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INDONESIA
Jurnal Ilmu Komunikasi
Published by Universitas Pembangunan Nasional Veteran Yogyakarta
ISSN : 16933028     EISSN : 24078220     DOI : -
Core Subject : Education,
Languange, Linguistic, Communication & Media
Arjuna Subject : -
Articles 386 Documents
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MEDIA MASSA DAN PENYEBARAN ISU PEREMPUAN Dewi, Machya Astuti
Jurnal Ilmu Komunikasi Vol 7, No 3 (2009)
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v7i3.24

Abstract

Mass media has significant role in dispersing women issues. Especially in conducive political opportunity structure, feminist ideology shared by woman activists grows rapidly. International women discourses informed by mass media influence, adopted, and motivate what women activists will do. And finally mass media play important role in the struggle for gender equality. Mass media inform and campaign for news and informations so that the readers or audiences give greater attention and awareness in women’s rights. In the Indonesia context, many women from Non Govermental Organizations influenced by international issues and international phenomena in their struggle for women empowerment. They learn almost all the international issues and phenomena from mass media, especially newspaper and internet. For the example, the vagina monolog performance in Madisson square motivated the Indonesian women activist to performed the same thing in Indonesia. On the other hand, Indonesian women activists always share their feminist ideologi or campaign for women empowerment in newspapers, magazines and internet. Many Indonesian people realize that the encouregement for women, gender equality and women empowerment are the important things to do. And all what Indonesian women activists have done become a reality that mass media has very important role in campaingn for women issues and gender equality.
KAJIAN IKLAN TELEVISI DALAM PERSPEKTIF TEORI PENGARUH SELEKTIF Susi Evanita
Jurnal Ilmu Komunikasi Vol 7, No 3 (2009)
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v7i3.29

Abstract

This study aims to analyzing the influence of television advertisement on the housewives attitude to the product. This analysis used the selective influence theory with selected independent variables, such as the slogan, model, and repetition advertisement, and motivation, age, education, income, jobs, and reference group as well. Attitude to the product as the dependent variable. Research uses analytical survey method with the population are housewives living in Padang. The sample was taken through cluster random sampling technique based on administrative area, there were 390 housewives. The primary data were obtained through questionaire which was designed in accordance with the need of the research, interview, and observation. Documentation was the source of secondary data. Used for path analysis. Research finding show that advertisements of tagline, models, repetitions, motivation, age, education, income, and group reference wholly influence significantly toward to the attitude of this products. Partially only the income doesn’t influence significantly toward attitude to the product.
DIFUSI INOVASI TEKNOLOGI TEPAT GUNA DI KALANGAN WANITA PENGUSAHA DI DESA KASONGAN YOGYAKARTA Siti Fatonah; Subhan Afifi
Jurnal Ilmu Komunikasi Vol 6, No 1 (2008)
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v6i1.39

Abstract

In new order era, the role of government was dominant, it was also as key in technology introduction process. Adoption of innovation process of technology product in development was more depended on NGOs or society initative. How is the effect of that changing toward development communication model? This research tries to explore the influence of changing politic and agent innovation diffusion process toward the acceptance of a new technology. This research will also explore how the promotion agent changing in innovation diffusion in influences form or communication model in technology introduction process. Based on research, it is found that politic context and promotion agent changing in innovation diffusion influences appropriate technology acceptance process in woman entrepreneurs in Kasongan Village. In the previous era, government had much role as a promotion agent. But now in reform era, the role as a promotion agent are handled by artists, volunteer, NGOs, Universities (Lectures and student), individual and groups of society. They use communication channel wich the opener. Communication mode which is placed society as a source of innovation diffusion caused the acceptance level innovation product is high among woman entrepreneurs in Kasongan. Generally, woman entrepreneurs who are as research sources accept innovations around themselves. There are many kind of innovation which are used. At a pre production stage (include design for earthenware vessels form, function, coloring and ornament), innovation of a production stage (incude : The use of tool/terchnology which is more sophisticated in making and burning erathware vessel and innovation at a after production (a new strategy development in marketing such as join an exhibition, making, brochure, advertisement in mass media and also internet).
RESPON KONSUMEN TERHADAP IKLAN MIE SEDAP Susanta Susanta
Jurnal Ilmu Komunikasi Vol 6, No 1 (2008)
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v6i1.40

