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JAM : Jurnal Aplikasi Manajemen
Published by Universitas Brawijaya
ISSN : 16935241     EISSN : 23026332     DOI : -
Core Subject : Science,
Jurnal Aplikasi Manajemen - Journal of Applied Management (JAM) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field of functional management (marketing, finance, human resources, and operations) as well as the applied management and a wide range of applications.
Arjuna Subject : -
Articles 1,359 Documents
Analisis Karakteristik Organisasi dan Gaya Manajemen serta Pengaruhnya terhadap Orientasi Kewirausahaan dan Kinerja Perusahaan (Studi pada Usaha Kecil Sandang di Jawa Timur) Sri Muljaningsih; Djumilah Zain; Kusuma Ratnawati; Made Sudarma
Jurnal Aplikasi Manajemen Vol 9, No 2 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Many companies have been affected by the economics crisis, including high inflation rates, large number of bankrupt companies that lead  to fire the employess dan the choice of big companies to become small indutry that incompete to improve the performance in terms of the increase in sales and profitability. Based on this fact, purpose of this research is to identify and measure (1) the influence of Organization Characteristics towards Entreprenurial Orientation, (2) the influence of Organization Characteristics towards Company's Performance, (3) the influence of Management Style towards Entreprenurial Orientation, (4) the influence of Management Style towards Company's Performance, (5) the influence of Entreprenurial Orientation towards Company's Performance. Using 169 small industries from 7 (seven) cities/regencies in East Java with 135 respondents as the samples, and Structural Equation Modelling (SEM) with support of AMOS ver. 5.0 in analysing data, we find that the organization characteristics as reflected in a good communication betwen employers dan employee and also constant monitoring to the employees work improvement increasr the sales growth and the accuracy in taking risk. However, organization characteristics can indirectly influence the company performance without high enterpreneurial orientation. On the other hand, the opportunity given to employess to be more innovative can increase their sense of belonging and comitment to increase the employees performance. Besides, high entrepreneurial orientation can intensify the competition spirit so aggressive that manager is more innovative and proactive in taking bussiness oppurtunities which affect the improvement of bussiness. The performance of small industries in East Java is not only succeeded by team work but also by leadership which can approach the employees to be more responsible to their work.Keywords : Organization Characteristics, Management Style, Entrepreneurial Orientation and Performance.
Corporate Social Responsibility dan Orientasi Pasar Peranannya dalam Meningkatkan Kinerja Bisnis Perusahaan (Studi pada Perusahaan AMDK di Jawa Timur) Christin Susilowati; MS. Idrus; Armanu Thoyib
Jurnal Aplikasi Manajemen Vol 9, No 2 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

In the debate context of Corporate Social Responsibility (CSR), there are two different views. Firstly, as the main objective of any businesses is profit, CSR is considered as financial burden to the company. On the other hand, the second view proposes that profit-oriented companies tend to be unsustainable if the interests of relevant stakeholders are not considered. The claim that there is a relationship between CSR and business performance is still debatable. CSR can be properly and effectively implemented if companies use a systematic approach to address issues related to the environment. The company’s market orientation is a manifestation of sensitivity and response to the company’s stakeholders. Thus, businessoriented market will try to integrate the needs of the social responsibility into each company’s activities. In this study, the impact of market orientation and CSR on corporate performance was proposed to take place through the process of building reputation and employees’ commitment. This study aims to examine the relationship between CSR and market orientation, and explore relationships with the company’s reputation and employees’ commitment in increasing business performance. 30 bottled drinking water companies in East Java were chosen. Partial Least Square analysis (PLS) was employed due to the limited number of respondents. The findings suggest that the impact of CSR and market orientation on a firm’s performance is determined by the mediating variable, corporate reputation and employees’ commitment. Stronger implementation of market orientation and CSR is proved to build a better company reputation. Implementation of market orientation, CSR and reputation of the company is proved to strengthen employees’ commitment to the company. Implementation of market orientation and CSR is not able to improve the company performance, if when implemented, the company was not able to effectively communicate the implementation to build company’s reputation and increase employees’ commitment to the company.Keywords: CSR, Market Orientation, Corporate Reputation, Employee Commitment and Business Performance.
