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Aprihatinigrum Hidayati
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INDONESIA
Journal of Emerging Business Management and Entrepreneurship Studies
Published by Sekolah Tinggi Manajemen PPM
ISSN : -     EISSN : 27973115     DOI : https://doi.org/10.34149/jebmes
Core Subject : Economy,
Economics, Econometrics & Finance
Journal of Management and Business Review (JMBR) is a scientific journal focused on entrepreneur and business issues. Topics discussed in JMBR are: Entrepreneurship, Business, Accounting
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 37 Documents
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Evaluasi dan Penyempurnaan Praktik Pelatihan Fire Drill dengan 4 Level Kirkpatrick pada Aston Priority Simatupang Alif Ermawan; Eva Hotnaidah Saragih
Journal of Emerging Business Management and Entrepreneurship Studies Vol. 2 No. 1 (2022): JEBMES
Publisher : Research Center and Case Clearing House (RC-CCH) - Sekolah Tinggi Manajemen PPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jebmes.v2i1.58

Abstract

RINGKASAN KASUS Subjek Area Kasus: Manajemen Sumber Daya ManusiaAston Priority Simatupang merupakan bisnis yang bergerak dibidang jasa akomodasi yang terdapat unsur pelayanan, kenyamanan, serta fasilitas penginapan yang memadai bagi masyarakat yang menginginkan sarana penginapan untuk kepentingan pribadi, pekerjaan, atau liburan. Pelatihan Fire Drill adalah pelatihan yang menjadi fokus utama penelitian ini, dimana pelatihan ini merupakan pelatihan yang bersifat wajib diikuti oleh semua karyawan. Penelitian ini menggunakan teori Kirkpatrick sebagai landasan teori. Hasil yang didapatkan sebanyak 56,2 yang memahami materi dari nilai 100. Kemudian hampir semua department belum memahami materi yang diberikan ditunjukan dengan nilai rata-rata yang belum mencapai 80 dan terdapat 8 pertanyaan yang belum dipahami oleh peserta. Hal ini menunjukan pelatihan Fire Drill membutuhkan penyempurnaan. Metode penelitian menggunakan pendekatan kualitatif deskripsi, dimana penelitian ini dilakukan dengan mengumpulkan data, studi dokumen, dan studi pustaka. Peneraan pelatihan oleh Training Manager Aston Priority Simatupang cukup baik tetapi ada hal yang dapat ditingkatkan seperti, dapat membuat Post Test dan Pre Test, memperbaiki peta posisi penempatan alarm kebakaran, dan memperjelas materi pelatihan. Pada penelitian selanjutnya sebaiknya peneliti dapat lebih memperdalam program pelatihan yang diteliti dengan memperkaya data menggunakan metode pengumpulan data kuesioner dan wawancara agar dapat melengkapi informasi dan menambah validitas penelitian yang dilakukan.
Rancangan Program Integrated Marketing Communication Aplikasi XYZ dalam Mencapai 1 Juta Pengguna pada Tahun 2022 Haikal Rizky Rahmadin; Mira Nur Mutia
Journal of Emerging Business Management and Entrepreneurship Studies Vol. 2 No. 1 (2022): JEBMES
Publisher : Research Center and Case Clearing House (RC-CCH) - Sekolah Tinggi Manajemen PPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jebmes.v2i1.59

