Article Per Year (5 Year)
p-Index From 2019 - 2024
0.817
P-Index
This Author published in this journals
All Journal Jurnal Akuntansi Jurnal Akuntansi dan Bisnis Jurnal ABDINUS : Jurnal Pengabdian Nusantara Abdi Laksana
Sulardi Sulardi
Universitas Sebelas Maret
Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering

Published : 4 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Jurnal ABDINUS : Jurnal Pengabdian Nusantara

 1 
Optimalisasi Pemasaran BUMDes “Lestari Jaya” dan UMKM Desa Sanggung Gatak Sukoharjo untuk Meningkatkan Omzet di Masa Pandemi Sri Suranta; Ari Kuncara Widagdo; Renata Zoraifi; Sulardi Sulardi
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 6 No 2 (2022): Volume 6 Nomor 2 Tahun 2022
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v6i2.16576

Abstract

The purpose of this service activity is to increase the business development of Village Owned Enterprises (BUMDes) and Micro Small and Medium Enterprises (MSMEs) through service delivery or delivery of new BUMDes products and the use of appropriate marketing methods. with BUMDes and MSMEs. PKM activities are focused on developing BUMDes businesses and implementing BUMDes marketing methods both with conventional methods and through the internet. The service methods carried out are: (1) a preliminary survey to obtain data and information to find out the root of the problem, and (2) provide solutions to problems by conducting marketing training. The result achieved is that the management of BUMDes and MSMEs can increase their marketing competence, both conventional marketing and internet-based marketing. The conclusion is that marketing training is carried out to improve the marketing competence of both BUMDEs and MSME managers so that they can increase sales turnover.
Co-Authors Alma Yulia Putri Azahari Ari Kuncara Widagdo Halim Dedy Perdana Muhammad Syafiqurrahman Renata Zoraifi Santoso Tri Hananto Sri Suranta Sri Suranta