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All Journal JCRS (Journal of Community Research and Service)
Muhammad Toyib Daulay
Universitas Pembangunan Pancabudi Medan
Education Social Sciences

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Journal : JCRS (Journal of Community Research and Service)

 1 
The Role of Community Behavior in Mangrove Natural Resource Management: A Case Study in Kota Pari Village Muhammad Toyib Daulay; Annisa Ilmi Faried; Edi Saputra Matondang; Febby Riwanda
Journal of Community Research and Service Vol 7, No 2: July 2023
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jcrs.v7i2.45916

Abstract

This study aims to ascertain and analyze the effect of community behavior on the mangrove natural resource management strategy in Kota Pari Village, Pantai Cermin District, Serdang Bedaga Province. Conservation efforts on mangrove forests have significant significance in relation to the function and role of mangroves, as they comprise physical, biological, ecological, and socioeconomic roles. The management of mangrove forests in multiple regions has had a substantial impact on the ecosystem. As a result, mangrove forest areas must be investigated in detail, in depth, and as soon as possible, as it is common knowledge that various development activities conducted in mangrove forest areas have resulted in a number of quite complex and concerning problems. According to the findings of this study, community behavior has a positive and significant impact on policy strategies. Positive and significant effects of community behavior on the management of mangrove forest natural resources. The management of mangrove natural resources is impacted positively and significantly by policy strategies. Through Policy Strategies, community behavior has a positive and significant impact on the management of mangrove forest natural resources. On the basis of the findings of this study, it is anticipated that residents of Kota Pari Village, Pantai Cermin District, Serdang Bedagai Regency will be able to increase the income of low-income residents.
Optimization of Digital Marketing Strategies to Increase Revenue from The Tourism Sector in Kota Pari Village Husni Muharram Ritonga; Muhammad Toyib Daulay; Erwansyah Erwansyah; Jihan Tri Mukti
Journal of Community Research and Service Vol 7, No 2: July 2023
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jcrs.v7i2.46006

Abstract

Kota Pari Village, PantaiCermin District, SerdangBedagai Regency, was the focus of this research because its residents saw a need to promote its tourist attractions online. The term "digital marketing" refers to the usage of digital tools by the majority of an organization's marketing team. To increase marketing and reach target markets via digital marketing, the tourism administrators in Kota Pari Village are the primary focus of this research. To do this, they will need to make use of information dissemination tools and online sales promotion, such as social media and websites, which are accessible to people all over the world. MaterialtobesubmittedtotheresearchThis is a digital marketing approach for the tourism industry to ensure a high volume of customers. In Kota Pari Village, Pantai Cermin District, Serdang Bedagai Regency, the findings indicated that both strategy (X1) and digital marketing (X2) had a favorable and significant influence on increasing visits to tourism areas. With the results of this study, businesses and tourists in Kota Pari Village, Pantai Cermin District, Serdang Bedagai Regency can adapt to the changing times and provide for the needs of those who come to visit.
Co-Authors Edi Saputra Matondang Erwansyah Erwansyah Faried, Annisa Ilmi Febby Riwanda Husni Muharram Ritonga Jihan Tri Mukti