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Global Research on Tourism Development and Advancement (GARUDA)
Published by Universitas Prasetiya Mulya
ISSN : -     EISSN : 27210375     DOI : https://doi.org/10.21632/garuda
Core Subject : Economy, Humanities, Science, Social,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
This journal examines the phenomenon of unique interrelation between tourism activities, community development, and environmental sustainability, with the aim to find an alternative solution for sustainable tourism development, including: - Cultural and Heritage Tourism - Sustainable Tourism - Tourism & Technology (E-tourism) - Tourism Marketing Strategy - Tourism & Hospitality - MICE Tourism - Tourism Destination Plan & Development - Ecotourism - Creative Tourism - Gastronomy Tourism & Culinary - The new work – Leisure trade of - Growth potential of tourism - Energy need for a progressive tourism ministry - Greenhouse emission of the tourism ministry - Wealth inequality in a progressively growing tourism economy - Competitiveness of destinations, products and Tourism business - Diversification of tourism products - Incentive system of business and investment in tourism - Information, promotion, and communication in tourism - Tourism supporting infrastructure - Security and convenience in tourism - Tourism policy - Unique tourism community life (living culture) - Local knowledge, traditions, and cultural diversity - Diversity and attractions in ecotourism - Diversity of natural attractions in ecotourism - Pluralistic diversity of ecotourism society - Diversity of ecotourism activities - The hospitality of the local resident - The quality of tourism services - Quality of HR in tourism (Standard, accreditation, and competence certification) - The market share of tourism and integrated marketing system - Package of tourism attraction - Development of tourism regions - Community-based Eco-Tourism
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Tourism, Leisure and Hospitality Management
Articles 42 Documents
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Pengaruh Kualitas Pelayanan Terhadap Kepuasan Konsumen Damas Aryo Anggoro; Dimas Aryo Baskoro
Stupa Vol 4 No 1 (2022): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/garuda.4.1.25-53

Abstract

Bisnis kuliner saat ini adalah salah satu bisnis yang sangat menjanjikan. Semakin banyaknya pelaku bisnis untuk membuka usaha restoran maka terciptalah kompetisi yang tinggi dan memaksa setiap pelaku usaha restoran harus mengatur strategi agar konsumen merasa puas. Kepuasan konsumen akan tercipta apabila keinginan dan harapannya dapat diwujudkan oleh restoran. Untuk mewujudkan hal tersebut, maka restoran harus meningkatkan kualitas pelayanan kepada konsumen. Apabila konsumen telah merasa puas dan terpenuhi kebutuhannya akan membuat konsumen akan cenderung loyal kepada restoran. Tujuan dari penelitian ini adalah untuk mengetahui apakah kualitas pelayanan di restoran berpengaruh terhadap kepuasan konsumennya. Metode penelitian menggunakan penelitian kuantitatif. Sampel penelitian merupakan konsumen yang datang ke Restaurant sebanyak 100 responden, dipilih berdasarkan teknik simple random sampling. Maka didapat Kualitas Pelayanan di Restaurant berpengaruh terhadap Kepuasan Konsumennya.
Can Game Fix Reality? Analisis Serious Game sebagai Produk dalam Pemasaran Sosial Yudo Hartono; John Suprihanto
Stupa Vol 4 No 1 (2022): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/garuda.4.1.54-72

