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All Journal Jurnal Sinergi Economic Journal of Emerging Markets Jurnal Siasat Bisnis Benefit: Jurnal Manajemen dan Bisnis Jurnal Manajemen Indonesia Jurnal Ekonomi & Keuangan Islam Jurnal Ilmu Manajemen JURNAL ILMIAH FEASIBLE (JIF) Devotion: Journal of Research and Community Service JEBDEKER: Jurnal Ekonomi, Manajemen, Akuntansi, Bisnis Digital, Ekonomi Kreatif, Entrepreneur JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Dynamic Management Journal Jurnal Impresi Indonesia COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Journal of Management and Business Unisia Jurnal Indonesia Sosial Teknologi Jurnal Indonesia Sosial Sains Mutiara: Jurnal Penelitian dan Karya Ilmiah Dinamika Publik: Jurnal Manajemen dan Administrasi Bisnis International Journal of Economics, Business and Innovation Research
Albari Albari
Jurusan Manajemen, Fakultas Bisnis Dan Ekonomika, Universitas Islam Indonesia, Yogyakarta
Religion Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Environmental Science Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Neuroscience Physics Social Sciences Other

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Journal : Jurnal Indonesia Sosial Teknologi

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The influence of price perception, location, and service quality at Indomaret Madura Pamekasan on customer loyalty through satisfaction as a mediating variable Halimatus Zahroh; Albari Albari
Jurnal Indonesia Sosial Teknologi Vol. 5 No. 4 (2024): Jurnal Indonesia Sosial Teknologi
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jist.v5i4.1027

Abstract

This research aims to explain the positive influence of perceived price, location and service quality on customer satisfaction and customer loyalty. Testing in this study used 381 respondents. The sampling technique used in this research was convenience sampling. This research uses the Structural Equation Modeling (SEM) analysis tool which was developed to test research hypotheses which were processed using the AMOS version 21 program. The variables used in this research are perceptions of price, location, service quality, customer satisfaction and customer loyalty. And the results of the analysis in this research show that perceptions of price, location and service quality have a positive and significant influence on customer satisfaction and customer loyalty. Customer satisfaction also has a positive influence on customer loyalty.
Co-Authors Aditha Amalia Salsabila Anggit Listyoningrum Anindyo Pramudito Anita Liriswati Bondan Satrio Kinasih Dina Febriana Anggraini Faqih Mutaqin Halimatus Zahroh Helina Ananda Putri Intan Ayu Kumala Dewi Kiagus Yudi Kurniawan Kutresnaningdian, Firdha Lisda Anisa Putri Muhamad Singgih Pradipto Rana Fairus Hanifah Riska Ariyani Shafa Rania Kamila Sinta Barokah Siska Agustin Nurdiana Stami Irawan Surya Maharani, Nanda Teo Wildan Wahyu Putra Sie