Abstract

The aims of the research are identify Mie Sedaap advertising strength, customer’s re- sponse strength, customer’s response index, and relationship between advertising strength and customer’s response strength. Closed questionnaire is use to collect data from 100 respondents. Purposive sampling technique used to determine respondent. Date tabulating is kind of descriptive analysis that is used to analysis advertising strength, customers’ response strength, and customers’ response index. Rank Spearman correlation use to analysis relationship between advertising strength and customers’response strength. The result of descriptive analysis show that strength of Mie Sedaap advertising Titi Kamal Version is in the average category. It means the respondent see the advertising very often but there’s no special thing on the interest build. With the hierarchy effect model, it shows the con- sumer respondent has goes outside awareness, interest, desire, convict, and purchase level. Most of the respondents do the purchase, while some respondent didn’t purchase just because they didn’t get convicted about what the advertising claim and didn’t get interest whit that. Mie Sedaap advertising can be categorized success because most of the people buy the goods. But if we look to the strength of the advertising which created only weak responses, there’s no guaran- tee they will buy again in the future or continuing the purchase. In the other hand, for those who haven’t bought the product, still very small possibility to buy. It is because the weak support from the advertising. The result of correlation analysis also shows relations between strength of the advertising and strength of consumer response is significant on level á = 0.05. If the company wants to get the goal of from the advertising, they have to repair the advertising so it can improve the awareness, interest, desire, conviction and purchase level.
Komunikasi Antarbudaya Tionghoa dan Pribumi dalam Penggunaan Bahasa Lusiana Andriani Lubis
Jurnal Ilmu Komunikasi Vol 10, No 3 (2012)
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v10i3.46

Abstract

Permasalahan kajian adalah bagaimana pengaruh komunikasia ntarbudayaTionghoa dan Pribumi di kota Medan dalam penggunaan bahasa? Tujuan penelitian untuk mengetahui pengaruh penggunaan bahasa Indonesia pada masing masing etnik Tionghoa dan Pribumi sebagai bahasa pemersatu di antara etnik. Penelitian ini menggunakan kaedah deskriptif kualitatif melalui pendekatan studi kasus, dan teknik penarikan sampelnya melalui teknik persampelan ‘bola salju’. Selain itu, peneliti mengadakan pengamatan dan analisis dokumen yang berhubungan dengan penelitian ini.Analisis data ditulis dalam bentuk naratif induktif yaitu kasus demi kasus berdasarkan kategori yang telah dirumuskan. Hasil penting penelitian menunjukkan bahwa keragaman bahasa di Medan suatu hal yang unik dan bukanlah sesuatu yang perlu dipermasalahkan asalkan pihak-pihak yang berkomunikasi merasa nyaman dan faham akan pesan yang disampaikan.
IKLAN LUAR RUANG : ANTARA KEPENTINGAN EKONOMI DENGAN KEPENTINGAN PUBLIK Endarso Wicaksono; M. Edy Susilo; Puji Lestari
Jurnal Ilmu Komunikasi Vol 6, No 2 (2008)
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v6i2.51

Abstract

Now days, the outdoor advertising has been the effective way to promoted brand, prod- uct, or company. However, it’s could be negative with worst controlled by the government. In fact, Sleman economics importance is bigger than public importance. Economics importance belong to the government and advertising agency and public importance belong to society and target audience. This article tried to focus about economic importance and public importance connected. 
KONTEKS HISTORIS PRAKTEK HUMAS DI INDONESIA I Gusti Ngurah Putra
Jurnal Ilmu Komunikasi Vol 6, No 3 (2008)
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v6i3.58

Abstract

As a part of management function public relations has been practiced in Indonesia since the Independence day. The development of public relations practice in Indonesia is influenced, among other things, by political system, government policies and economic development. As Indonesian political system is becoming more democratic, organizations are required to apply the symmetrical public relations models as suggested by Grunig. 
Model Komunikasi Efektif bagi Perkembangan Kemampuan Berpikir Kreatif Anak Suryadi, Edy
Jurnal Ilmu Komunikasi Vol 8, No 3 (2010)
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v8i3.135

Abstract

Tujuan penelitian ini adalah untuk mengetahui pengaruh komunikasi antara anak dan orang tua dalam keluarga dan guru di sekolah dengan kemampuan siswa berpikir kreatif. Komunikasi anak dengan orang tua dan guru dalam penelitian ini adalah berbeda yang didasarkan pada tiga gaya komunikasi, meliputi: gaya komunikasi instruksional, partisipasi dan gaya delegasi komunikasi. Berdasarkan hasil analisis data, dapat diperoleh informasi bahwa: (1) komunikasi antara anak dan orang tua dan guru sangat penting untuk pengembangan kemampuan berpikir kreatif untuk anak. (2) Gaya komunikasi instruksional yang dikembangkan baik oleh orang tua dan guru sangat efektif bila disesuaikan dengan anak yang memiliki tingkat yang lebih rendah kemampuan berpikir kreatif, tapi partisipasi dan gaya delegasi komunikasi menjadi tidak efektif, (3) Gaya partisipasi komunikasi terbangun dengan baik oleh orang tua atau guru sangat efektif bila disesuaikan dengan anak yang memiliki tingkat kemampuan berpikir kreatif, namun gaya komunikasi instruksional dan delegasi tidak cukup efektif, (4) Gaya komunikasi delegasi dikembangkan dengan baik oleh orang tua atau guru sangat efektif jika disesuaikan dengan anak yang memiliki tingkat lebih tinggi kemampuan berpikir kreatifnya, sedangkan gaya komunikasi instruksional dan partisipasi akan tidak efektif.
PEMBERITAAN MENGENAI POLIGAMI DI SURAT KABAR NASIONAL (ANALISIS FRAMING TERHADAP PEMBERITAAN POLIGAMI DI SURAT KABAR HARIAN NASIONAL SEPUTAR INDONESIA EDISI DESEMBER 2006 - JANUARI 2007) Zia El Muttaqin; Susilastuti DN; Christina Rochayanti
Jurnal Ilmu Komunikasi Vol 6, No 3 (2008)
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v6i3.63

