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All Journal Jurnal Ilmu Sosial dan Ilmu Politik (JISIP) Cakrawala : Jurnal Humaniora Bina Sarana Informatika Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Akrab Juara : Jurnal Ilmu-ilmu Sosial
Ridzki Rinanto Sigit
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Religion Arts Humanities Biochemistry, Genetics & Molecular Biology Chemistry Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Medicine & Pharmacology Social Sciences

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TEORI KRITIS DAN DIALEKTIKA PENCERAHAN MAX HORKHEIMER Anna Kurniawati; Alexander Seran; Ridzki Rinanto Sigit
JISIP : Jurnal Ilmu Sosial dan Ilmu Politik Vol 10, No 2 (2021)
Publisher : Universitas Tribhuwana Tunggadewi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (237.669 KB) | DOI: 10.33366/jisip.v10i2.2281

Abstract

This research wants to know the thoughts of one of the critical figures of the first generation of the Frankfurt School, namely Max Horkheimer. This study uses a qualitative method with a literature review study. Based on the literature review study, there are several works of Max Horkheimer’s thought. However, this research intends to discuss are Max Horkheimer’s two prominent thoughts, namely the Dialectic of Enlightenment and Critical Theory. Dialectic of Enlightenment is a book by Adorno and Horkheimer published in 1947 with the title Dialectic der Aufklarung which contains criticism of modern society. This book develops the claim that the systematic search for reason and enlightened freedom has a long-term ironic effect in producing new forms of rationality and oppression. The various essays collected in “Critical Theory” contain not only an acute rejection of positivism but also a denial of the scientific tendencies of orthodox Marxism. According to Horkheimer, the task of critical theory is to penetrate the world of matter and show the basic relationship between persons.Keyword: critical theory, enlightenment dialectic, frankfurt schoolPenelitian ini ingin mengetahui pemikiran dari salah seorang tokoh kritis generasi pertama dari Mazhab Frankfurt, yaitu Max Horkheimer. Penelitian ini menggunakan metodologi kualitatif dengan studi literatur review. Berdasarkan studi literatur review, terdapat beberapa hasil karya pemikiran Max Hoekheimer. Namun, yang ingin dibahas dalam penelitian ini adalah dua pemikiran Max Horkheimer yang menonjol, yaitu: Dialectic of Enlightenment (Dialektika Pencerahan) dan Teori Kritis. Dialectic of Enlightenment merupakan buku karangan Adorno dan Horkheimer yang terbit pada tahun 1947 dengan judul Dialektik der Aufklarung yang berisi kritik terhadap mayarakat modern. Buku ini mengembangkan klaim bahwa pencarian sistematik dari akal budi dan kebebasan yang tercerahkan mempunyai pengaruh ironis jangka panjang dalam melahirkan bentuk-bentuk rasionalitas dan penindasan baru. Berbagai esai yang dikumpulkan dalam “Critical Theory” tidak hanya berisi penolakan akut terhadap positivisme, namun juga berisi penyangkalan terhadap tendensi keilmuan Marxisme ortodoks. Menurut Horkheimer, tugas teori kritis adalah untuk menembus dunia benda dan menunjukkan hubungan dasariah antar pribadi.Kata Kunci: dialektika pencerahan, mazhab frankfurt, teori kritis
PENGARUH FRAMING EFFECT TERHADAP MINAT MENONTON GRAND FINAL PROGRAM INDONESIAN IDOL SPECIAL SEASON A NEW CHAPTER Tuty Mutiah; titi widyaningsih; Ridzki Rinanto Sigit
Cakrawala - Jurnal Humaniora Vol 22, No 1 (2022): Maret 2022
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v22i1.11410