Abstract

RINGKASAN KASUSSubjek Area Kasus: Manajemen PemasaranAplikasi XYZ merupakan sebuah bisnis yang bergerak dalam bidang aplikasi loyalty program yang berdiri sejak awal tahun 2019. Cara kerja aplikasi ini cukup mudah, pengguna hanya perlu menscan struk berbelanja. Karena kebutuhan cashback saat berbelanja merupakan salah satu kebutuhan yang banyak dilakukan oleh masyarakat Indonesia. Aplikasi XYZ hadir untuk mewujudkan kebutuhan tersebut. Namun, pada tahun 2020, aplikasi XYZ tidak berhasil mencapai target jumlah pengguna, maka dari itu penelitian ini dilakukan untuk mengetahui strategi komunikasi pemasaran terintegrasi yang telah dilakukan oleh aplikasi XYZ. Melalui langkah tersebut, penulis berusaha menyimpulkan strategi komunikasi pemasaran yang tepat sehingga bisa mencapai target pengguna pada tahun 2021. Berdasarkan penelitian yang penulis telah kembangkan, terdapat beberapa rancangan strategi untuk aplikasi XYZ yang dapat digunakan. Penelitian ini menggunakan metode kualitatif dan kuantitatif dalam bentuk deskriptif, pengumpulan informasi didapatkan melalui pengumpulan data, studi dokumen, studi pustaka, wawancara, dan observasi partisipan
Rancangan Manajemen Risiko pada Perusahaan Startup PT. Haruka Evolusi Digital Utama Cornelius Hary Pamungkas; Aries Heru Prasetyo
Journal of Emerging Business Management and Entrepreneurship Studies Vol. 2 No. 1 (2022): JEBMES
Publisher : Research Center and Case Clearing House (RC-CCH) - Sekolah Tinggi Manajemen PPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jebmes.v2i1.65

Abstract

Perkembangan teknologi yang cepat memaksa pertumbuhan ekonomi di Indonesia. Penelitian ini dilatarbelakangi karena kurangnya kesadaran perusahaan startup akan adanya risiko bisnis dan menyebabkan kegagalan hingga kebangkrutan. Tujuan dari penelitian ini, dirumuskannya rancangan dan panduan manajemen risiko untuk HarukaEdu menggunakan metode ISO 31000:2018. Hasil identifikasi risiko menemukan 36 risiko muncul di proses bisnis perusahaan antara lain: 7 risiko keamanan informasi & teknologi, 7 risiko finansial, 2 risiko operasional, 8 risiko sumber daya manusia, 4 risiko pencapaian kinerja, 6 risiko citra/reputasi, dan 4 risiko legal. Analisa dan pemetaan risiko yang dilakukan mengidentifikasi 16 risiko (44%) dari 36 risiko berada di atas dari toleransi risiko yang ada. Proses mitigasi risiko dilakukan untuk 16 risiko ini dengan hasil opsi perlakuan risiko : risk sharing 5 risiko, risk reduce 8 risiko, dan risk acceptance 3 risiko dan berada di bawah batas toleransi risiko. Usaha telah dilakukan perusahaan untuk mendukung kemajuan operasional bisnis dengan melakukan upgrade teknologi dan merekrut sumber daya manusia yang expert di bidangnya dan melebarkan koneksi dengan India untuk bertanggungjawab terhadap teknologi, keamanan database perusahaan. Manajemen risiko dapat diterapkan untuk meminimalisir risiko dalam proses bisnis dalam mencapai tujuan perusahaan
Asesmen Manajemen Risiko PT Samudra Akasia Teknologi Febriani Evelin Mauli Siahaan; Nur Fitriyanti Agustina; Aries Heru Prasetyo
Journal of Emerging Business Management and Entrepreneurship Studies Vol. 2 No. 1 (2022): JEBMES
Publisher : Research Center and Case Clearing House (RC-CCH) - Sekolah Tinggi Manajemen PPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jebmes.v2i1.70

Abstract

PT Samudra Akasia Teknologi adalah penyedia jasa infrastruktur digital dan teknologi. Perusahaan mengalami kerugian akibat dari besarnya beban yang dimiliki karena semua biaya dalam menjalankan proses bisnis anak perusahaan dibebankan kepada perusahaan induk. Perusahaan belum memiliki sistem manajemen risiko, dimana berfungsi untuk memitigasi risiko yang terjadi dan mencari solusi yang efektif dalam menghadapi risiko yang baru muncul atau risiko yang sama terulang kembali dan memberikan dampak buruk. Selain itu, OJK juga memiliki ketentuan bagi pelaku fintech untuk menerapkan manajemen risiko di perusahaan. Tujuan dari penelitian yang bersifat kualitatif ini membuat usulan desain sistem dan asesmen manajemen risiko yang merujuk pada peraturan yang telah dikeluarkan oleh OJK dilengkapi dengan metode ISO 31000:2018 dan PMBOK sebagai pedoman prinsip yang akan diterapkan diperusahaan. Berdasarkan ketiga pedoman tersebut diharapkan kombinasi pedoman tersebut akan menciptakan sistem manajemen risiko yang tepat dan efektif. Setelah melakukan asesmen risiko PT Samudra Akasia Teknologi terdapat 171 risiko teridentifikasi yang dikategorikan berdasarkan risiko operasional sistemik, risiko siber, risiko operasional individu, risiko jasa pihak ketiga, risiko finansial, risiko strategis, risiko pendanaan terorisme dan pencucian, serta risiko proyek. Setelah dilakukan pengolahan data dan analisis didapatkan 26 risiko pada kategori ekstrim, 11 risiko berada pada kategori tinggi, dan 50 risiko termasuk kategori moderat.
Strategic Management and Firm Survival Hendrarto Supangkat; Rina Widiana
Journal of Emerging Business Management and Entrepreneurship Studies Vol. 2 No. 1 (2022): JEBMES
Publisher : Research Center and Case Clearing House (RC-CCH) - Sekolah Tinggi Manajemen PPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jebmes.v2i1.75

