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Media Riset Bisnis & Manajemen

mrbm
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Published by Universitas Trisakti

ISSN : 1411884X EISSN : 24429716 DOI : 10.25105/mrbm

Core Subject : Economy,

Economics, Econometrics & Finance

Media Riset Bisnis & Manajemen is a research media that is published based on OJS. MRBM is a research media owned by the Trisakti University Faculty of Economics and Business. MRBM was first published in 2001. In 2008 MRBM was once nationally accredited. The focus and scope of this research media are in the field of Management and Business sciences with the following details:

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis dan Menejemen Intetrnasional

Articles 210 Documents

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ANALISIS HUBUNGAN ANTARA SERVICE QUALITY, CUSTOMER SATISFACTION, DAN SWITCHING COST TERHADAP CUSTOMER LOYALTY; STUDI KASUS PERPINDAHAN GSM KE CDMA MAHASISWA DI DEPOK. Rizal Edy Halim
Media Riset Bisnis & Manajemen Vol. 7 No. 2 (2007): Media Riset Bisnis & Manajemen
Publisher : Universitas Trisakti

The level of competition in the world of CDMNs telecommunications mobile in Indonesia is very tight Each CDMRs provider uses price promotion strategy to draw consumer enthusiasm. In line with the theory of price sensitivity of consumer to price changes if the consumer will move to other provider with dissimilar price offering at same service. Good service quality which can be given by service provider to its consumer will make them satisfy and loyal. Consumer which satisfied would intenl to re-purchase the services that could be generating their loyalty. If the providers offering various benefit, value, or other tactical effort to retain their customer then the level of customers switching intention will be low. Hence they will become progressively loyal and resistance to move. Using survey with a hundred of respondents, the authors found thatservice quality influence customers satisfaction positively. It means progressively improvement of service quality will boost up the level of satisfaction. The findings also addressed that customer satisfaction influence loyalty positively. Other word if customer satisfies with the sentes offering, the level of loyalty will be increase. Interestingly, the finding also shows that switching cost will disturb the chain of satisfaction toward loyalty. Here in after, this study also finds that service quality influence customer loyalty patially which means with or without the presence of satisfaction, customer have become loyal to their provider.Keywords : customer satisfaction, loyalty, switching cost

PENGARUH NORMATIVE COMMITMENT, AFFECTIVE COMMITMENT DAN CONTINUANCE COMMITMENT TERHADAP SWITCHING INTENTIONS Kurniawati ,
Media Riset Bisnis & Manajemen Vol. 7 No. 2 (2007): Media Riset Bisnis & Manajemen
Publisher : Universitas Trisakti

Although research the determinant of service provides switching has grown in recent years, the focus has been predominantly on transactional, not relational variables. In this research, the authors address the role of customer commitment on customers' intentions to switch. Drawing from organizational behavior literature, they build on previous service switching research by developing a switching model that includes a three-component conceptualization of customer commitment. Structural equation modeling is used to test the model based on data from a survey of 198 auto repair service customers. The authors' results support the notion that customer commitment affects intentions to switch service provider and that the psychological states underlying that commitment may differ. As such, future marketing research should consider these different forms of commitment in understanding customer retention. The implications of this model for theory and practice are discussed.Keywords: Normative Commitment, Affective Commitment, Continuance Commitment, and Switching Intentions.

FAKTOR-FAKTOR YANG MEMPENGARUHI MOTIVASI KERJA DAN KEPUASAN KERJA PADA PEKERJA BERKETERAMPILAN RENDAH ATAU TERBATAS Diah Pradiatiningtyas
Media Riset Bisnis & Manajemen Vol. 7 No. 2 (2007): Media Riset Bisnis & Manajemen
Publisher : Universitas Trisakti

This paper examined factors that influence work motivation and satisfaction. The research focus on employee with low or limited skills and education, they don't have career on the job and paid with minimum salary. This employee do not have any opportunities or gain job promotion. There is a reality faced by them because of their limited skills and education, while they have to serve the customer better. The interesting point to be investigated was the factors influencing their motivation in work besides salary they expected. The company face dilemma whenever they needs this type of employee but they have to maintain the employee with minimum salary to reduce intention to quit. Linear reggression conducted to examine the influences of leadership, condition of work, and employee internal factors to work motivation and satisfaction. The construct was adapted and developed from the model of Nordic Employee Index. The result shows that internal factors were the most influencing variable to work motivation and satisfaction.Keywords : Condition of work, Leadership, Motivation, Satisfaction

TICK SIZE DAN KUALITAS PASAR DI BURSA EFEK JAKARTA Bahtiar Usman
Media Riset Bisnis & Manajemen Vol. 7 No. 2 (2007): Media Riset Bisnis & Manajemen
Publisher : Universitas Trisakti

