Article Per Year (5 Year)
p-Index From 2019 - 2024
0.751
P-Index
This Author published in this journals
All Journal Prosiding National Conference for Community Service Project Jurnal Pengabdian kepada Masyarakat Nusantara Jurnal Manajemen dan Bisnis Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Anjela Rini Febiana
Universitas Internasional Batam
Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

Published : 4 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Jurnal Pengabdian Masyarakat dan Riset Pendidikan

 1 
Analisa Efektifitas Keberlangsungan Kegiatan Bisnis UMKM Epok-Epok Ana Dhita Hafizha Asri; Estin Rose Eviyani; Fernanda Yeronica; Hellena Risvi; Melissa; Verliana Elzagi; Anjela Rini Febiana
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 2 No. 1 (2023): Jurnal Pengabdian Masyarakata dan Riset Pendidikan Volume 2 Nomor 1 Tahun 2023
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v2i1.127

Abstract

Epok-Epok Ana is one of the well-known epok-epok businesses in Batam City, especially in the bengkong area. Selling epoks that taste good and at affordable prices is one way to reach lower-class customers. Even though they accept orders by phone, Epok-Epok Ana still requires customers to make their own purchases because delivery services are not yet offered. This paper aims to analyze the effectiveness of the sustainability of Epok-Epok Ana's MSME business activities. The method used in collecting information is through interviews and data processing and analysis methods are displayed descriptively and quantitatively. The results of this paper include a business analysis that identifies MSME combining resources, six basic rights of existing and suggested consumers for MSMEs, Epok-Epok Ana's marketing strategy through social media, and key motivation analysis to produce recommendations that can improve product and service quality. at Epok-Epok Ana Batam
Co-Authors Christian, Natalis Delfina Muthia Sabella Dhita Hafizha Asri Estin Rose Eviyani Fernanda Yeronica Fitriana Aidnilla Sinambela Hellena Risvi Melissa Nathaniel Leonard Reynaldo Saputra Nurul Iffatil Azizah Renny Christiarini Serly Serly Verliana Elzagi Wisnu Yuwono