Application Influence of The Competitive Advantage Strategy and Total Quality Management Towards Corporation Performances (Study in The Manufacturing Corporation Certificates of ISO 9000 in East Java) Gunarianto -
Jurnal Aplikasi Manajemen Vol 9, No 2 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This research is aimed at obtaining empirical evidence and perfect understanding about influence phenomenas of the competitive advantage strategy application and Total Quality Management towards manufacturing corporation performances obtaining certificates of ISO 9000 in East Java.Contribution of this research is expected to be able to provide ideas about the scientific development in the fields of Strategic Management, Cost Management and Operational Management. Especially for corporations and professionals, this research is expected to provide contribution to the setting of strategic plan, application of Total Quality Management and performance appreciation using Balanced Scorecard perspective.Census research method is applied in this research. While the research type is descriptive-verificative. To test the hypothesis used method of Structural Equation Modeling and Principle Component Analysis is applied. Results of the descriptive analysis show that application influence of the competitive advantage strategy and Total Quality Management, towards corporation performances is proved to be categorically high. Application on each perspective existing in the Balanced Scorecard is also proved to be categorically high.Results of the hypothesis test show that application influence of the competitive advantage strategy towards corporation performance is 34%, application influence of Total Quality Management towards corporation performance is 21%. Simultaneously application influence of the competitive advantage strategy and Total Quality Management towards corporation performance is 91 %.This research implies that application of competitive advantage strategy, and Total Quality Management are proved to provide positive and significant contribution towards manufacturing corporation performance.Keywords: Competitive Advantage Strategy, Total Quality Management, Balanced Scorecard, Certificate of ISO 9000, Stretegic Busines Unit
Pengembangan Model Manajemen Kinerja Strategik pada Koperasi Pegawai Republik Indonesia di Jawa Timur F. Danardana Murwani; H. Suharto , S.M.
Jurnal Aplikasi Manajemen Vol 9, No 2 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

The research was intended to produce an empowerment model for improving the performance of public employee cooperative (KPRI). The model is called as the KPRI’s Strategic Performance Management (SPM) model. The research was designed by using developmental research design during two phases. The research is the first one and the output is the draft of KPRI’s SPM model. The sample was taken by using a purposive technique including sample of KPRI and personnel sample of KPRI. Four KPRIs, namely KPRI Universitas Negeri Malang, KPRI Budi Pogalan Trenggalek, KPRI Keluarga SMPN 1 Sidoarjo, and KPRI Jaya Tuban, were selected as sample of KPRI. Five people were also selected from each KPRI as personnel sample. People were involved in field information collecting, namely assessing the implementation level of main elements of the KPRI’s SPM model. The result showed that in general, the implementation level accomplished the high level, but not equal in four KPRIs. Expert judgment was involved in validating the draft.Keywords: manajemen kinerja strategik, expert judgment, KPRI
Analisis Keberhasilan Penerapan E-Government Melalui Optimalisasi Pemanfaatan Teknologi Informasi-Komunikasi dan Sumber Daya Manusia Berkualitas Misbahuddin Azzuhri
Jurnal Aplikasi Manajemen Vol 9, No 1 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This research intends to analyze and describe influence of ICT quality, IT personnel quality, and interaction quality on user satisfaction in web based information system. This research become an interesting problem because there has not been consistent empirical result. This study based on the responses of 168 respondents in local government of Malang Territory. The analysis indicated that ICT quality, IT Personnel quality, and interaction quality has positive influence on effectiveness of web bases information system. This result shows that web bases information system needs the three dimensions of qualities. Based on analysis result, ICT quality does not have significant influence on system effectiveness. This means improvements made by ICT quality does not increase the user satisfaction when using web based information system. IT Personnel quality and interaction quality have significantly influence on web based information system. It means every improvements made by IT Personnel quality and interaction quality increase the user satisfaction when using web based information system. The implication of the study was relevant to system developer and analyst also academicians seeking to explain why, how, where and when user satisfaction in information system development is needed.Keywords: ICT quality, IT Personnel quality, e-government, and user satisfaction