Abstract

Penelitian yang mengaitkan permainan, pemasaran sosial dan pariwisata belum terlalu banyak digali sehingga masih terbuka ruang untuk melakukan kajian terutama terkait bagaimana sebuah permainan dapat membantu meningkatkan awareness terhadap isu lingkungan yang terkait dengan konteks sustainable tourism. Tujuan penelitian ini menjelaskan proses pengembangan permainan (serious game) dari perspektif desainer sebagai sebuah produk dalam konteks pemasaran sosial. Studi ini dilakukan dengan menggunakan metode wawancara kepada desainer pengembang serious game dan analisis tematik untuk memetakan berdasarkan framework yang digunakan. Temuan menunjukkan bahwa upaya untuk membangun dan mengembangkan ide produk sesuai dengan atribut dapat dikembangkan pada proses penciptaan produk sosial. Serta terdapat peluang dalam menambahkan benefit pada sisi augmented product yang masih sangat terbuka luas untuk dieksplorasi. Implikasi dari penelitian ini para desainer dapat menggunakan framework ini untuk menciptakan produk dengan berorientasi pada target audience nya untuk menciptakan diferensiasi dan dapat merencanakan benefit baru diluar standar produksi game sebagai produk sosial pada umumnya untuk mencapai objektif game secara lebih optimal.
Pengaruh Fasilitas Kamar dan Perceived Value pada Minat Beli di Hotel Muhammad Irfan; Nisa Rahmaniyah Utami
Stupa Vol 4 No 2 (2022): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/garuda.4.2.122-132

Abstract

The purpose of this study is to determine the dominant factor of room facilities in negative reviews and to determine consumer buying interest at the Horison Ultima hotel. This study uses a quantitative descriptive research method, which uses an application that is calculated using the T test. The sample in this study was taken by random sampling and involved 100 respondents. The results showed that all variables received good ratings by the respondents. Multiple Regression Test shows that Room Facilities and Perceived Value variables have a significant simultaneous (together) effect on Purchase Interest at Horison Ultima Hotel Bekasi.
Workshop untuk Meningkatkan Keahlian HCTS dalam Membuat Virtual Event Andreas Christianto Wibowo; Muhammad Raffi Zahrandika; Irman Jayawardhana
Stupa Vol 4 No 2 (2022): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/garuda.4.2.141-171

Abstract

Primary data was gathered from a group of stakeholders through direct interview or online chat for those who are unavailable for such direct interviews. The objective of this research is to find the root problem that occurred during the 2020 HCTS as a virtual event held by Sun Eater, followed by a proposal of alternative solutions for said problems. The data collection is done with a qualitative research manner through the help of in-depth interviews with 2020 HCTS event personnels. The main problem was found to be “The lack of human resource skills in conducting an online event” by using the Severity and Urgency Matrix theory. The conceptual approach that was utilized during the construction of an alternative solution was the DMAIC, Event Management, and sub-domains knowledge of EMBOK theory.
Metode Penyimpanan Bahan Baku Pastry & Bakery yang Meningkatkan Kualitas Layanan Hotel Nisa Rahmaniyah Utami; Riani Prihatini Ishak; Muhammad Ibnu Fiqhan Faqih
Stupa Vol 4 No 2 (2022): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/garuda.4.2.172-180

Abstract

The department of food and beverage products is in charge of a section called pastry & bakery which provides a variety of cakes, breads and snacks that can be sold or enjoyed by guests. To maintain the quality of pastry & bakery products, one must do and pay attention to the storage of raw materials, one way is to do a good and correct storage method. This study aims to find out how the method used by R Hotel in an effort to maintain the quality of raw materials in the pastry & bakery section by describing what obstacles are experienced by the pastry & bakery section in storing raw materials. This study uses a qualitative method. The process of storing pastry & bakery raw materials at R Hotel uses predetermined standards. Like always checking the raw materials in the storage area, the placement of raw materials also needs to be considered in the storage process and implementing the FIFO (First In First Out) method.
Motivation and Interest in Traveling of Young Traveler During Revenge Tourism Julita Then; Kevin Gustian Yulius
Stupa Vol 4 No 2 (2022): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/garuda.4.2.110-121

Abstract

Revenge tourism is a travel trip that is meant to take revenge after the end of the pandemic period and is carried out for those who have previously canceled their tour due to the pandemic. Young travelers are one of the fastest growing and most dynamic markets of the tourism sector in this study, their motivation and interest in traveling are influenced by several factors. The study uses a descriptive quantitative approach with the aim of looking at the motivations of young travelers in traveling after the pandemic ends. With the purposive sampling method, it was found that the motivations that influence young travelers' interest in traveling during revenge tourism are escape motivation, relaxation, strengthening family bonds, self-fulfillment, romance, wish fulfillment, financial security, and leisure time. While the motivation that has no effect is the motivation to play, prestige, social interaction, and educational opportunity.
Studi Kelayakan Bisnis Pembangunan Hotel ABCD dari Aspek Pasar dan Pemasaran Hasan Hambali; Agus Prihanto
Stupa Vol 4 No 2 (2022): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/garuda.4.2.133-140

