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Niken Lestari
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jurnal.labatila@gmail.com
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+6282134075363
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Kantor Fakultas Ekonomi dan Bisnis Islam IAINU Kebumen Jl. Tentara Pelajar No. 55 B Kebumen Jawa Tengah Email: iainufebi@gmail.com / jurnal.labatila@gmail.com Website: http://ejournal.iainu-kebumen.ac.id/index.php/lab 
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INDONESIA
Labatila: Jurnal Ilmu Ekonomi Islam
ISSN : 26146894     EISSN : 26213818     DOI : https://doi.org/10.33507/labatila
Core Subject : Economy,
Jurnal Labatila adalah jurnal kajian ekonomi syariah, lembaga keuangan syariah, dan bisnis syariah. Jurnal Labatila berusaha untuk menyajikan karya ilmiah dalam bentuk tulisan yang mengulas permasalahan perekonomian yang sesuai perspektif syariah. Kajian yang disampaikan dapat berupa kuantitatif maupun kualitatif. Ruang lingkup Labatila terbatas pada Ekonomi Islam, Perbankan dan Keuangan Islam, Manajemen Ekonomi Islam, Hukum Ekonomi Islam, Manajemen Zakat Infaq Shodaqoh dan Wakaf, Kewirausahaan dan Bisnis Islam, Pemasaran Islam, Akuntansi Islam, dll.
Articles 78 Documents
Analisis Kelayakan Bisnis Ditinjau dari Aspek Pemasaran dan Keuangan Pada Kedai Olan’z Food Kebumen Aniesatun Nurul Aliefah; Eka Arilia Nandasari
LABATILA : Jurnal Ilmu Ekonomi Islam Vol 6 No 01 (2022)
Publisher : Lembaga Penelitian dan Pengembangan Masyarakat IAINU Kebumen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33507/labatila.v5i02.475

Abstract

This study aims to analyze the business feasibility of Olan'Z Food Stores in terms of marketing and financial aspects. This research is a qualitative field research, by taking the research object at Olan'Z Food Stores. Data collection in this study was obtained through interviews, observation, documentation with sources related to Olan'Z Food Stores, namely owners and customers. The results of the business feasibility analysis from the marketing aspect are said to be feasible, namely products that already have a brand, an attractive name, and create packaging. Affordable prices, strategic location and easy distribution, as well as attractive promotions. Analysis of business feasibility from the financial aspect results that the capital comes from the owner's capital and produces a Payback Period (PP) of 2 months and 7 weeks.
Konsep Pemikiran Ekonomi Islam Imam Al Ghazali Muhamad Faiz Arrafi; Marwini Marwini; Cita Sary Dja'akun
LABATILA : Jurnal Ilmu Ekonomi Islam Vol 6 No 01 (2022)
Publisher : Lembaga Penelitian dan Pengembangan Masyarakat IAINU Kebumen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33507/labatila.v5i02.490

Abstract

This article describes Al-Ghazali's thoughts in the field of economics through his monumental work Ihya 'Ulum Al-Adin. Al-Ghazali explained thoroughly the aspects of substance in Islamic economics. Al-Ghazali lived in an era where rulers tried to justify their actions by asking religious leaders for fatwas with the intention of justifying these actions. Al-Ghazali entered the second phase in the history of Islamic economic thought. The second phase started in the 11th century until the 15th century. In this second phase many faced political realities marked by the many acts of corruption among the authorities and accompanied by moral decadence which resulted in a wider gap between the rich and the poor. Al-Ghazali implemented an Islamic economic system using a Sufism approach, because during his lifetime it was difficult for people who were rich, powerful, and full of prestige to accept the fiqh and philosophical approach in believing in Yaum al-Hisab (the Day of Judgment).
Perbandingan Kualitas Audit Perbankan Syariah di Malaysia dan Indonesia Zakiyyatun Naqiah
LABATILA : Jurnal Ilmu Ekonomi Islam Vol 6 No 01 (2022)
Publisher : Lembaga Penelitian dan Pengembangan Masyarakat IAINU Kebumen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33507/labatila.v5i02.540

Abstract

Abstract - This study aims to compare audit quality in Islamic banking in Indonesia and Malaysia by using Audit Quality Indicators (AQIF), such as Good Corporate Governance which increases the size of the board, sharia supervisory board, audit commiteee, frequency of audit meeting, audit tenure, auditor industry specialization and audit firm reputation used to obtain audit quality in sharia banking during the 2014-2017 period. The sample in this study used Purposive Sampling and obtained a sample of 12 Islamic banks in Indonesia and 11 Islamic banks in Malaysia. The data used is secondary data from financial or annual reports issued through the official website of Islamic banks. In comparing these two banks, the analysis used is a different test from the Independent Sample t-test. The results showed significant differences with a significance level of 0,000 on the size of the board, sharia supervisory board, audit tenure, auditor of industry specialization and audit firm reputation And there is no significant difference in the size of the audit committee with a significance level of 0.513, the frequency of the audit board with a significance level of 0.090, the audit tenure with a significance level of 0.124.
Strategi Pemasaran dalam Meningkatkan Omzet Rumah Makan Pelangi Kabupaten Wakatobi Menurut Perspektif Ekonomi Syariah Rizki Nur Wakhid Hidayatullah; Sitti Rahma Guruddin
LABATILA : Jurnal Ilmu Ekonomi Islam Vol 6 No 01 (2022)
Publisher : Lembaga Penelitian dan Pengembangan Masyarakat IAINU Kebumen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33507/labatila.v5i02.568

