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Ruang Jurnal Lt.9 Gd. E Fakultas Ilmu Administrasi Universitas Brawijaya Jl. MT. Haryono 163 Malang
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INDONESIA
PROFIT : Jurnal Administrasi Bisnis
Published by Universitas Brawijaya
ISSN : 1978743     EISSN : 23384654     DOI : http://doi.org/10.21776/ub.profit
Core Subject : Economy,
Economics, Econometrics & Finance
corporate governance, entrepreneurship, organization and human resource management, marketing management, financial management, operation management, strategic management, information system management, tourism and taxation.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 275 Documents
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MODEL PENGEMBANGAN KOMPETENSI PEMASARAN PADA UKM DI PERKOTAAN Zainul Arifin
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 1 No. 2 (2007): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

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Abstract

Marketing competency is important factor for the manager of small business success. Small business in urban area faced various problems to survive their live and their business sustainability. This research was intended to identify the factors influencing marketing competency among managers of small business in urban area, especially at Malang City. Survey and interview technique were implemented among 32 small business managers in Malang City, started April 2007 until July 2007. Data was analyzed by using correlation and descriptive statistics. This research showed that individual quality and supporting business quality need improvement. Furthermore, a number of managers have a medium level of marketing competency, including their cognitive, affective and psycomotoric aspects. The marketing competencies were influenced by individual quality and supporting business quality. It was recommended that the purposes of promoting small business in urban area and the quality of life of managers, learning program that were developed based upon the competency and small business manager problems were required
THE EFFECT OF SOCIAL COMMERCE CONSTRUCT AND BRAND IMAGE ON CONSUMER TRUST AND PURCHASE INTENTION Zakky Zamrudi; Imam Suyadi; Yusri Abdillah
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 10 No. 1 (2016): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (379.139 KB) | DOI: 10.21776/ub.profit.2016.010.01.1

Abstract

Social commerce is a new development of e-commerce by using social media platform to interact on the internet. Current studies only examine the model on its own basis by using direct effect only. This research examines both of the model together to reveal which factor that give the greater effects against consumer trust and purchasing intention both direct effect, indirect effects and total effects. Drawing a literature from marketing and information systems (IS) the author proposes a model to understand the relationship between social commerce construct and the brand image against the purchasing intention in Instagram. The study utilized Generalized Structured Component Analysis (GSCA) methodology to test the model. The research object was the @fujifilm_id instagram followers as many as 99 respondents. Results shows that social commerce construct are likely to give greater effect against the purchase intention rather than by the brand image whether in direct, indirect and total effect. Yet, the brand image is a crucial part of a brand which is needed to be maintained against customer perspective. Implication, limitation, discussion and future research direction are also discussed.  
PENGARUH IMPLEMENTASI RELATIONSHIP MARKETING TERHADAP KEPUASAN DAN LOYALITAS (SURVEI PADA NASABAH BANK RAKYAT INDONESIA CABANG KAWI MALANG) Kartika Rachma; Suharyono Suharyono; Djamhur Hamid
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 7 No. 2 (2013): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

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Abstract

ABSTRAK Perkembangan dunia usaha saat ini telah diwarnai oleh persaingan yang semakin ketat. Hal ini diakibatkan karena adanya arus globalisasi yang semakin terbuka lebar bagi setiap pelaku bisnis. Timbulnya persaingan yang sangat ketat  tersebut menyebabkan kalangan usaha saling berlomba untuk dapat menghadapi persaingan dan mendapatkan keunggulan kompetitif. Bank BRI sebagai salah satu bank terbesar dan memiliki banyak nasabah. Walaupun sejak berdiri pada tahun 1895 BRI didasarkan pelayanan pada masyarakat kecil, yaitu dengan fokus pembiayaan kepada Usaha Mikro Kecil dan Menengah (UMKM), tetapi BRI mempunyai visi menjadi bank komersial terkemuka yang selalu mengutamakan kepuasan nasabah. Penelitian ini bertujuan untuk menguji pengaruh relationship marketing (kepercayaan, komitmen, penanganan keluhan, dan komunikasi) terhadap kepuasan dan loyalitas nasabah. Penelitian dilakukan dengan pendekatan survey yang dilakukan pada 102 nasabah BRI Cabang Kawi Malang. Alat analisis yang digunakan adalah Analisis Path. Hasil penelitian memperlihatkan adanya pengaruh langsung antara kepercayaan, komitmen, penanganan keluhan, dan komunikasi terhadap kepuasan nasabah, pengaruh langsung antara kepercayaan terhadap loyalitas nasabah, serta pengaruh tidak langsung antara komitmen, penanganan keluhan, dan komunikasi terhadap loyalitas nasabah melalui kepuasan nasabah. Rekomendasi yang disajikan kepada manajerial BRI, hasil penelitian dapat dijadikan acuan dalam pengelolaan dan pelayanan bahwa pentingnya kepercayaan, komitmen, penanganan keluhan, serta komunikasi dalam membangun tingkat kepuasan nasabah, sehingga akan tercermin tingkat loyalitas nasabah menjadi lebih baik lagi.   Kata kunci : Relationship Marketing, Kepuasan Nasabah, Loyalitas Nasabah ABSTRACT Business development cannot escape from strict competition. Globalization is flowing into the mind of every business actor. Very tight competition results in the race of businesses for defeating each other and obtaining competitive advantage. Bank Rakyat Indonesia (BRI) is the biggest bank in Indonesia with large number of customers. Since the founding in 1895, BRI has served people by focusing on the financing to Micro, Small and Medium Enterprises (UMKM), but BRI has vision to be a leading commercial bank with customer satisfaction in the priority. The objective of research is to examine the influence of relationship marketing (trust, commitment, complaint handling, and communication) on satisfaction and loyalty of customer. Survey approach is used with 102 customers of BRI of Malang Kawi Branch. Analysis device is Path Analysis. Result of research indicates that there is direct influence between trust, commitment, complaint handling, and communication on customer satisfaction, there is direct influence of trust on customer loyalty, and there is indirect influence of commitment, complaint handling, and communication to develop customer satisfaction rate such that it reflects better customer loyalty rate. Keywords: Relationship Marketing, Customer Satisfaction, Customer Loyalty
MACROECONOMIC ANALYSIS AND ITS INFLUENCE ON INTERNATIONAL BUSINESS AND ECONOMIC GROWTH (Study on Indonesian country period 2008-2017) Gerard A. Tulong; Suhadak Suhadak; Siti Ragil Handayani
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 12 No. 1 (2018): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1149.87 KB) | DOI: 10.21776/ub.profit.2018.012.01.5

