse on the limited access of persons with hearing impairments communicating in society, through social relations persons with disabilities are shown as sexual beings and empowered over his body or discourse on sexuality and the exploration of the body of persons with disabilities, and through character representations that exist in the community or depictions of stories encountered in daily life.
Budaya Pecinta Kopi dan Gaya Hidup Urban Kedai Kopi di Surabaya: Analisis Visual Semiotika Spasial Abduh Rafif Taufani
Jurnal Media dan Komunikasi Vol. 1 No. 1 (2020)
Publisher : Airlangga University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/medkom.v1i1.22926

Abstract

This research are focused on cultural identity and urban lifestyle that being representated throu symbols on coffeeshops in Surabaya. The research are conducted using vernacular semiotics or better called as spatial semiotic analysis. The researcher are interested due to current trends of third-wave coffeshops and how they identify themselves as a coffee lovers, also how third-wave customers put meaning in urban lifestyle in general throu themselves, visual gimmick, and interior design of the coffeeshops. Vernacular Semiotic are chosen as an analytic instruments because the visual elements surrounding the coffeshops and their customers are treated as visual text. The meaning behind coffee-drinkin activity are actively produced by the urban dwellers that habitate the spatial space of the coffeeshops. This research conclude that urban dwellers/customers are more drawn into the meaning throu visual elements to go to coffeeshops rather than the actual beverages. Therefore urban dwellers are also consuming the meaning behind every activity they are doing. The consumed meaning is either produced by the urban dwellers or the coffeshop itself.

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