The purpose of this study is to analyze the impact of a tick size change announcement to capital market quality using data from firms listed in Bursa Effect Jakarta. Database classified firms by stock volume level and price level. Generally, there is no evidence to prove that a tick size change announcement have an influence to capital market quality, but for special case we can prove that a tick size change announcement tend to influence capital market quality: i.e for firm that have lower price stock, the reducing tick size announcement will decrease capital market quality and from regression result find that reducing tick size will also decrease capital market quality.Keywords: Announcements, tick size, capital market quality

ANALISIS PENGARUH PELAKSANAAN SUPPLY CHAIN DAN LOGISTIK TERHADAP KINERJA PERUSAHAAN MANUFAKTUR Yolanda M. Siagian
Media Riset Bisnis & Manajemen Vol. 7 No. 2 (2007): Media Riset Bisnis & Manajemen
Publisher : Universitas Trisakti

The emergence of the extended manufacturing enterprise, a globalIy dispersed collection of strategically aligned organizations, has bought new attention to how to coordinate the flow of information and materials across their supply chain. This paper explores and develops the concept of enterprise logistics. Specifically, this paper examines the fit between organization's enterprise logistics integration capabilities and its supply chain structure. Using a configuration approach, we test whether globally dispersed network organizations that adopt enterprise logistics practices that are able to achieve higher levels of organizational performance. Result, indicate that enterprise logistics is a necessary tool for a pure network structure, a high level of enterprise logistics integration alone does not guarantee improved organizational performanceKeywords : Information & materials, enterprice logistic supply change, organizational performance

PENGGUNAAN BENCHMARKING DALAM UTILITAS AIR MINUM Winarni ,
Media Riset Bisnis & Manajemen Vol. 7 No. 3 (2007): Media Riset Bisnis & Manajemen
Publisher : Universitas Trisakti

Benchmarking is the process of improving performance by continuously identifying, understanding, and adapting outstanding practices and processes found inside and outside the organization. Many companies and large organizations have embraced benchmarking as an important, systematic methodology for achieving the organization's strategic objectives. Benchmarking focuses on how to improve any given business process by exploiting best practices rather than merely measuring the best performance. Studying best practices provide the greatest opportunity for gaining a strategic, operational, and financial advantage. The Benchmarking System, named BMS2, was established by Indonesian Association Water Companies (PERPAMSI) during 2003 when 79 PDAMs contributed data to provide 29 indicators. The two key objectives of BMS2 are to understand the ability to achieve and maintain cost recovery and the community satisfaction with the service provided by their PDAM.Keywords : Benchmarking, Best Practice, Key Performance Indicators (KPI)

HUBUNGAN PERILAKU PEMBELIAN DAN PEMBELIAN KOMPULSIF Ina Oktaviana Matusin
Media Riset Bisnis & Manajemen Vol. 7 No. 3 (2007): Media Riset Bisnis & Manajemen
Publisher : Universitas Trisakti

Consumer compulsive buying is an important area of inquiry in consumer behavior research. The importance of studying compulsive buying stems, in part, from its nature as a negative aspect of consumer behavior. Specifically, exploring negative consumption phenomena could provide modified or new perspectives for the study of positive consumption behaviors. Moreover, research on negative facets of consumption is useful because it can potentially contribute to society's wellbeing, an important criterion for usefulness of any research. This research builds on earlier papers to propose a model of compulsivity antecedents. Gender, consumers' tendency to make unplanned purchases, and their tendency to buy product not on shopping lists, serve to predict compulsive tendencies in a sample of Indonesian consumers. The findings suggest that these antecedents affect compulsive tendencies. The main purpose of this study is to examine the relationship between buying behavior and compulsive purchase tendency. This research use questionnaire which distribute to 120 respondents, 60 female and 60 male .The result of this research-shows that males will exhibit lower levels of compulsive purchase tendencies than females will.Keywords : Compulsive Buying, Costumer Behavior

PENGARUH KARAKTERISTIK KEPEMIMPINAN KHARISMATIK (MODEL CONGER-KANUNGO) TERHADAP TIPE KEPEMIMPINAN LAINNYA Netania Emilisa
Media Riset Bisnis & Manajemen Vol. 7 No. 3 (2007): Media Riset Bisnis & Manajemen
Publisher : Universitas Trisakti

The general objective of this research is to determine the indicator characteristics in Conger —Kanungo model that can be use to scale charismatic leadership in internasional bank in Jakarta, and to analyze influence of charismatic leadership characteristics in Conger — Kanungo model to another leadership style. According to the research, the result all characteristics in Conger-Kanungo model can be use to scale charismatic leadership. There are influence from charismatic leadership (Conger-Kanungo Model) to all another leadership style. This is show relationship between characteristics charismatic with Task-Oriented Leadership, relationship between environmental sensitivity, vision and articulation with participative leadership, relationship between vision and articulation, sensitivity to member needs to people oriented leadership dan relationship between sensitivity to member needs, vision and articulation with Bass Charisma Scale.Keywords : Charismatic Leadership, Task-Oriented Leadership. Participative Leadership, People-Oriented Leadership, Bass Charisma Scale

