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All Journal EQIEN - JURNAL EKONOMI DAN BISNIS JURISMA: Jurnal Riset Bisnis & Manajemen Bahtera Inovasi
Paramita, Bunga
Universitas Maritim Raja Ali Haji
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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KNOWLEDGE SHARING PADA DOSEN STIE PEMBANGUNAN TANJUNGPINANG Evita Sandra; Maryati Maryati; Bunga Paramita
Eqien - Jurnal Ekonomi dan Bisnis Vol 9 No 1 (2022): EQIEN - JURNAL EKONOMI DAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi Dr Kh Ez Mutaqien

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (357.991 KB) | DOI: 10.34308/eqien.v9i1.342

Abstract

Universities as service providers in higher education are highly dependent on humen capital as intangible assets attached to human resources (HR). HR in universities is required to have knowledge and skills and abilities in the creation of knowledge assets, for that universities need to manage their knowledge and intellectuals and encourage individuals who are in it to share knowledge (knowledge sharing) to develop competence and expand knowledge. This research aims to find out the factors that determine the most determining knowledge sharing behavior at lecturers of STIE Pembangunan Tanjungpinang. Population in the study as many as 75 lecturers who mastered courses in the even semester of the even semester year 2020-2021. A sample of 67 people using purposive sampling with ktriteria respondents had a working life of more than one year. Data analysis is done using Structure Equation Modeling (SEM). The results showed that the factor that most influences lecturers to choose knowledge sharing is the ability to share.
Elastisitas Permintaan Rumah Sederhana Tipe 36 di Kota Padang Provinsi Sumatera Barat Bunga Paramita
Bahtera Inovasi Vol 4 No 2 (2021): Jurnal Bahtera Inovasi
Publisher : Program Studi Manajemen Fakultas Ekonomi UMRAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/bi.v4i2.3433

Abstract

This research aims to analyze type 36 house demand elasticity in Padang City, West Sumatera Province. It used secondary data collected from 32 units of sample observation. The variables were 36-type housing price, distance to CBD, district density, number of household, and GDP per capita. The instruments of analysis were data panel regression using OLS approach, fixed effect , and random effect. The analysis results show that fixed method gives the best result of regression among the three approaches in the data panel. The variable of house price has a negative and significant correlation with the demand in Padang City with an elasticity level of 1.56%; the distance to CBD has a negative and correlation with demand with an elasticity level of 1.73%. The research results give a picture that the demand for simple houses in Padang city, West Sumatera Province is elastic toward the price of type 36 house, and distance to CBD.
Aplikasi Sistem Informasi CRM Berbasis Web Firmansyah Kusasi; Bunga Paramita
Bahtera Inovasi Vol 5 No 2 (2022): Jurnal Bahtera Inovasi
Publisher : Program Studi Manajemen Fakultas Ekonomi UMRAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/bi.v5i2.3898

Abstract

CRM (Customer Relationship Management) is a way how companies establish sustainable good relationships between companies and customers, communicate with customers, and market to them so as to ensure customer satisfaction and loyalty. The purpose of this study is to identify the phases in CRM, activities and roles of CRM Information Systems. An understanding of this topic will be a reference in designing and designing an efficient and effective CRM Information System application. CRM Information System has now been developed in the form of a web-based application. This means that the company does not have to buy a server to provide a CRM Information System but can develop it themselves using a CMS (Content Management System) based application. In operational activities, customer data is collected and stored in a database for analysis purposes. The data is then processed and analyzed automatically and in real time into useful information for strategic marketing decisions that are designed according to their respective divisions, be it Sales Force, Customer Service or Marketing.
Pemanfaatan dan Pengembangan Produk UMKM Berbasis Kearifan Lokal guna Meningkatan Pendapatan Masyarakat di Kepulauan Riau Bunga Paramita; Fahranisa Azzahra; Siti Mayawi Vanesa
Bahtera Inovasi Vol 5 No 2 (2022): Jurnal Bahtera Inovasi
Publisher : Program Studi Manajemen Fakultas Ekonomi UMRAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/bi.v5i2.4016

