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All Journal Urwatul Wutsqo : Jurnal Studi Kependidikan dan Keislaman
Abdullah Abdullah
STIT Al Urwatul Wutsqo Jombang
Religion Education Languange, Linguistic, Communication & Media Other

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Journal : Urwatul Wutsqo : Jurnal Studi Kependidikan dan Keislaman

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Manajemen Kesiswaan Dalam Peningkatan Kedisiplinan Siswa Di SMA Primaganda Jombang Solechan Solechan; Abdullah Abdullah
Urwatul Wutsqo: Jurnal Studi Kependidikan dan Keislaman Vol. 11 No. 2 (2022): September
Publisher : Lembaga Penelitian, Penerbitan dan Pengabdian Masyarakat (LP3M) STIT Al Urwatul Wutsqo - Jombang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54437/urwatulwutsqo.v11i2.599

Abstract

The purpose of this study is to describe a superior marketing management strategy because competition in the field of education is getting tougher. This type of research uses qualitative methods. Data collection techniques using interviews, observation, and documentation. Instruments in the form of a list of questions and observation sheets. The data analysis technique uses data reduction, coding, and concluding. The results of this study indicate that a superior marketing management strategy is evidenced by careful planning, implementation of a structured program by the organizational performance that is competent, and supervision that is more directed towards institutional improvement. This educational institution has a good and quality image in the eyes of the community, it will have a great opportunity to acquire students. Arrruhul Jadid Islamic Junior High School has a strategy for implementing the marketing of educational services both online and offline, this strategy helps achieve the goals of school institutions and supports the implementation of the school's mission. That this superior strategy contributes to Islamic institutions order to develop following the rapid world of education.
Co-Authors Solechan Solechan