ANALISIS MANAJEMEN MODAL KERJA PADA INDUSTRI DASAR DAN KIMIA Farah Margaretha; Ayu Puspita
Media Riset Bisnis & Manajemen Vol. 7 No. 3 (2007): Media Riset Bisnis & Manajemen
Publisher : Universitas Trisakti

The objective of this research is to observe the working capital management on basic industry and chemical companies. Data research were obtained from 21 basic industry and chemical companies which are listed on the Jakarta Stock Exchange and this research was using the descriptive method, in order to observe the working capital management effectiveness by using the net working capital to sales ratio, current ratio, quick ratio, inventory turnover, account receivables turnover and working capital turnover on the basic industry and chemicai companies and also using the hypothesis testing method in order to observe whether the working capital management was measured by using the cash conversion cycle.have an influence towards the profitability. Data analysis method was using the working capital analysis, cash conversion cash analysis, profitability analysis (operating profit margin), classic assumption test, fit model test, hypothesis test (t-test). Based on the statistic test, obtained that the working capital management have a negative influence towards the profitability. In order to achieve an effective and proper operational in the company, thus the basic industry and chemical companies should lessen the cash conversion cycle by: lessen the inventory conversion period, by selling the inventory in the warehouse earlier than predicted. Such as cement, ceramic, glass, sand, etc; lessen the receivable collection period by collecting the account receivables; the payables deferral period will be extended by delaying the payment. A short cash conversion cycle could provide a better profit, because the longer the cash conversion cycle, the external fund and other funds requirement will also perceived higher.Keywords : working capital management, financial ratio

KONTRIBUSI KNOWLEDGE MANAGEMENT DALAM MENGEMBANGKAN DAN MEMPERTAHANKAN COMPANY'S COMPETITIVE ADVANTAGE DI ERA KNOWLEDGE ECONOMY Bambang Wiharto; Amelia Setiawan
Media Riset Bisnis & Manajemen Vol. 7 No. 3 (2007): Media Riset Bisnis & Manajemen
Publisher : Universitas Trisakti

Knowledge becomes a strong power to win competition in this knowledge economy era. Executives and managers who manage and direct the organization need information support and knowledge in developing company strategies and to perform a better decision making in order to sustain and build strong competitive advantage. How an organization manages their information and knowledge will become a critical success factor for being a market leader. Knowledge which contain of experience, intuition, best practices and lessons learned becomes intangible asset which could be used to reach company goals and objectives. The knowledge management systems one collect, process, store, retrieve, communicate and share data, information and knowledge it becomes a tool to create value for organization and its stakeholders and accelerate development of an appropriate culture to become a knowledge based organization. The piper is a literatur review that das cuss. Is knowledge the ultimate competitive advantage? How would a company put knowledge management into practice? Is Knowledge Management practices will yield the competitive advantage and sustaining it? These and related issues are the focus of this paper.Keywords : Knowledge, knowledge management, information

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Contact Name
Moh Shidqon

Contact Email
ajid.shidqon@trisakti.ac.id

Phone
+6281574360223

Journal Mail Official
mrbmfeb@trisakti.ac.id

Editorial Address
Fakultas Ekonomi dan Bisnis, Universitas Trisakti Gedung Hendriawan Sie Lantai 3, Jalan Kyai Tapa Grogol no. 1 Grogol, Jakarta 11440 Telp: 021-5663232(ext.8334)

Location
Kota adm. jakarta barat,

Dki jakarta

INDONESIA

Abstract

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Moh Shidqon

Contact Email ajid.shidqon@trisakti.ac.id

Phone +6281574360223

Journal Mail Official mrbmfeb@trisakti.ac.id

Editorial Address Fakultas Ekonomi dan Bisnis, Universitas Trisakti Gedung Hendriawan Sie Lantai 3, Jalan Kyai Tapa Grogol no. 1 Grogol, Jakarta 11440 Telp: 021-5663232(ext.8334)

Location Kota adm. jakarta barat, Dki jakarta INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Moh Shidqon

Contact Email
ajid.shidqon@trisakti.ac.id

Phone
+6281574360223

Journal Mail Official
mrbmfeb@trisakti.ac.id

Editorial Address
Fakultas Ekonomi dan Bisnis, Universitas Trisakti Gedung Hendriawan Sie Lantai 3, Jalan Kyai Tapa Grogol no. 1 Grogol, Jakarta 11440 Telp: 021-5663232(ext.8334)

Location
Kota adm. jakarta barat,

Dki jakarta

INDONESIA