Abstract

The research purpose is to empiricaly analyze the influence and importance of Macroeconomic on International Business and Economic Growth in Indonesia period 2008-2017. Interest Rates, Exchange Rates and Inflation Rates are Macroeconomic Indicators. Foreign Direct Investment, Expot and Import activity are International Business Indicators. Gross Domestic Product, Private and Government Consumptions are Economic Growth Indicators. This explanatory research will use quantitative research approach. Population & Sample are time series data period 2008-2017, all data are secondary data taken from credible institutions as Bank Indonesia, Statistics Indonesia, Burreau of Investment Indonesia, Indonesia National Single Window and World Bank. The data analyzed using GeSca operating system online and signed reflective. The descriptive analysis shown Indonesia’s Macroeconomic volatile, International Business Activity and Economic Growth. The research results shown that there are one variable has insignificant effect and two variables has significant effect. Macroeconomic has insignificant effect on International Business, Macroeconomic has negative-significant effect to Economic Growth and International Business has positive-significant to Economic Growth. 
THE EFFECT OF DESTINATION ATTRACTIVENESS ON VISITORS SATISFACTION: THE MEDIATING ROLE OF PLACE ATTACHMENT (Survey on Visitors of Ecotourism: Kampung Wisata Kungkuk, Batu-East Java) Siti Shoimah; Umar Nimran; Mochammad Al Musadieq
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 8 No. 1 (2014): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

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Abstract

Abstract This study examines the causal relationship between Destination Attractiveness, Place Attachment and Visitors Satisfaction of Kampung Wisata Kungkuk, Batu-East Java using PLS (Partial Least Square) analysis. Data were collected from 75 respondents by questionnaire. It was found that Destination Attractiveness has a significant influence on Place Attachment, Destination Attractiveness has a significant influence on Visitors Satisfaction, and Place Attachment has a significant influence on Visitors Satisfaction. Similarly there is relationship between Destination Attractiveness, Place Attachment and Visitors Satisfaction. Equally, the higher attractiveness of destination, the higher are attachment and satisfaction levels. These results will provide potential guidelines for Kampung Wisata Kungkuk to attract and create visitors satisfaction. This study also seeks to contribute to conceptual and strategies by understanding the determinants of environmental destination or ecotourism.   Keywords: Destination Attractiveness; Place Attachment; Satisfaction; Ecotourism; Tourism Village; Batu-East Java.
KEPEMIMPINAN DALAM PERSPEKTIF GENDER: ADAKAH PERBEDAAN? Andriani Kusumawati
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 1 No. 1 (2007): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

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Abstract

Since a long time, leadership considered as “biologically given” “. Many perspective that relate between individual ability in leading with biologic aspect that is pursuant to sex difference between men and woman. But a number of empirical finding express that woman have equal potency in leading than men. The similarity between man leader and woman leader not so surprise because what we consider to be results of biology are really reflections of culture. Sex Difference that seen in population become blurry. If there is a little difference of leadership style between woman and men, is because of emphasis that adapted by situation that expand. That mean there are some other factor which have non-stereotype character, and gender is not its cause.Keywords: Leadership, Gender Sex Difference
PENJADWALAN KARYAWAN (APLIKASI METODE CYCLICAL SCHEDULING DI LAUNDRY ZONE) Muhamad Cahyo Widyo Sulistyo
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 12 No. 2 (2018): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (524.205 KB) | DOI: 10.21776/ub.profit.2018.012.02.5