Abstract

The city of Bekasi is a city industry, trade and services making the city of Bekasi suitable to be used as a good investment place. The level of tourist visits that always increases every year makes the level of hotel visits always increases every year. Hotel development requires a large amount of financing, making business studies necessary. This research methodology uses a qualitative descriptive method. The results of the analysis show that the market and marketing aspects include market segmentation, guests from Indonesia and abroad, etc. SWOT includes Strengths of the hotel to be built has many advantages, Weaknesses in the form of traffic jams and Bekasi is not a tourist city, Opportunities have high opportunities by looking at high demand for rooms, Threats of having several competitors who already have names. The conclusion from the above analysis can be said that the ABCD hotel from the market and marketing aspects is feasible to build.
Wisata Perdesaan Berbasis Kebudayaan Masyarakat Desa Lamajang Nisa Rahmaniyah Utami; Wildan Rizky Rahadian
Stupa Vol 5 No 1 (2023): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/garuda.5.1.47-54

Abstract

This research aims to determine the shape & model of Lamajang village tourist. Rural tourism is a form of tourism in rural areas there are village community traditions, historical relics, art, and people's lifestyles along with the values that have been inherited passed down from generation to generation. The main attraction of the village Lamajang Village's tourism is a cultural and tourist attraction community activities. Rural tourism is a type of tourism that utilizes local resources in the form of culture and community activities. This research uses descriptive research methods with a qualitative approach. Lamajang Village has several potentials that can also be developed as an attraction, namely natural tourism in the form of a waterfall (waterfalls) and hiking trails that can be used as special routes an interesting tourist route through natural exploration activities. Rural tourism in Lamajang Village is a form of pure rural tourism with characteristics of semi-full models. In terms of product characteristics, Rural tourism in Lamajang Village still has shortcomings, namely: inadequate provision of facilities to support rural tourism activities in the form of homestays and rural tourism information centers.
Corellation Between Education and Football Club's Performance Irman Jayawardhana
Stupa Vol 5 No 1 (2023): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/garuda.5.1.1-19

Abstract

Performance management is the tools for a sport organisation to measure their success. Previous studies have argued that a country’s success in sports is influenced by socio-economic factors that happen in that country. However, the factors that are used to determine the levels of success for football clubs are not necessarily the same, or bear the same weight. This study analyzes the influence of education in football clubs’ performance. The novelty of this work is that football clubs is treated as a business company that using measured performance indicator, cost efficiency and education as variables and determinants. Using an empirical analysis, the presented idea is to identify specific factors that raise football club’s success by means of several econometric specifications using panel data for European football clubs which playing in UEFA’s competition. It is found an evidence that education and football club’s expenditure caused to the sport performance. However, the club’s performance would be declining if it is influenced by certain part of education factor.
Service Quality and Customer Loyalty on Customer Satisfaction at a Hotel Juke Sjukriana; Muhammad Falaq
Stupa Vol 5 No 1 (2023): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/garuda.5.1.29-37

Abstract

Company Hotel Salak Express is currently experiencing very rapid development in line with the needs of society in various fields of life. To be able to meet people's needs, good service is needed in order to create loyalty for customers which will affect the company itself. At this study, the researcher aims to determine the effect of service quality and customer loyalty on customer satisfaction. The population in this study were 70 consumers of hotel service users. The data collection method was done through a questionnaire. The research method is quantitative. The data used in this study are primary data. Data collection was carried out using a questionnaire. Analysis using Multiple Regression with testing using SPSS.

Page 4 of 5 | Total Record : 42

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