The Application of Environmentally Friendly Technology-Based System through Three Holistic Marketing Components: A Case Study* William.s Wijaya; Eristia Lidia Paramita; John J.O.I. Ihalauw
Jurnal Aplikasi Manajemen Vol 9, No 2 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Abstract. The roles in enhancing environment sustainability of a company producing gloves was studied. The objectives were to know the application of environmentally friendly technology-based system through internal marketing, societal responsible marketing, and integrated marketing concepts. The research questions: (1) how is the implementation of internal marketing regarding the waste handling; (2) how the societal marketing is implemented in all manufacturing processes; (3) how in accordance with integrated marketing, the green chemistry is carried out through clean technology, friendly environment and availability of raw materials. A case study design with data triangulation was employed. The analysis showed that the company hired and provided an excellent health service for 798 workers from the surrounding areas, fulfilled SR8600 standard and used eco-efficiency machines in its operations. Besides, it adopted ISO 14000, proactively performed societal marketing by producing biodegradable hand gloves, carried out eco-efficiency activities, and managed mutually satisfying relationships with key stakeholders. Finally, to create a green environment, the company performed waste treatment management, adopted energy efficiency measures, ensured the availability of raw materials to make products rapidly degraded by microorganisms hence better environment, and followed the stringent formal rules. The study inductively generated concepts and formulated a set of propositions leading to a proposed model. Keywords: internal marketing, societal responsible marketing, integrated marketing, corporate social responsibility, green chemistry
Pengaruh Bauran Pemasaran (Marketing Mix) terhadap Keputusan Menggunakan Jasa Rawat Jalan di Rumah Sakit Bina Sehat Jember Maria Ulfah; Asih Tri Rachmi; Agung Yuniarinto
Jurnal Aplikasi Manajemen Vol 11, No 3 (2013)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Abstract: This study aims to figure out the general description of marketing mix including: product, price, place, promotion, people, process and physical evidence, that is related to the decision to utilize outpatient services at Bina Sehat Hospital Jember; besides, this research also aims to figure out  both simultaneous and partial influences of  marketing mix on  the decision to utilize outpatient service of Bina Sehat hospital Jember. The study conducts analytical survey (non experimental) with a cross-sectional approach on 80 patients of polyclinic Bina Sehat hospital  Jember. The sample is taken using purposive sampling technique. The Independent variables are product, price, place, promotion, people, process and physical evidence; whereas, the dependent variable is decision to utilize outpatient service at Bina Sehat hospital Jember. The variables are measured by questionnaires instrument. The study is conducted  at outpatient polyclinic Bina Sehat hospital Jember. Formerly, before the questionnaire is used, the researcher tests its validity and reliability. The instrument’s validity utilizes product moment correlation; while the reliability test uses Cronbach alpha method. The data are analyzed by utilizing multiple linear regression analysis.The study reveals that marketing mix simultaneously and significantly affects the decision of taking outpatient services at Bina Sehat hospital Jember. The R  is 0.809; it implies that the ability of  the independent variables consisting of Products (X1), Price (X2), Place (X3), Promotion (X4), People (X5), Process (X6) and Physical Evidence (X7), is able to explains the variability of dependent variable, which is the decision to utilize outpatient service (Y), as much as 80.9%. The rest, or 19.1%, is explained by other independent variables which are not observed in this study. Product,  place, promotion, people and physical evidence affect the decision to utilize services of Bina Sehat hospital; meanwhile, price and process variables do not significantly affect the decision to utilize outpatient services. The dominant dependent variable which affects the decision to utilize outpatient services (Y) is  product (X1) as it counts for 29.94%; in addition, the other influence comes from physical evidence (X7) which counts for 18.77%, place (X3) which counts for 14.76 %, promotions (X4) which counts for 12.10%, People (X5) which counts for 9.72%, Process (X6) which counts for 3.94% ,and Price (X2) which counts for 0.55% Keywords: marketing mix, outpatient, hospital  