Abstract

In this study, we will examine the use of cyclical scheduling in an effort to achieve competitive advantage. The use of cyclic scheduling systems is considered suitable because the cyclical scheduling system provides a fixed scheduling in a certain period of time. With a fixed schedule for some time, it is expected that the existing workers will be more proficient in doing their tasks. With the possibility to be transferred to another part, then a worker will have diverse expertise so that the company no longer needs to recruit more workers so that the costs that have become obstacles for small companies to progress can be suppressed. With a cyclical scheduling system, the workload that has been distributed less evenly, will become more evenly distributed because each worker will be given a work schedule that is adjusted to the number of consumer. From the results of the study, it is known that the workload of each worker is more evenly distributed, because each worker will get a day off on a day when the number of jobs is decreasing. Certainty of holidays and work schedule will make workers plan other activities outside the work. With this certainty, every change in schedule due to the personal interests of employees can be predicted more accurately. 
PENGARUH AUDIT DELAY TERHADAP PERILAKU INVESTOR DENGAN KETEPATAN PENYAMPAIAN LAPORAN KEUANGAN SEBAGAI VARIABEL MEDIASI Prima Ramdani Ariesty; Unti Ludigdo; Imam Subekti
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 8 No. 1 (2014): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

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Abstract

The purpose of this study was to determine the effect of audit delay on investor behavior as well as moderating influences the audit opinion and the audit delay timely submission of financial reports . The population in this study are all companies listed on the Indonesia Stock Exchange in 2010-2012 . Selection of the study period because empirical evidence shows that in the period of 2010-2012 there are many investors who sell its stake because the company is not in the timely submission of financial reports to the Capital Markets Authority. Objects in this study is that investor behavior is measured using two analysis are trading volume activity and abnormal returns . The results of the study provide evidence that first , there is insignificant influence on the behavior of audit delay investors through timely submission of financial reports. Second, strengthen the relationship between the audit opinion and the audit delay timely submission of financial reports. Third , there is a positive influence on the relationship between audit opinion on the behavior of investors. Keywords : Investor Behavior, Timeliness, Audit Delay and Audit Opinion .   Tujuan penelitian ini adalah untuk mengetahui pengaruh audit delay terhadap perilaku investor serta pengaruh moderasi opini audit terhadap audit delay dan ketepatan waktu penyampaian laporan keuangan. Populasi pada penelitian ini adalah seluruh perusahaan yang terdaftar di Bursa Efek Indonesia tahun 2010-2012. Pemilihan periode penelitian tersebut karena bukti empiris menunjukkan bahwa pada rentang waktu tahun 2010-2012 masih terdapat banyak investor yang menjual kepemilikan sahamnya karena perusahaan yang tidak tepat waktu dalam penyampaian laporan keuangannya kepada Otoritas Pasar Modal. Obyek pada penelitian ini merupakan perilaku investor yang diukur menggunakan dua analisa yaitu trading volume activity dan abnormal return. Hasil penelitian memberikan bukti bahwa pertama, tidak terdapat pengaruh signifikan audit delay terhadap perilaku investor melalui ketepatan waktu penyampaian laporan keuangan. Kedua, opini audit memperkuat hubungan antara audit delay dan ketepatan waktu penyampaian laporan keuangan. Ketiga, terdapat pengaruh positif terhadap hubungan antara opini audit terhadap perilaku investor. Kata kunci: Perilaku Investor, Ketepatan Waktu, Audit Delay dan Opini Audit.
PASAR KEUANGAN PADA MASA RESESI STUDI KASUS PADA PASAR INDONESIA Nengah Sudjana
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 2 No. 1 (2008): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

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Abstract

Financial market uncertainty in developing countries, including Indonesia can be caused by some factors differ with develop country. This paper use descriptive analysis to research and analyze Indonesian financial market in resession era. The analysis showed that Indonesian financial market was determined by nonfundamental factors, such as public policy. The result of this research could be used to elaborate some factors influencing fmancial market that often was ignored in some literatures. Keywords: financial market, window dressing, resession, non-fundamental factor
PERAN SOSIAL BANK SYARIAH BERDASARKAN INDEKS MAQASHID SYARIAH (STUDI KASUS DI JORDAN) Kartika Sari; Munawar Ismail; Marlina Ekawaty
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 13 No. 1 (2019): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (544.803 KB) | DOI: 10.21776/ub.profit.2019.013.01.5

Abstract

This study aims to determine the implementation of Islamic bank social values as they should have been implemented. This study uses the Maqashid Syariah Index with three main social indicators, namely education, justice, and social welfare. The object of this research are three Islamic banks in Jordan (Jordan Islamic Bank, Safwa, and International Islamic Arab Bank). The results showed that all the banks have a low  Maqashid Syariah Index for all indicators, which meant that the practice of implementing the social values of Islamic banks in Jordan are not close to what people have expected especially for indicators of justice and social welfare. In the future, Islamic banks need to increase social contributions, especially on indicators of justice and social welfare. 

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