Abstract

Marketing activities must be carried out by all companies, especially companies that seek turnover or profit, such as restaurant companies. The Prophet Muhammad taught his people how to trade and do proper marketing. Competition is common in every business that is done. Pelangi Restaurant also has competitors in accordance with their fields. Pelangi Restaurant needs several strategies to remain competitive with other restaurants by implementing healthy competition guidelines. The aims of this study were (1) to find out the marketing strategy for the Pelangi Restaurant in Wakatobi district. (2) To find out the increase in turnover of the Pelangi Restaurant in Wakatobi district. (3) To find out the marketing strategy in increasing turnover of Pelangi Restaurant Wakatobi district According to the Sharia Economic Perspective. This type of research is a qualitative descriptive research with the method (field research), namely research that takes place related to the object under study. In this case the data analysis used by the author is descriptive qualitative, namely an analysis that describes the situation or status of the phenomenon in words or sentences, then separated according to the categories to obtain conclusions. Research results: (1) The marketing strategy implemented by Rumah Makan Pelangi Wakatobi District applies a marketing mix strategy. (2) Marketing mix strategy, supporting and inhibiting factors were found in efforts to increase turnover at Pelangi Restaurant. (3) The marketing strategy in increasing the turnover of Rumah Makan Pelangi shows good results because it applies elements of Islamic Economics (Rabbaniyah) which assumes that every human movement is always supervised by Allah SWT.
Implementasi Strategi Manajemen Pemasaran Bank Syariah di Era Revolusi Industri 4.0 di Indonesia Nabila Arifa Aprilia Putri David; Muhammad Iqbal Fasa; Suharto Suharto
LABATILA: Jurnal Ilmu Ekonomi Islam Vol 6 No 02 (2022)
Publisher : LPPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33507/labatila.v6i01.954

Abstract

Marketing strategy is a planned and structured marketing procedure that will be carried out to achieve company goals. Along with the development of a company, the company's competition is unavoidable, especially in the banking world. The formulation of the problem in this study is how the strategy for marketing Islamic banking is to continue to advance and exist in this era of the fourth industrial revolution. This study aims to find out how the implementation of Islamic bank marketing management strategies in the era of the industrial revolution 4.0 in Indonesia today. This research is a qualitative research through the collection of detailed and in-depth data by involving various sources of information. The results of the research that can be obtained are the development of marketing strategies for Islamic banking, namely optimizing products that encourage optimization of business profits, improving the quality of human resources, increasing technological sophistication and increasing product quality. The development of Islamic bank marketing strategies with SWOT analysis, namely: 1) Strengths-Opportunities Strategy, 2) Weaknesses-Opportunities Strategy, 3) Strengths-Threats Strategy, 4) Weaknesses-Threats Strategy.
Pengaruh Perspektif Generasi Z terhadap Keputusan Berinvestasi di Pasar Modal Syariah (Studi Kasus pada Mahasiswa FEBI UIN Fatmawati Sukarno Bengkulu) Alen Tri Wahyuni; Asnaini Asnaini; Romi Adetio Setiawan
LABATILA: Jurnal Ilmu Ekonomi Islam Vol 6 No 02 (2022)
Publisher : LPPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33507/labatila.v6i01.977

Abstract

The purpose of this study is to counter the results of KSEI's data in 2022 regarding the number of investors dominated by generation Z and the results of a survey conducted by KIC regarding the decisions of generation Z to invest in the Islamic Stock Exchange. The approach used is quantitative. The population in this study were students of” FEBI UIN Fatmawati Sukarno Bengkulu. The sampling technique used is quota sampling, which is the students of FEBI UIN Fatmawati Sukarno Bengkulu which amounts to 50 people who have or not a stock account. The results tested by SPSS 25, with a significance value of 0.109 > 0.05. However, the results of the research conducted, it concluded that the zero Hypothesis (H0) is accepted, which is perspective (X) variable has no significant effect on investment decisions (Y) variable in the Islamic Stock Exchange. The results also show that out of 50 respondents there are only 7 (14%) respondents who already have a stock account. They have a stock account admitted that did not understand the investment system and also the reason they opened a stock account only to fulfill their assignments. Meanwhile, 43 (86%) of them admitted did not interest in investing, apart from their perspective which was not very open to investing in the Islamic Stock Exchange, they also have no interest in knowing more about the investment system and they did not lesson of investing in Islamic Stock Exchange.
Prosedur Penagihan Pajak Melalui Surat Teguran dan Surat Paksa Dalam Perspektif Ekonomi Syariah di Kantor Pelayanan Pajak Pratama Ngawi Kasmiati Kasmiati; Jullio Fandy Krisma
LABATILA: Jurnal Ilmu Ekonomi Islam Vol 6 No 02 (2022)
Publisher : LPPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33507/labatila.v6i01.988