Pengaruh Strategi Resource-Based terhadap Keunggulan Bersaing yang Dimediasi oleh Orientasi Kewirausahaan (Studi pada Usaha Kecil Menengah Sasirangan Kota Banjarmasin) Defin Shahrial Putra; Atim Djazuli
Jurnal Aplikasi Manajemen Vol 11, No 3 (2013)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Abstract: This research aims to examine and analyze the effects of resource-based strategy towards the orientation of entrepreneurship and small and medium enterprises competitive advantage, as well as test and analyze the effect of entrepreneurial orientation on the competitive advantage of small to medium-sized sasirangan. As well as test and analyze the effect of entrepreneurial orientation on the competitive advantage of small to medium-sized sasirangan. The study also tested and analyzed the effect of entrepreneurial orientation on indirect resource-based strategy of medium-small business competitive advantage sasirangan. This research sample of 37 medium-small business sasirangan in the city of Banjarmasin taken with Census and sampling methods were analyzed by using the method of Partial Least Square (PLS). The findings in this study are the effects of resource-based strategy in the entrepreneurial orientation variables will be reinforced to create sustainable competitive advantage on small and medium enterprises. Entrepreneurial orientation’s influence and the presence of small and medium enterprises competitive advantage sasirangan. The findings in this study, there is an indirect effect of entrepreneurial orientation on resource-based strategy of medium-small business competitive advantage sasirangan in the city of Banjarmasin.Keywords: resource-based strategy, orientation of entrepreneurship, competitive advantage
Pengaruh Kualitas Pelayanan dan Harga terhadap Kepuasan dan Loyalitas Pelanggan (Studi pada Pasien Rawat Inap di Rumah Sakit NU Tuban) Achmad Shofiyyuddin As’ad; . Noermijati
Jurnal Aplikasi Manajemen Vol 11, No 3 (2013)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Abstract: This study aims to analyze the impact of service quality and price on customer satisfaction and customer loyalty, as well as the influence of customer satisfaction on customer loyalty in hospital inpatients NU Tuban. Technical analysis of the data in this study using the Partial Least Square ( PLS ).The results showed that the quality of service and price positive and significant impact on customer satisfaction, as well as indirect effect on customer loyalty through customer satisfaction. Customer satisfaction is positive and significant effect on customer loyalty.Keywords: quality of service, price, customer satisfaction, customer loyalty, hospital
Analysis of Material Handling Flow Process on Tin Smelting: a Case Study in Indonesia Eko Zunianto S; Akbar Adhiutama
Jurnal Aplikasi Manajemen Vol 11, No 3 (2013)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Abstract: Indonesia is one of the largest tin producers in the world. Tin industry is growing and flourishing in Indonesia. In Indonesia, the processing of tin ore to tin metal uses reverberatory furnace. Effectiveness on flow of material handling process becomes the determining factor in keeping Work in Process (WIP) mate rial inventory levels and increasing productivity. The purpose of this study is to analyze the flow of material handling processes in order to minimize WIP material inventory and increase productivity. Value Stream Mapping (VSM) is used as a tool to analyze the process flow. Direct field observations and analysis of production data are developed into current VSM. The result reveals that there are some wastes or muda in the process flow. One of the occurring wastes is on the lead time process of the WIP handling which is longer than the cycle time of melting process; therefore, this causes an accumulation of WIP material that results in productivity decreasing of the tin production. Waste elimination can trim the processing time of WIP material handling so that it will be able to reduce the accumulation of WIP material as much as 53% and increase tin production by 5%Keywords: tin, smelting process, value stream mapping, WIP inventory, cycle time, reverberatory furnace

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