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All Journal Jurnal Visi Manajemen (JVM) Journal of Management and Social Sciences Jurnal Mutiara Ilmu Akuntansi Manajemen Kreatif Jurnal Jurnal Riset Manajemen dan Ekonomi Journal of Management and Social Sciences Alkhidmah: Jurnal Pengabdian dan Kemitraan Masyarakat
Adfiyani Fadjar
Universitas Tadulako
Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Law, Crime, Criminology & Criminal Justice Social Sciences Transportation

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Journal : Journal of Management and Social Sciences

 1 
Saluran Dan Efesiensi Pemasaran Selada Hidroponik Skala Rumahan Dalam Upaya Peningkatan Perekonomian Keluarga Desa Loru Sholeh Puja Ramadan; Betty Betty; Adfiyani Fadjar
Journal of Management and Social Sciences Vol. 2 No. 2 (2023): May : Journal of Management and Social Sciences
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar Jl. Sumba no 46, Kota Makassar, Sulawesi Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimas.v2i2.268

Abstract

The efforts of the Loru village government in order to improve food security and support the improvement of the family economy are by facilitating training for farmers. Loru village collaborated with PT. Nina Agro Jaya conducts Hydroponic Farming training for lettuce plants. The result of this training farmers will be faced with the marketing process. With all kinds of problems that will be faced in the marketing process. Another form of this activity is to describe the hydroponic lettuce marketing channel and to analyze the size of the margin and the efficiency level of hydroponic lettuce marketing. So that later lettuce farmers will have a better understanding of market conditions and be able to independently take certain actions in the marketing process. This activity was carried out in Loru Village, Sigi Biromaru District, Sigi Regency.
Strategi Pengembangan Dan Inovasi Bisnis UD. Barokah Berbasis Sumberdaya Manusia Ari Arham Palaguna; Suryadi Samudra; Adfiyani Fadjar
Journal of Management and Social Sciences Vol. 2 No. 3 (2023): August : Journal of Management and Social Sciences
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar Jl. Sumba no 46, Kota Makassar, Sulawesi Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimas.v2i3.384

Abstract

Development of products and services to the community is the key to success in business ventures. UD. Barokah is a business that is engaged in meeting the primary needs of the community, namely in the form of selling various kinds of products, both in the form of sales of wholesale and retail. Sales have been carried out effectively by utilizing competitive business opportunities with various business plans. In achieving sales targets, UD Barokah carries out various strategies and innovations on an ongoing basis in order to maintain business existence and compete with other entrepreneurs. Efforts to build communication with customers through creating Whatshap groups and services in a timely manner are important keys in attracting and retaining customers.The main objective of this research is to find out the business strategies and innovations implemented by UD Barokah in achieving sales targets. The specific objective of this research is to learn to run a business, find out the factors that influence the development of UD Barokah's business, and make creations and innovations in developing business and market opportunities.
Co-Authors Andi Nurfitria Ari Arham Palaguna Betty Betty Erwa Sastrawan Rhena Maharani risnawati risnawati Rizka Febriyanti Puluala Sholeh Puja Ramadan Sissy Anastasya Wiri Wirastuti Zindy Kaludia