Abstract

The pandemic Covid-19 has an effect on the media so that the framing effect is one way of making decisions by producers and their teams to continue to look for interesting television program presentation and creativity concepts. The framing effect aims to test whether the influence of program packaging, celebrities/guest stars, presenters and artistic arrangements on viewing interest (Case Study of Broadcasting Department Students at Taruna Bhakti Vocational High School Depok). The method uses which is then processed using SPSS. Framing theory proposed by Entman is the rationale for all research with the influence of the framing effect and Education-Entertainment (E-E) is a media study other than psychology on the interests, thoughts, attitudes, and behavior of individuals or viewers. The results of this study indicate that program packaging, celebrities, presenters and the artistic arrangement of the Indonesian idol program greatly affect viewing interest in terms of viewing interest indicators. Before the Indonesian idol program was broadcast, the audience looked for information on what songs to bring, who were the performers. When the Indonesian idol program was broadcast, the audience really liked the gimmick and performances of the performers. The audience also always watches, participates in voting and sends whatsapp to support Indonesian idol program participants. The author finds novelty in the research that the author takes by taking the framing theory, which is usually used for research on news programs and politics with agenda setting theory. Meanwhile, this study uses Framing theory with supporting anchovies for Entertainmente-Education (E-E) by selecting several aspects of reality in the Grand Final of the Indonesian Idol Special Season A New Chapter Program.Keyword : framing effect, Entertainmente-Education (E-E), interest in watching, Indonesian idol
Analysis of the Utilization of social media and Business Communication on the Impact of the Covid-19 Pandemic on Talent Master of Ceremony (MC) Aldo Ferdian Putra; Ridzki Rinanto Sigit; Jamalullail Jamalullail
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 3 (2022): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i3.6283

Abstract

The impact of the Covid-19 pandemic on agency services has made a lack of income, and even the almost absence of a structured event schedule makes companies have to figure out how to run their business with the availability of costs that are still there. Not only service companies but also those affected by it and even talents who are in management. MC talents using social media on Instagram and others to communicate with clients is the most ideal way to understand the interaction of correspondence by answering questions. This research was conducted using a descriptive qualitative research method, based on marketing communication through social media by Laswell. In the process of using social media where an MC can promote himself to the community, so that the public can know about the role of being an MC. And with the use of social media is as a place of communication to the wider community In communicating to the public so that the public recognizes themselves, which is one way of communicating using social media, where by using social media an MC can communicate, one of which is live Instagram, posting photos or doing videos. The existence of social media can make it easier for any entrepreneur to be able to promote himself, where the majority of people around the world use social media for entertainment and as a means of communication and appreciating themselves. In addition, talents who are outside the Aldho_Entertainment agency can also follow the way talents in Aldho_Entertainment agency by utilizing social media to promote themselves to the wider community to be better known. Talents and agencies are expected to work well together to create a good job and use what social media talents can use to train themselves again and to communicate to the wider community.
PENYINTAS COVID 19 DALAM MENGGUNAKAN MEDIA SOSIAL DAN AKTUALISASI DIRI Fitriyanto Fitriyanto; Titi Widaningsih; Ridzki Rinanto Sigit
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol 7 No 4 (2022): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In the midst of society that views variously as survivors of Covid 19 and people who are still closed to health conditions as survivors of Covid 19. Recently, many people have begun to openly express their status as a survivor and their health information related to Covid 19 on various social media, especially Instagram. One of the Instagram accounts that is so active in informing its existence as a survivor of Covid 19 and currently in isolation at the athlete's house is the account belonging to @ainiummia, this account even posted a virtual marriage during quarantine at the athlete's house. This research uses a single case study method to see the self-concept of Covid 19 survivors in using social media. In the findings, Aini ummia uses social media as part of self-healing which ultimately helps her express herself through her Instagram media account, with various posts, one of which is her virtual marriage at the athlete's house, how she was able to get self-satisfaction, Self-healing can be said to be successful. when the individual is able to understand and accept disturbing feelings and thoughts. The @aini ummia account can be said to have a positive self-concept, this is coupled with a message that individuals who have a positive self-concept will design goals that are in accordance with reality, meaning that Aini Ummia has full awareness, good self-control and prepares sentences in her posts with good planning and the purpose of posting is to protect others and give positive energy to other survivors.
Co-Authors Aldo Ferdian Putra Alexander Seran Anna Kurniawati Fitriyanto Fitriyanto Jamalullail Jamalullail Themotia Titi Widaningsih titi widyaningsih Tuty Mutiah