Abstract

Polygamy matter has been some hot issue which is deliberated by many people, espe- cially after the confession of ustadz Abdullah Gymnastiar, the leader of Daarut Tauhid Geger, Kalung Girang, Jawa Barat, school of Koranic studies; who is married to a widow named Alfarini Eridani to be his second wife. The marriage of Aa Gym divided people into two sides, one side supported, and the other refused, while the government was also involved in. By means of mass media, then it would be seen how the attitude tendency of a media in viewing polygamy issue would be exacerbate, neutralize, or supportive through framing analyzes. There is three topics used in this research, they are: the first topic: The Cause of Polygamy Press Spread on Seputar Indonesia Media, the second topic: Reaction by People Due to Polygamy on Mass Media, the third topic: The Government’s Role in Encountering the Polygamy Issue on Mass Media. The research methods used are framing analysis Pan Model and Kosicki, which is by syntax analyzing (headline, lead, background, source quotation, closing), script (5W+1H), thematic (detail, co- herence, sentence form, pronoun), rhetoric, (lexicon, metaphor, photograph, graphic, words). The news researched is six news, which is each 2 news based on those three topics. The research result showed that initially the newspaper Seputar Indonesia endeavored to show neutral frame which was indifferent, by consideration that polygamy is some right for everyman who is desire and able to polygamy, while those who refuse is some part of democratic life. However, the frame of Seputar Indonesia has begun to shift to exacerbate the conflict in society. Seputar Indo- nesia showed the frame manner to legalize of polygamy, through news selection and press pat- tern one news one side, which is contained smoothly and obscurely, by indirectly state its support through press on Seputar Indonesia newspaper.
The Portrayal of Indonesian Political Actor’s and Media’s Perspective on the Issue of Climate Change in the 2007 United Nations Climate Change Conference Yoseph Bambang Wiratmojo; Davidson Willy Arguna Samosir
Jurnal Ilmu Komunikasi Vol 10, No 2 (2012)
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v10i2.130

Abstract

The decisions made at the 2007 United Nations Climate Change Conference, in Nusa Dua Bali, have the potential to influence environmental policies in countries around the world, particularly policies to reduce global carbon emissions. This paper analyzed how the Indonesian media portrayed climate change issues during the Conference and the whether the Indonesian media and political actors have the same perspective on climate change issues. After examining approximately 160 news articles and press releases from political actors it was clear that the media and political actors, particularly environmental NGOs, paid careful attention to climate change. However, we found that the Indonesian government did not seriously manage this issue in the media, despite having the responsibility and authority to make environmentally friendly policies. Abstrak2007 United Nations Climate Change Conference diNusa Dua Bali merupakan even yang sangat penting, bukan hanya bagi Indonesia sebagai tuan rumah konferensi, tetapi juga bagi umat manusia di dunia, karena keputusan tentang pengurangan emisi karbon global akan dapat memengaruhi kebijakan tentang lingkungan hidup diseluruh negara dibumi ini. Penelitian ini menjawab pertanyaan tentang bagaimana media diIndonesia menyajikan isu masalah perubahan iklim kepada audiensnya danmencari tahu bagaimana aktor-aktor penentu kebijakan lingkungan mempunyai pemahaman tentang masalah perubahan iklim. Metode analisis dilakukan dengan analisis framing dengan menganalisis 160 artikel media dan pressrelease dari harian KOMPAS, REPUBLIKA, Kementrian Lingkungan Hidup Indonesia, WALHI, dan GREENPEACE Indonesia selama-sepanjang-setelah even 2007 UNCCC diselenggarakan danhasilnya menemukan bahwa media dan NGO menganggap sangat serius issue perubahan iklim ini, namun pemerintah Indonesia tidak menganggapnya serius, sehingga pemerintah Indonesia tidak serius dalam mengorganisasikan issue masalah perubahan iklim ini, padahal mereka adalah penentu kebijakan utama pengurangan emisi karbon.

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