Abstract

Kepulauan Riau is a territory of the State of Indonesia which is located in the golden triangle of the world economy, and is located in the Exclusive Economic Zone (EEZ), the existence of the Riau Islands Province is very strategic in increasing local potential, especially the economic sector. Culture is an inseparable part of a community group. Culture is also what makes the difference between one community group and another, because the different living habits of people make the resulting culture also different. This culture is also inseparable from the Malay community in the Riau Islands province. Malay culture does not only consist of one type of culture, but Malay culture has a variety of other cultures, including dance, traditional houses, musical instruments, crafts, culinary and others. One of the existing cultures that has been passed down from generation to generation is the craft culture of the Malay community. The examples of crafts from the Malay tribal community are in the form of a Tudung Manto, Tudung Batik, Gasing, Tanjak and many other examples. However, this craft from Malay culture is expected to be able to penetrate the export market through digital export so that it can help increase the income and economy of the people in the Kepulauan Riau. In addition to culture in the form of handicrafts, the province of Riau Islands has other cultures, such as the culinary specialties of the Malay community. Culinary typical of the Kepulauan Riau, such as Otak-Otak, Deram Deram, Ikan Asap, Kue Bangkit, Gonggong and many more. One of the typical culinary delights of the Kepulauan Riau is Otak otak. However, it is rare to find media that exposes and introduces local wisdom of traditional Malay culinary in the Kepulauan Riau. Then, a part from culture in the form of handicrafts and culinary such as otak-otak, a cultur that has been developed by the government and received guidance through existing SMEs centers, too be expected can help increase the income and economy of the people in the Kepulauan Riau. By using descriptive analysis through a scientific approach with data sourced from the facts found in the research. As well as using a questionnaire have the Gform in assisting research
ANALISIS BIBLIOMETRIK ENTREPRENEURSHIP KORPORAT PADA BASIS DATA SCOPUS Margo Purnomo; Jajang Ginanjar*; Ratih Purbasari; Bunga Paramita; Mahmud Nurdin
JURISMA : Jurnal Riset Bisnis & Manajemen Vol 12 No 2: Oktober 2022
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v12i2.7480

Abstract

Corporate Entrepreneurship (CE) has become an interesting area of ​​academic research today. This study aims to systematically analyze global trends and various current focus of CE research on CE and is expected to be a reference for CE researchers. The data is taken from the Scopus database with a time span of 2010-2020. Data were processed with Excel 2016 to analyze the main features of CE studies, including annual publication trends, authors, author's institution and country of origin, journals, references, and keywords. Data processing is then mapped visually using VOSviewer. The results of this study can provide a clear picture of the field of EK as well as can help academics to get focus on the direction of EK research in terms of exploitation and exploration in this field for future research. Keywords: Corporate Entrepreneurship, Bibliometric, VOSviewer, Scopus, Literature Review
Peran Badan Pengusahaan Batam (BP Batam) dalam menarik Investasi Asing di Kota Batam Muhammad Syuzairi; Yustika Anggitarius; Abdul Jalal; Bunga Paramita
Bahtera Inovasi Vol 6 No 1 (2022): Jurnal Bahtera Inovasi
Publisher : Program Studi Manajemen Fakultas Ekonomi UMRAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/bi.v6i1.4894

Abstract

ABSTRACT: This research discusses the role of BP Batam in developing investment value through promotional activities. Promotional activities carried out are a form of Public Diplomacy. Public Diplomacy is a form of the practice of introducing and marketing a resource to achieve the objectives of the National interest. In this study, it was found that BP Batam in carrying out its role in promoting Batam as an investment target area through public diplomacy has played a good role, but the results received have not been able to be successfully categorized because Batam has not been able to compete with special areas in other countries because there are still many obstacles that become home tasks every year.
Co-Authors Abdul Jalal Evita Sandra Fahranisa Azzahra Firmansyah Kusasi Jajang Ginanjar* Mahmud Nurdin Margo Purnomo Maryati Maryati Muhammad Syuzairi Ratih Purbasari Siti Mayawi Vanesa Yustika Anggitarius