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All Journal Jurnal Pendidikan dan Pengajaran Journal of Management and Business Review Jurnal Inovasi Bisnis (Inovbiz) Journal of Educational Research and Evaluation Jurnal Kreativitas PKM Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Jurnal Manajemen dan Bisnis EDUKATIF : JURNAL ILMU PENDIDIKAN GERVASI: Jurnal Pengabdian kepada Masyarakat Procuratio : Jurnal Ilmiah Manajemen SULTANIST: Jurnal Manajemen dan Keuangan Maker: Jurnal Manajemen FIRM: Journal of Management Studies International Journal of Business Studies Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Ideas: Jurnal Pendidikan, Sosial dan Budaya JIPIS Jurnal ABDINUS : Jurnal Pengabdian Nusantara International Journal of Business, Law, and Education Jurnal Pengabdian dan Edukasi Sekolah (Jubaedah) Strategic: Journal of Management Sciences Jurnal Pendidikan Progresif Glow: Jurnal Pengabdian Kepada Masyarakat
Sherly Sherly
Program Studi Manajemen Sekolah Tinggi Ilmu Ekonomi Sultan Agung Jl. Surabaya No.19, Kota Pematang Siantar, Indonesia
Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Neuroscience Nursing Public Health Social Sciences Other

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LOYALITAS PELANGGAN PENGGUNA GOJEK DITINJAU DARI ASPEK KUALITAS PELAYANAN DAN KEPUASAN KONSUMEN Acai Sudirman; Sherly Sherly; Marisi Butarbutar; Tongam Sihol Nababan; Diana Puspitasari
Procuratio : Jurnal Ilmiah Manajemen Vol 8 No 1 (2020): Procuratio : Jurnal Ilmiah Manajemen
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

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Abstract

Gojek online transportation is one of the latest transportation service innovations in the scope of mobile-commerce. Nowadays most people prefer to use online transportation such as Gojek to travel from one place to another or just to deliver goods and food. This condition illustrates the role of service quality and customer satisfaction is very important to grow and increase customer loyalty Gojek users. This study aims to determine the contribution of service quality and customer satisfaction to shape customer satisfaction Gojek. In analyzing data obtained from research objects using the servei model with a quantitative approach. The number of samples used as respondents were 100 people. Analysis of the data used using the measurement model and SEM structural model. The results of this study prove the quality of service has a positive but not significant effect on customer loyalty. Furthermore, customer satisfaction has a positive and significant effect on customer loyalty. Transportasi online Gojek adalah salah satu inovasi layanan terbaru bidang transportasi dalam lingkup mobile-commerce. Saat ini kebanyakan orang lebih memilih menggunakan transportasi online seperti Gojek untuk berpergian dari satu tempat ke tempat lain atau sekedar untuk mengantar barang maupun makanan. Kondisi ini menggambarkan peran kualitas pelayanan dan kepuasan konsumen sangat penting untuk menumbuhkan serta meningkatkan loyalitas pelanggan pengguna Gojek. Penelitian ini bertujuan untuk mengetahui kontribusi kualitas pelayanan dan kepuasan konsumen untuk membentuk kepuasan pelanggan Gojek. Dalam menganalisa data yang diperoleh dari objek penelitian menggunakan model servei dengan pendekatan kuantitatif. Jumlah sampel yan digunakan sebagai responden sebanyak 100 orang. Analisis data yang digunakan menggunakan model pengukuran dan model struktural SEM. Hasil penelitian ini membuktikan kualitas pelayanan berpengaruh positif namun tidak signifikan terhadap loyalitas pelanggan. Selanjutnya kepuasan konsumen berpengaruh positif dan signifikan terhadap loyalitas pelanggan.
The Impact of Work Discipline and Work Ethic on the Teacher Performance of Sultan Agung Pematangsiantar Private Middle School Teachers T.A. 2018/2019 Acai Sudirman; Darwin Lie; Sherly Sherly; Edy Dharma
International Journal of Business Studies Vol 3 No 3 (2019): International Journal of Business Studies (IJBS)
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v3i3.83