Abstract

Taxation is a potential source of revenue to support national development. One of the efforts taken by the Director General of Taxes is to increase tax revenue through billing. Tax collection via letters of warning and coercion to raise public awareness of responsibility and role in the country's development. However, these efforts have not yet reduced tax arrears. This is proof that billing is not optimal. The purpose of this research is to analyze tax collection procedures using letters of reprimand and forced letters as well as tax collection constraints from an Islamic economic perspective. This research is a type of qualitative descriptive research that uses primary data as the main source of information and secondary data as support. Primary data was collected through interviews and observation, while secondary data was collected through documentation. The results of this study indicate that the billing implementation procedure is in accordance with the rules and principles of Islamic economics. However, in submitting letters, there are several obstacles, including the low knowledge of taxpayers, discrepancies and limited data related to taxpayers, and the inability of taxpayers who then apply for payment installments.
Analisis Swot Terhadap Strategi Pemasaran Syariah Pada WM Boutique Di Kabupaten Gowa Lisa Indrywati; Idris Parakkasi; A. Syathir Sofyan
LABATILA: Jurnal Ilmu Ekonomi Islam Vol 6 No 02 (2022)
Publisher : LPPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33507/labatila.v6i01.989

Abstract

Business cannot exist without competition, definitely plays an important role in any marketing campaign. No single business can be the sole winner in terms of sales and profits; instead, other businesses will compete for that success. As a result, this leads to a focus on competition in any marketing effort. The aims of this study were (1) to find out the form of the sharia marketing strategy carried out by WM boutique (2) to find out the SWOT analysis of the implementation of the sharia marketing strategy at WM Boutique. This type of research uses qualitative and quantitative methods to obtain information. qualitative and quantitative information leads to better research results. This method allows researchers to use several research methods and collect data through inductive and deductive thinking. Collecting multiple data points also solves research problems using different data sources. Research results (1) WM's business continues to improve the quality of its products. Doing so proved impossible to ignore when competing with other industries for customers. In addition, promoting product location and availability helps attract new customers. Because the location is a strategic place, people automatically want to buy goods there. When looking at promotional strategies for online marketing promotions, the focus lies on WM Boutique's promotional strategies. (2) Through SWOT analysis, it is known that WM boutique currently has internal strengths as well as many external opportunities so that in order to continue to exist, WM boutique must be able to take advantage of opportunities and develop its strengths.
Determinan Penggunaan E-Wallet Generasi Milenial Muslim Aisyah Aisyah; Yulfan Arif Nurohman; Rina Sari Qurniawati; Fahri Ali Ahzar
LABATILA: Jurnal Ilmu Ekonomi Islam Vol 6 No 02 (2022)
Publisher : LPPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33507/labatila.v6i01.993

Abstract

The development of information technology provides advances in the financial sector, especially digital payments. At this time digital payments have become a necessity to get some of the access offered to the public. The purpose of this study is to examine the factors that determine the millennial generation to use e-wallets. The variables tested include perceived usefulness, perceived ease of use, perceived risk and perceived security. Respondents in this study are the Muslim millennial generation in Solo Raya area. Based on the results of the data search, a sample of 108 respondents was obtained. The technique of selecting respondents using purposive sampling which provides certain criteria to the sample. The research method used is descriptive research with multiple linear analysis. Tests were carried out using SPSS software by testing the validity and reliability before carrying out multiple regression to prove the hypothesis. Based on the data obtained, it shows that the majority of respondents are dominated by women, while the majority of jobs are private employees. The results of the variable test show that perceived usefulness and perceived usefulness have a positive influence on usage decisions for the Muslim millennial generation. The perceived risk and security variables do not affect the decision to use e-wallets.
Komodifikasi Agama : Sebuah Strategi Pemasaran Maya Kholida; Ita Rodiah
LABATILA: Jurnal Ilmu Ekonomi Islam Vol 6 No 02 (2022)
Publisher : LPPM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33507/labatila.v6i02.1018

Abstract

Globalization has a very wide influence, including the shifts that occur in the industrial sector in the era of globalization. There are at least two shifting phenomena in the industrial sector today, namely the phenomenon of shifting from production to consumption issues, and shifting focus of capitalism from exploiting workers to exploiting consumers. Indonesia as a Muslim-majority country makes the Muslim market a very promising field for consumer exploitation for capitalists. The capitalists take advantage of the Islamic religion as a commodity to achieve maximum profit in exploiting Muslim consumers. In the beginning, religion was not something that was a commodity by the capitalists, it was made like a commodity that would bring in a lot of profit. This paper examines the phenomena that occur in society regarding the commodification of the Islamic religion. The purpose of this study is to examine the phenomenon of the commodification of Islam in Indonesia as a marketing strategy targeting the Muslim market. The method used in this research is a literature review or literature review, namely by reviewing and critically examining the findings, ideas, or knowledge in the literature. The result of this research is that in Indonesia the commodification of the Islamic religion absolutely occurs, and is a marketing strategy that is mostly carried out by business actors.