Abstract

Strategic management has been praised for presenting firms with advantages. However, there is still a lack of empirical evidence for its impact on firms in difficult conditions. This study evaluates a unique situation in which firms facing the same external threat could end up differently. The relationships between strategic management and firms’ abilities to survive were investigated through a survey of 67 nickel-mining firms in Sulawesi Island, Indonesia. Each firm’s level in strategic management was measured by a questionnaire, which is based on a two-dimensional model for strategic management maturity comprising process and leadership dimensions. Meanwhile, a firm’s survival ability was assessed in six facets, including the ability to detect a threat, formulate an anticipation plan, implement the plan, maintain operations, maintain performance, and continue to exist in the future. Regression techniques were employed in the analysis. Proof of the positive effect that strategic management has on firms’ survival is delivered as the main result. It is further found that maturity in the strategic management process plays a more dominant role than strategic leadership. The effects of both dimensions in strategic management maturity on each survival ability facet are also explored.
Rancangan Penyempurnaan Sistem Seleksi Manager Finance & Accounting di PT Stamina Trimegah Perkasa Stanley Rei Nevan Lie; Eva Hotnaidah Saragih
Journal of Emerging Business Management and Entrepreneurship Studies Vol. 2 No. 2 (2022): JEBMES
Publisher : Research Center and Case Clearing House (RC-CCH) - Sekolah Tinggi Manajemen PPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jebmes.v2i2.66

Abstract

Strategic management has been praised for presenting firms with advantages. However, empirical evidence for its impact on firms under challenging conditions still needs empirical evidence. This study evaluates a unique situation in which firms facing the same external threat could end up differently. The relationships between strategic management and firms’ survival abilities were investigated by surveying 67 nickel-mining firms on Sulawesi Island, Indonesia. Each firm’s level in strategic management was measured by a questionnaire based on a two-dimensional model for strategic management maturity comprising process and leadership dimensions. Meanwhile, a firm’s survival ability was assessed in six facets, including detecting a threat, formulating an anticipation plan, implementing the plan, maintaining operations, maintaining performance, and continuing to exist in the future. Regression techniques were employed in the analysis. Proof of the positive effect that strategic management has on firms’ survival is delivered as the main result. It is further found that maturity in strategic management plays a more dominant role than strategic leadership. The effects of both dimensions in strategic management maturity on each survival ability facet are also explored.
Asesmen Risiko PT Empat Pilar Anugerah Sejahtera Berbasis ISO 31000:2018 Rexy Chalid Akbar; Haryo Ridhonoto Muktiaji; Aries Heru Prasetyo
Journal of Emerging Business Management and Entrepreneurship Studies Vol. 2 No. 2 (2022): JEBMES
Publisher : Research Center and Case Clearing House (RC-CCH) - Sekolah Tinggi Manajemen PPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jebmes.v2i2.72