Abstract

This study aims to examine the effect of work discipline and work ethic on the performance of Sultan Agung Private Middle School teachers. The number of samples in this study were 31 teachers obtained by the census method. The instrument used in this study was a questionnaire that was distributed directly to the teacher as a respondent. Testing research instruments using validity and reliability tests. Data analysis used multiple linear regression, correlation, coefficient of demertination, simultaneous and partial test. The results of the research and hypothesis testing show that work discipline variables and the ethic of apes have a positive and significant effect on teacher performance. The empirical findings indicate that in order to improve work discipline at Sultan Agung Pematangsiantar Private Middle School there needs to be a transparent system in recruiting permanent teachers who only teach at Sultan Agung Pematangsiantar Private Middle School so that the teacher focuses on his/her work. Then to improve the work ethic of Sultan Agung Pematangsiantar Private Middle School teachers, the principal as the leader should be able to provide personal and organizational motivation so that every teacher who works can maintain a balance of work ethic competently. Furthermore, to improve performance, every teacher should have the characteristics of self-enhancing potential so that the consistency of teacher professionalism can develop.
SOCIALIZATION FOR THE IMPLEMENTATION OF E-LEARNING TEACHING MODELS FOR TEACHERS AND EDUCATION STAFFS AT SMA SULTAN AGUNG PEMATANGSIANTAR Sherly .; Herman .; Fitria Halim; Julyanthry .; Edy Dharma; Ridwin Purba; Rosita Manawari Girsang
Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Vol 5 No 2 (2021): Juni 2021
Publisher : LPPM Univ. Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (628.57 KB) | DOI: 10.32832/abdidos.v5i2.879

Abstract

This community service had the aim of improving and developing teachers' online teaching learning processes for students. Rapid shifts in different aspects of life are one of the hallmarks of the globalization period. One of them is the advancement of science and technology, especially Information and Communication Technology (ICT), which has a significant positive impact on educational development. Teachers, in particular, need multimedia in the learning process. Educators play a critical role in guiding the learning process in the classroom. Teachers would find it easier to conduct online learning as a result of this socialization. Lectures with presentations, as well as drills or practice, are used in this community service project. After completing the activity, the researchers discovered the following findings: 1) Zoom, Google Classroom, and WhatsApp were chosen to be used by teachers in the teaching learning process; 2) Teachers agreed that e-learning was an important method of learning, 3) The soft skills of teachers in the use of certain e-learning resources improved, and 4) Teachers were willing to agree that the online teaching learning method was a part of teaching learning.
IMPLEMENTASI PEMBELAJARAN SECARA DARING SEBAGAI SOLUSI PENCEGAHAN PENYEBARAN COVID-19 Sherly Sherly; Edy Dharma; Acai Sudirman
JIPIS Vol 30 No 1: April 2021
Publisher : UNIVERSITAS ISLAM SYEKH YUSUF TANGERANG

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Abstract

Semakin maraknya penyebaran Covid-19 ini tentu saja meresahkan masyarakat banyak. Menteri Pendidikan dan Kebudayaan menyikapi Covid-19 dengan menerbitkan dua surat edaran yaitu Surat Edaran Nomor 2 Tahun 2020 Tentang Pencegahan dan Penanganan Covid-19 di lingkungan Kemendikbud dan Surat Edaran Nomor 3 Tahun 2020 Tentang Pencegahan Covid-19 pada Satuan Pendidikan. Kedua surat edaran ini dipertegas lagi dengan dikeluarkannya surat No. 36962/MPK.A/HK/2020 tanggal 17 Maret 2020 untuk memberlakukan pembelajaran secara daring dan bekerja dari rumah dalam rangka pencegahan penyebaran Corona Virus Disease (COVID 19). Kemendikbud bekerjasama dengan berbagai perusahaan di bidang teknologi pendidikan juga mengembangkan aplikasi pembelajaran jarak jauh untuk mendukung pembelajaran secara daring untuk para siswa seperti Rumah Belajar, Google G Suites for Education, Kelas Pintar, Microsoft Office 365, Quipper School, Sekolah Online Ruang Guru, Sekolahmu dan Zenius. Tujuan dari penelitian ini adalah untuk mendeskripsikan dan menganalisis implementasi pembelajaran secara daring sebagai solusi pencegahan penyebaran Covid-19 (studi kasus di SMP Swasta Sultan Agung Pematangsiantar). Penelitian ini dilakukan dengan pendekatan kualitatif. Teknik pengumpulan data dengan wawancara, observasi dan dokumentasi. Hasil penelitian menunjukkan bahwa pembelajaran daring di SMP Swasta Sultan Agung Pematangsiantar belum optimal. Kata Kunci: Pembelajaran Daring, Learning Management System, Covid-19
Determinants of Teacher Performance: Exploring the Role of Satisfaction and Motivation as Mediation Acai Sudirman; Sherly Sherly; Vivi Candra; Edy Dharma; Darwin Lie
Jurnal Pendidikan dan Pengajaran Vol 54 No 1 (2021): April 2021
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (371.72 KB) | DOI: 10.23887/jpp.v54i1.32417

Abstract

This research aims to determine job satisfaction and motivation as mediating the relationship between teacher certification and principal supervision of teacher performance. The research design used a quantitative approach to causality. To obtain research data using documentation instruments and distributing questionnaires online. The sample used in the study was 215 respondents. The basis for determining the sample is oriented towards a non-probability sampling approach using a purposive sampling formula. To test the mediating effect of satisfaction and the relationship between principal supervision and compensation on teacher performance, the structural equation modeling (SEM) approach with partial least squares analysis is used. Following the research results, Teacher certification has a significant effect on satisfaction and motivation, and teacher certification has no significant effect on teacher performance. The results of subsequent research and the principal's supervision have a significant effect on job satisfaction, motivation, and teacher performance. Furthermore, the results showed that job satisfaction could not mediate the relationship between teacher certification and principal school supervision of teacher performance for the first and second mediation tests. Then, for the third and fourth mediation tests, results were obtained, which stated that motivation could not mediate the relationship between teacher certification and supervision of school principals on teacher performance. Therefore, principal supervision has a significant effect on job satisfaction, motivation, and teacher performance.
Purchase Intention Produk Smartphone ditinjau dari Aspek Brand Management Acai Sudirman; Andy Wijaya; Sherly Sherly; Fitria Halim; Anju Bhernadetha Nainggolan
Journal of Management and Business Review Vol 18, No 2 (2021): Special Issue Konferensi Nasional Riset Manajemen XI, 2021
Publisher : Research Center and Case Clearing House PPM School of Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jmbr.v18i2.292

Abstract

Online shopping behavior and online learning using electronic devices, such as smartphones, are currently an interesting phenomenon in Indonesia. The use of smartphones which continues to increase sharply is certainly inseparable from the role of the brand management of the smartphone product. This study aimed to analyze the role of brand experience, brand awareness, brand visibility, and brand reputation in improving purchase intention in generation Z. This study used a research design with a quantitative approach. The data were collected through documentation and online questionnaires. This study used a sample of 180 respondents with the determination of the sample size using purposive sampling formula. Partial least squares were applied to examine the relationship between purchase intention, brand experience, brand awareness, brand visibility, and brand reputation. The results of this study showed that of the four hypotheses developed, one hypothesis was rejected, in which the effect of the brand awareness variable on the purchase intention variable did not have a significant effect. Meanwhile, brand experience, brand visibility, and brand reputation had a significant effect on purchase intention. Based on the findings of this study, it is expected that it can provide additional information for various parties such as traditional stores and online stores, also companies that provide smartphone products to consider the factors that encourage consumer purchase intention so that they gain comfort and trust in these products
SOSIALISASI IMPLEMENTASI PROGRAM PROFIL PELAJAR PANCASILA DI SMP SWASTA SULTAN AGUNG PEMATANGSIANTAR Sherly Sherly; Herman Herman; Fitria Halim; Edy Dharma; Ridwin Purba; Yanti Kristina Sinaga; Arwin Tannuary
Jubaedah : Jurnal Pengabdian dan Edukasi Sekolah (Indonesian Journal of Community Services and School Education) Vol. 1 No. 3 (2021): Jurnal Pengabdian dan Edukasi Sekolah (Jubaedah)
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jub.v1i3.51