Abstract

The research in this thesis is motivated by the risks at PT Empat Pilar Anugerah Sejahtera (PT EPAS). This research aims to conduct a risk assessment along with a treatment plan based on ISO 31000:2018 so that PT EPAS can identify and handle the risks that will arise. This type of research is applied research. The study uses qualitative data obtained by interviewing related parties regarding the scope, context, categories, and risk assessment. Data is also obtained by reviewing several sources of news portals to support external context data. The study results conclude that there are seventy-seven risks faced by PT EPAS, where strategic risk has the largest presentation and legal risk with the smallest percentage of the total risk faced by PT EPAS. The study results also conclude that there are ten risks with the greatest magnitude of risk that need to be prioritized to be handled.
Analisis Tahapan Sistem Rekrutmen dan Seleksi Underwriter PT Asuransi Candi Utama Bagas Zulkarnaen; Wendra Wendra
Journal of Emerging Business Management and Entrepreneurship Studies Vol. 2 No. 2 (2022): JEBMES
Publisher : Research Center and Case Clearing House (RC-CCH) - Sekolah Tinggi Manajemen PPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jebmes.v2i2.76

Abstract

Research shows that a company's greatness is usually determined by mostly 30% of employees, particularly those in the strategic position. In an insurance company, such a position is an underwriter. The insurance company that becomes the object of this research is PT Asuransi Candi Utama. This research uses qualitative analysis as the research method, with the data from interviews, documents, and literature studies. According to the research results, PT Asuransi Candi Utama needs improvements in its recruitment and selection system for underwriters. Recommendations for improving the recruitment system are to add another variant of recruitment methods; as for the selection system, the improvements would include several variants of tests for both cognitive profiles and personality profiles, as well as to add criteria for interview tests. The results of this research can be observed for more research.
Pedoman Risiko, Struktur Risiko, dan Asesmen Risiko PT XYZ Tahun 2022-2023 Nadetya Azzahra Prisidiyani; Aries Heru Prasetyo
Journal of Emerging Business Management and Entrepreneurship Studies Vol. 2 No. 2 (2022): JEBMES
Publisher : Research Center and Case Clearing House (RC-CCH) - Sekolah Tinggi Manajemen PPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jebmes.v2i2.77

Abstract

PT XYZ is a multinational professional services company specializing in business management, information technology, and outsourcing. Implementing risk management considered less optimal is marked by the absence of a risk management role in the organization structure. These risk management guidelines are not under the ‘best practice’ and are followed by the presence of risks that often occur in the internal and external environment, indicating that it is necessary to carry out a risk assessment to reduce the impact of the risks arise. This qualitative research aims to determine guidelines, structures, and risk assessment of PT XYZ. This study identifies 21 corporate risks derived from four categories; strategic risk, financial risk, operational risk, and externality risk, with categories of four very high risks, eight high risks, four moderate risks, three low risks, and two very low risks. Based on the proposed risk treatment, there are two ways of risk treatment that PT XYZ can do, including risk reduction and risk acceptance. The risk treatment can be carried out as soon as possible to avoid and minimize the risks that may occur.
Pedoman dan Asesmen Manajemen Risiko Pada PT Logistik Nasional Tahun 2022-2023 Alya Fellayati Putri; Aries Heru Prasetyo
Journal of Emerging Business Management and Entrepreneurship Studies Vol. 2 No. 2 (2022): JEBMES
Publisher : Research Center and Case Clearing House (RC-CCH) - Sekolah Tinggi Manajemen PPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jebmes.v2i2.82

Abstract

PT Logistik Nasional is a multinational company that just started operating in Indonesia in 2018. This company still uses traditional or the Ad Hoc method to manage existing risks. The Ad Hoc method is where companies manage risk by relying on the initiative of each employee and relying on corrective compared to mitigation. The type of research used is field research with descriptive qualitative methods. Therefore, this research aims to make a System Design and Risk Management Assessment of PT Logistik Nasional Year 2022-2023 using ISO 31000:2018 guidelines. Based on the assessment results, this company's ten main risks are classified into five categories: system, external, technology, people, and process. After identification and risk analysis have been carried out, these risks are treated to minimize the impact and occurrence of risks to the company. Risk treatment results show three risks with a very low level, two with a low level, and five with a medium level. The previous results show three risks at the high and three at the very high levels. Therefore, this proves a need for ISO 31000:2018 standardized risk treatment at PT Logistik Nasional to minimize all risks and impacts.

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