Abstract

This community service aims to improve and develop knowledge related to the Pancasila Student Profile program for educators and students. The Pancasila Student Profile Program is one of the Independent Learning programs launched by the Ministry of Education and Culture, which removes the National Examination and is replaced with a Minimum Competency Assessment (AKM) where one component of the AKM is a character survey which is a selected aspect of the six elements of the Pancasila Student Profile, namely faith. Moreover, pious to TYME and have a noble character, global diversity, cooperation, independence, critical and creative reasoning. The objectives of this socialization activity are: 1) Educators and students get to know the Pancasila Student Profile; 2) Educators are willing to implement the Pancasila Student Profile Program through habituation, coaching, and online learning; 3) Educators can implement the Pancasila Student Profile Program through habituation, coaching and online learning; 4) Educators prepare students to face AKM, especially character surveys; and 5) Achieved student Wellbeing 
THE ROLE OF SOCIAL MEDIA IN INCREASING MARKET SHARE OF MSME PRODUCTS IN PEMATANGSIANTAR CITY Sherly Sherly; Fitria Halim; Acai Sudirman
JURNAL MANAJEMEN DAN BISNIS Vol 9 No 2 (2020): JURNAL MANAJEMEN DAN BISNIS (TERBIT DESEMBER 2020)
Publisher : LPPM Press STIE Indragiri Rengat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34006/jmbi.v9i2.206

Abstract

The increase in product market share cannot be separated from the connectivity of the marketing system and media used. Marketing channels play an important role in increasing sales both in the short and long term. This study aimed to determine the role of social media in increasing the market share of MSME products in Pematangsiantar City. The research design used a literature study and field study models using a qualitative approach with a one-shot model. The research location was in 8 districts in Pematangsiantar City. The population in this study were MSME players scattered in 8 districts in Pematangsiantar City. The samples were collected using a non-probability sampling technique with purposive sampling technique, so that a total sample size of 240 respondents were obtained. Moreover, the data analysis technique used in this study was data analysis with a data reduction model that was obtained from data collection and data display. The results of this study concluded that the use of social media was very dominant in MSME players in the micro sector and Instagram was one type of social media that was often used. Furthermore, the results of the study also suggested that the time factor was the basis for MSME players using social media as a medium for promoting their products.
ANALYSIS OF INNOVATION STRATEGIES TO INCREASE THE COMPETITIVE ADVANTAGES OF ULOS PRODUCTS IN PEMATANGSIANTAR CITY Fitria Halim; Sherly Sherly; Ernest Grace; Darwin Lie; Acai Sudirman
JURNAL MANAJEMEN DAN BISNIS Vol 10 No 2 (2021): JURNAL MANAJEMEN DAN BISNIS (TERBIT DESEMBER 2021)
Publisher : LPPM Press STIE Indragiri Rengat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34006/jmbi.v10i2.308

Abstract

One of the production sectors that has become the flagship product of Pematangsiantar City is ulos cloth. Ulos cloth is a typical woven fabric of the Batak community developed for generations in North Sumatra, one of which is the city of Pematangsiantar. This study aims to explore various information related to the number of ulos craftsmen in Pematangsiantar city to facilitate the government in grouping these ulos craftsmen and as a first step to formulate an innovation strategy for the development of creative ulos fabric production to be able to develop superior products armed with knowledge. knowledge, creativity, innovation and being able to create jobs for the community. This type of research is qualitative with a one-shot model, namely an approach model by conducting one-time data collection on an object of research. The research subjects taken in this study were ulos craftsmen spread across eight sub-districts of Pematangsiantar City. The analysis was carried out in eight sub-districts in Pematangsiantar City. Data collection techniques using observation, interviews and questionnaires, field notes and documentation.The results of the study concluded that the innovation strategy applied by the ulos fabric craftsmen was not optimal, this was due to the limited capacity and opportunity to innovate, the ulos craftsmen experienced problems in making product innovations related to technological limitations caused by limited investment capital to buy new machines or equipment. to improve production processes and limited human resources who can operate new machines or make innovations that take advantage of technological developments.
Peran Aplikasi Tiktok Terhadap Minat Belajar Siswa SMA Charlis Sangap Martahan Hutajulu; Sherly Sherly; Herman Herman
EDUKATIF : JURNAL ILMU PENDIDIKAN Vol 4, No 2 (2022): April Pages 1601- 3200
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/edukatif.v4i2.2546

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh TikTok terhadap minat belajar siswa kelas 12 SMA Swasta RK Bintang Timur Pematangsiantar. Penelitian ini menggunakan pendekatan kuantitatif, termasuk data yang dikumpulkan melalui kuesioner. Penelitian ini memiliki dua variabel, yaitu variabel bebas X yaitu siswa kelas 12 yang menggunakan aplikasi “TikTok” dan variabel terikat Y yaitu Siswa SMA Swasta RK Bintang Timur Pematangsiantar Pematangsiantar. Pendekatan analisis data yang digunakan dalam penelitian ini adalah metodologi regresi linier sederhana dengan aplikasi komputer SPSS versi 17.0. Berdasarkan hasil analisis korelasi dan regresi sederhana linier sederhana, variabel siswa kelas 12 yang menggunakan aplikasi “TikTok” memiliki hubungan yang signifikan dengan nilai koefisien korelasi sebesar 0,635 terhadap variabel Tumbuh Minat Belajar karena nilai korelasi dalam penelitian ini adalah dalam interval koefisien antara 0,660 dan 0,799. Berdasarkan temuan penelitian ini, aplikasi “TikTok” memberikan pengaruh sebesar 40,4 persen terhadap minat belajar siswa SMA Swasta RK Bintang Timur Pematangsiantar
Co-Authors Acai Sudirman Andro Alex Chandra Andy Wijaya Anju Bhernadetha Nainggolan Arwin Tannuary Arwin Tannuary Aufiar Riesvi Bloner Sinurat Butarbutar, Marisi Butarbutar, Novita Charlis Sangap Martahan Hutajulu Christine Loist Darwin Lie Deandra Vidyanata Dewi Cahyanti Diana Puspitasari Edy Dharma Edy Dharma Edy Dharma Efendi Efendi Efendi, Efendi Erbin Chandra Ernest Grace Esther Praja Anggriany Panggabean Fedianty AUGUSTINAH Fitria Halim Fitria Halim Herman . Herman Herman Herman Herman Humiras Betty Marlina Sihombing Humiras Betty Marlina Sihombing jody styawan Julyanthry, Julyanthry Kevin Indajang Loist Abdi Putra Lusy Desiana Lydia Purba M. Yudha Prawira Muktar B Panjaitan Nainggolan, LoraEkana Onita Sari Sinaga Partohap Saut Raja Sihombing Rasmulia Sembiring Ridwin Purba Robert Tua Siregar Rosita Manawari Girsang Rr. Chusnu Syarifa Diah Kusuma Sisca Sisca Sisca Sisca Sofiyan Sofiyan Supitriyani Supitriyani Tiarma Marpaung Tongam Sihol Nababan, Tongam Sihol Vivi Candra Winda Sri Astuti Doloksaribu Yanti Kristina Sinaga Yuris Danilwan